're developing algorithms that compare multiple articles -- multiple content, really, that are written are very similar content to determine what's the word, what's the mathematical relationship between certain words. What words normally appear -- for example, if you're writing an article on cats, what other words would normally appear with cats?

If none of those words appear, then perhaps the search engines say now maybe we've got a problem. But if it's naturally written, if some of the word

Question: I've had some success with articles. When you're talking about keywords, I tried to make sure there were a good percentage of them in there. But every once in awhile it seems like I have to work really hard to take them out because I write about cats a lot. If the word "cat" shows up forty times, is that going to penalize me? Or do I have to come up other--you know, go to the thesaurus and find other words for cat?

Answer: There's a lot of information out there on keyword-density and that sort of thing. The thing that the search engines are working on right now is some type of a relevancy thing. They're identifying specific words and how many times that word should normally and naturally occur in web-content. So if you've got a word like "cat" that normally might appear more regularly in an article, that you just naturally write, even if you weren't keyword optimizing it, I wouldn't worry about it too much.

The key here is don't use keywords just for the sake of using them. If you're writing about cats, then use the keyword as much as you would need to. I wouldn't go out of your way not to use them. I think one of the keys -- and I think that we're going to see this more and more over the next year or two, we're going to see the search engines, the algorithms, become smarter and smarter.

What they're going to be requiring is, if we write human oriented content, that's what they want. They really don't want to focus on the spiders. And I know we've been hearing that for probably, you guys, if you've been online this long, you've been hearing it for two or three years. You’ve been through all of the bad. You've been through every single trick that a web-master could do to try to make a website come up.

And for the most part, I think the search engines have gotten rid of, allowing those websites to come through like that. But now, I think what the next step is, that they're really looking for articles that appear to be written by humans, and they're developing algorithms that compare multiple articles -- multiple content, really, that are written are very similar content to determine what's the word, what's the mathematical relationship between certain words. What words normally appear -- for example, if you're writing an article on cats, what other words would normally appear with cats?

If none of those words appear, then perhaps the search engines say now maybe we've got a problem. But if it's naturally written, if some of the word

nd that sort of thing. The thing that the search engines are working on right now is some type of a relevancy thing. They're identifying specific words and how many times that word should normally and naturally occur in web-content. So if you've got a word like "cat" that normally might appear more regularly in an article, that you just naturally write, even if you weren't keyword optimizing it, I wouldn't worry about it too much.

The key here is don't use keywords just for the sake of using them. If you're writing about cats, then use the keyword as much as you would need to. I wouldn't go out of your way not to use them. I think one of the keys -- and I think that we're going to see this more and more over the next year or two, we're going to see the search engines, the algorithms, become smarter and smarter.

What they're going to be requiring is, if we write human oriented content, that's what they want. They really don't want to focus on the spiders. And I know we've been hearing that for probably, you guys, if you've been online this long, you've been hearing it for two or three years. You’ve been through all of the bad. You've been through every single trick that a web-master could do to try to make a website come up.

And for the most part, I think the search engines have gotten rid of, allowing those websites to come through like that. But now, I think what the next step is, that they're really looking for articles that appear to be written by humans, and they're developing algorithms that compare multiple articles -- multiple content, really, that are written are very similar content to determine what's the word, what's the mathematical relationship between certain words. What words normally appear -- for example, if you're writing an article on cats, what other words would normally appear with cats?

If none of those words appear, then perhaps the search engines say now maybe we've got a problem. But if it's naturally written, if some of the word

them. If you're writing about cats, then use the keyword as much as you would need to. I wouldn't go out of your way not to use them. I think one of the keys -- and I think that we're going to see this more and more over the next year or two, we're going to see the search engines, the algorithms, become smarter and smarter.

What they're going to be requiring is, if we write human oriented content, that's what they want. They really don't want to focus on the spiders. And I know we've been hearing that for probably, you guys, if you've been online this long, you've been hearing it for two or three years. You’ve been through all of the bad. You've been through every single trick that a web-master could do to try to make a website come up.

And for the most part, I think the search engines have gotten rid of, allowing those websites to come through like that. But now, I think what the next step is, that they're really looking for articles that appear to be written by humans, and they're developing algorithms that compare multiple articles -- multiple content, really, that are written are very similar content to determine what's the word, what's the mathematical relationship between certain words. What words normally appear -- for example, if you're writing an article on cats, what other words would normally appear with cats?

If none of those words appear, then perhaps the search engines say now maybe we've got a problem. But if it's naturally written, if some of the word

ring that for probably, you guys, if you've been online this long, you've been hearing it for two or three years. You’ve been through all of the bad. You've been through every single trick that a web-master could do to try to make a website come up.

And for the most part, I think the search engines have gotten rid of, allowing those websites to come through like that. But now, I think what the next step is, that they're really looking for articles that appear to be written by humans, and they're developing algorithms that compare multiple articles -- multiple content, really, that are written are very similar content to determine what's the word, what's the mathematical relationship between certain words. What words normally appear -- for example, if you're writing an article on cats, what other words would normally appear with cats?

If none of those words appear, then perhaps the search engines say now maybe we've got a problem. But if it's naturally written, if some of the word

're developing algorithms that compare multiple articles -- multiple content, really, that are written are very similar content to determine what's the word, what's the mathematical relationship between certain words. What words normally appear -- for example, if you're writing an article on cats, what other words would normally appear with cats?

If none of those words appear, then perhaps the search engines say now maybe we've got a problem. But if it's naturally written, if some of the words that would appear with "cats" for example, would be in there.