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    the customer. “The single most important principle in the field of interpersonal relations is this: Seek first to understand, then to be understood. Most people listen, not with the intent t
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    Expressing your wants feelings and opinions clearly and effectively is half of communication, and the other half is listening and understanding what others communicate to us.

    However, when we talk of communication, we often think of how we express ourselves, and forget the importance of listening. The result is clear. Researches show us that although 50%-75% of our daily communication time is spent listening, but we listen at only a 25% efficiency level. In other word 75 % of our communication efforts are: misunderstood, misinterpreted, rejected, disliked, or distorted.

    Many problems that arise in our interactions with customers can be attributed to poor listening skills. Listening is not same as hearing. Listening involves truly understanding the customer. “The single most important principle in the field of interpersonal relations is this: Seek first to understand, then to be understood. Most people listen, not with the intent to

    Promotional Products are Sticky - That's a Good Thing
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    hen we talk of communication, we often think of how we express ourselves, and forget the importance of listening. The result is clear. Researches show us that although 50%-75% of our daily communication time is spent listening, but we listen at only a 25% efficiency level. In other word 75 % of our communication efforts are: misunderstood, misinterpreted, rejected, disliked, or distorted.

    Many problems that arise in our interactions with customers can be attributed to poor listening skills. Listening is not same as hearing. Listening involves truly understanding the customer. “The single most important principle in the field of interpersonal relations is this: Seek first to understand, then to be understood. Most people listen, not with the intent t

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    munication time is spent listening, but we listen at only a 25% efficiency level. In other word 75 % of our communication efforts are: misunderstood, misinterpreted, rejected, disliked, or distorted.

    Many problems that arise in our interactions with customers can be attributed to poor listening skills. Listening is not same as hearing. Listening involves truly understanding the customer. “The single most important principle in the field of interpersonal relations is this: Seek first to understand, then to be understood. Most people listen, not with the intent t

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    Many problems that arise in our interactions with customers can be attributed to poor listening skills. Listening is not same as hearing. Listening involves truly understanding the customer. “The single most important principle in the field of interpersonal relations is this: Seek first to understand, then to be understood. Most people listen, not with the intent t

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    the customer. “The single most important principle in the field of interpersonal relations is this: Seek first to understand, then to be understood. Most people listen, not with the intent to understand, but with the intent to reply”. Steven R. Covey

    If listening means understanding your customers, how often do you make an effort to truly understand your customers? In my trainings I show participants a picture of 2 cars, and ask them to recommend me a car. Believe me; they have always suggested me a car, without asking me a single question. How can one recommend me a car, without any further clarification? How can you be sure that I am buying it, for my own use or not? How do you know why I want to buy it? Do you know how much I am willing to spend for a car?

    The3 categories of listeners- C.A.R

    C= Competitive listeners. They are impatient to express themselves. When the customer is talking, they plan what to say. They cut cu

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