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Employee Evaluation - Not an Arena of Torture by the Honest Answer Consultant
Employee evaluations are a necessary task that every company should use to improve their human resource and should be used to pick the prospect with the most potential to advance and acquire more responsibilities. Some time, the only way to know the history of a person is through their evaluation as the supervisor may have retired, been promoted or left the company.I have seen both spectrum of employee evaluation. I have been in an organization where the evaluation was convoluted and very com

thy or complex issue to address, try to break it up into two articles or one longer article accompanied by a short sidebar piece.

Remember what a picture’s worth. Photographs add interesting elements to your piece—as long as you use something more creative than the traditional “smiling head” shots. If you choose not to use a full-color format, keep in mind that photographs reproduce best in shades of black.

Don’t ignore the details. Triple-check spelling

Certification for Freelancers and Home-Based Business Owners
When we think of technical certification, most of us think of the seemingly endless jumble of letters that follow the names of information technology experts—MCSE, MCSA, A+, CCNA, etc. These certifications serve as standardized, objective validations that the person holding them possesses a certain set of skills and a certain level of professional competency.In today’s increasingly competitive business environment, however, certifications aren’t just for “computer geeks.” There are now a nu

Newsletters can be wonderful tools for communicating with your customers or prospects. Because of their format, they’re often infused with more credibility than traditional brochures. If your newsletter is little more than blatant self-promotion, however, it’s likely to hit the wastebasket before it hits your target’s desk.

By following a few basic tips, you can cultivate interest in your newsletter and make it an effective marketing tool.

Keep it interesting. Whether you’re informing prospects or current customers, provide useful content and avoid the temptation of use a hard-sell approach. For example, include a how-to article about some aspect of home buying or selling. While these topics relate to your field and reinforce your message, they also offer valuable advice and will help cultivate a loyal audience.

Do it yourself . . . or not. The abundance of desktop publishing programs on the market makes it easy for virtually anyone to create a newsletter. However, poor knowledge of design basics and overzealous use of difficult-to-read fonts has led to more than one design disaster. Before you try to do it yourself, consider hiring a professional graphic designer to create a template into which you or a staff member can input copy. If you still want to give it a shot yourself, pick up a book on graphic design basics before you create your masterpiece.

Find your look. Depending on your budget, you can choose from a variety of styles—from a simple, one-color piece to a multi-page, full-color format. Factors such as the number of colors and pages, type of paper, and paper size can mean big differences in cost, so ask for quotations on different specifications from several printers.

Keep it short. Generally, it’s best to limit your newsletter to eight pages or fewer and keep articles at 300 words or fewer. If you have a lengthy or complex issue to address, try to break it up into two articles or one longer article accompanied by a short sidebar piece.

Don’t ignore the details. Triple-check spelling

When The Going Gets Tough -- The Tough Keep Going
If you've been in a job search for more than a few weeks you may be experiencing the feelings of defeat and despair, not to mention the urge to give up. It's been a tough year, and then some, for those who have lost jobs for whatever reason. Interviewing with no second interviews or offers coming in begins to wear thin - very fast.Here are some tips to keep your spirits up when you're feeling down during this process.1. Don't give up.You may have heard some of these stories befo

sting. Whether you’re informing prospects or current customers, provide useful content and avoid the temptation of use a hard-sell approach. For example, include a how-to article about some aspect of home buying or selling. While these topics relate to your field and reinforce your message, they also offer valuable advice and will help cultivate a loyal audience.

Don’t ignore the details. Triple-check spelling

Thinking of Having Your Vehicle Wrapped?
Some businesses are exploring the idea of this fast-growing medium of vehicle wrapping as an effective advertising tool. Small businesses, large corporations, media outlets and others that want to attract attention are turning to vehicle advertising as a means to that end. But be warned: vehicle wrapping is not for the faint of heart. While some of the basic vehicle graphic application skills crossover to wrapping, the latter requires more sophisticated techniques. So if you are considering venturin

sy for virtually anyone to create a newsletter. However, poor knowledge of design basics and overzealous use of difficult-to-read fonts has led to more than one design disaster. Before you try to do it yourself, consider hiring a professional graphic designer to create a template into which you or a staff member can input copy. If you still want to give it a shot yourself, pick up a book on graphic design basics before you create your masterpiece.

Don’t ignore the details. Triple-check spelling

Evaluating Job Offers -- Eleven Warning Signs You Must Watch Out For
Moving into a new job always involves some degree of uncertainty. You should do your best to find out all you can about a prospective employer, starting right from the pre-interview stage.Here are some things to look out for. If one or more of these warning signs are present, you need to be doubly careful about joining that organization.1. The company is in the midst of mergers and acquisitions, or there is a major reorganization taking place, staff cutbacks are on the anvil or some ot

k. Depending on your budget, you can choose from a variety of styles—from a simple, one-color piece to a multi-page, full-color format. Factors such as the number of colors and pages, type of paper, and paper size can mean big differences in cost, so ask for quotations on different specifications from several printers.

Don’t ignore the details. Triple-check spelling

Create an Alliance and WIN Business
Why should a consultant form an alliance of experts?Most consultants are solo operators and have an expert skill set in one area. This is good when your services are in demand. But what happens when your services aren’t quite what the client wants? You could give recommendations of someone else to do the job but giving a name and letting the client contact the new person or you can form an alliance.An alliance is a loose group of individuals that have complementary skills. These skills

thy or complex issue to address, try to break it up into two articles or one longer article accompanied by a short sidebar piece.

Don’t ignore the details. Triple-check spelling and grammar. Typographical errors can quickly damage your credibility and distract your reader. In addition to running the document through spelling and grammar checkers, have someone proofread it—preferably someone who hasn’t seen the article before. He or she will be more likely than you are to catch any errors.

Include a feedback mechanism. Make it easy for readers to respond by including a contact name, phone and fax numbers, and postal and e-mail addresses.

Cost Cutters

Looking for ways to cut your newsletter costs? Here are a few tips:

Team up with another business that reaches out to similar prospects. Split the content—and the cost—of the newsletter.

Run your rough design by your local post office. Sometimes, simple size changes can cut postage costs.

Get prices from at least three printers, and let them know you’re soliciting multiple bids for the job. Competition can help you get a better price.

Offer an e-mail option. This allows you to save on postage and printing, but send it only if customers ask. New laws are cracking down on unsolicited e-mail.

We’ve found newsletters to be a great marketing mechanism. Keep in mind, if you have truly timely news, you can turn your newsletter into a subscription based newsletter. This can lead to another cash flow source.

We have used newsletters as both a marketing mechanism and a cash flow source. To check out the HBS Digest, click here:

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Psychometric tests are increasingly used as part of the recruitment process. What can you do to ensure you give your optimum performance on the day?

Office chairs come in all shapes, sizes and colors. Ergonomics tells us about a healthy design for the office chair. Chairs can come with adjustable parts. Yet, the human body also comes in a variety of shapes and sizes...

The real success to freelancing is not knowing how to find work. It's getting a little demon out of your head.

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