er because if there’s one thing I’ve learned in my 40 years on this earth is that people want -- and need -- a human connection. And, this usually occurs in the simplest of ways – a dash of humor here, aIf you want to increase your freelance income, find your unique voice. What do I mean by this?

A personal story: About three years ago, I started to market myself as a “conversational” writer. Meaning, my writing connects with readers, not by being so polished that it sounds like business speak, but by being conversational in tone, as if the customer were sitting right across the table.

I enjoy this type of writing; it fits my personality. Hence, it flows more easily. And, you know what, my income has increased because of it. I can’t attribute this change to so-called better work, but because it flows easier, I’m able to work faster and with more creative juices flowing.

Sure, I can still do “business speak” pieces. But, I enjoy the conversational, more chatty pieces better because if there’s one thing I’ve learned in my 40 years on this earth is that people want -- and need -- a human connection. And, this usually occurs in the simplest of ways – a dash of humor here, a

r. Meaning, my writing connects with readers, not by being so polished that it sounds like business speak, but by being conversational in tone, as if the customer were sitting right across the table.

I enjoy this type of writing; it fits my personality. Hence, it flows more easily. And, you know what, my income has increased because of it. I can’t attribute this change to so-called better work, but because it flows easier, I’m able to work faster and with more creative juices flowing.

Sure, I can still do “business speak” pieces. But, I enjoy the conversational, more chatty pieces better because if there’s one thing I’ve learned in my 40 years on this earth is that people want -- and need -- a human connection. And, this usually occurs in the simplest of ways – a dash of humor here, a

p>I enjoy this type of writing; it fits my personality. Hence, it flows more easily. And, you know what, my income has increased because of it. I can’t attribute this change to so-called better work, but because it flows easier, I’m able to work faster and with more creative juices flowing.

Sure, I can still do “business speak” pieces. But, I enjoy the conversational, more chatty pieces better because if there’s one thing I’ve learned in my 40 years on this earth is that people want -- and need -- a human connection. And, this usually occurs in the simplest of ways – a dash of humor here, a

rk, but because it flows easier, I’m able to work faster and with more creative juices flowing.

Sure, I can still do “business speak” pieces. But, I enjoy the conversational, more chatty pieces better because if there’s one thing I’ve learned in my 40 years on this earth is that people want -- and need -- a human connection. And, this usually occurs in the simplest of ways – a dash of humor here, a

er because if there’s one thing I’ve learned in my 40 years on this earth is that people want -- and need -- a human connection. And, this usually occurs in the simplest of ways – a dash of humor here, a universal anecdote there.

Big words, pie charts and spreadsheets all have their place, but people buy – whatever – because a human connection is made. Hence, a relationship can be developed.

So, how do you differentiate yourself from other freelance writers who may be smarter, more experienced, better educated, etc.? Your personality. It’s what makes us all unique.

To give a couple of examples, I get sucked into Jenna Glatzer’s articles every time I run across one of them. Her sense of humor is outrageous and she tells you all kinds of quirks about herself on her website. She’s the Editor-in-Chief of absolutewrite.com, a good freelance writer’s resource, by the way.

Darren Rowse over at problogger.net is a bit more reserved online, but his genuineness (eg, trusthworthiness