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    Document Shredders and Their Features
    Why should I get a document shredder? How much should I spend on a document shredder? What features are available and what is the best document shredder for my type of business? These are some of the questions I will answer for you in this article.First, why should I have a document shredder for my business or for my own personal use? The answer is easy. Every day more crime relating to stolen or found documents is occurring. Fraud, Identity Theft, Corporate Espionage, Con Games, and Forgery are some of the examples of crime that can happen to anyone, any time.The information contained in your documents may not seem like the stuff in spy movies, but the threat to you individually as well as to your business exists. Your documents conta
    e is NO WAY you can do everything yourself.

    Who in their right minds (or left ones, for that matter) could do ALL these jobs correctly and accurately -- day in and day out? But most people who call themselves business owners sure do try!

    Which of these are you doing that you need to find someone else to do?

    • President/CEO
    • Salesperson
    • Purchasing Manager
    • Office Manager
    • Technology Specialist
    • Internet Guru
    • Human Services Manager
    • Marketing Director
    • Accounting/Finance Manager
    • Compliance/Legal Manager
    • Desktop Publisher/Designer
    • Customer Service Rep
    • Inventory Person
    • Quality Control Manager
    • Insurance Manager
    • R & D Team
    • Unbiased Business Advisor
    • Organizer
    • Trainer
    • Writer
    • Janitor
    • CEO Assistant
    • At a minimum, assistants to all the managers and specialists above

    If you think that you can't yet afford to hire consultants or employees to

    Branding Article: Pepsi's Missed Brand Opportunity
    I love Pepsi. It’s that slightly sweeter taste and the all-American logo combined with the non-conformist statement that, well, it’s not Coke.Yet Pepsi has been consistently #2, and there’s nothing wrong with being #2 if that’s your goal. But Pepsi’s goal is to be the #1 preferred brand (notice I didn’t say ‘taste’ – we all took the Pepsi taste test and they’re still #2) with members of the eponymously titled Pepsi Generation – an age group that they seemingly stretch from year to year.As of late, Pepsi has employed Pop-Culture icons to represent their brand : Britney, Big n’ Rich, AROD and Jeff Gordon to name a few. Yet none of them seem to capture Coke’s ageless, timeless wave of emotion brought on by a 6 year-old boy and Mean Joe
    Here's the thing. If you started your company to have a little extra money and work a "little" weekly, this article isn't for you. If you started your company or became an independent agent to work 70-hour weeks and make just enough money to live by, this article isn't for you. However, if you're in either situation and Uncle Sam is letting you deduct business expenses from your taxes, then you're self-employed, not a business owner.

    Let me explain.

    The self-employed have done one thing for themselves -- created a job with a paycheck, a job with the burden of a lot of extra jobs and taxes.

    On the plus side, they've created a system that includes tax deductions -- Whoopy! But what they've done is go from working for a company to creating a job for themselves AND added the stress of being the boss!

    Face it -- the self-employed are slaves to their businesses, because no one is working for or with them. Many go from one client to another, or they have only one big client and a few little ones. As they work, they keep reinventing the wheel because they don't have long-term plans or systems in place.

    They can't take days off, let alone take a vacation! The words they use -- often, and to anyone who will listen -- are "overwhelmed," "tired" and "have no time for that." (For more on the self-employed versus the business owner, read the book my clients all read -- "Rich Dad, Poor Dad" by Robert T. Kiyosaki and Sharon L. Lechter.)

    Go All the Way -- to Business Owner!

    Business owners, on the other hand, give themselves the gifts of time and self-value, while they give others one of the most important gifts they can give -- paychecks for doing what they love! And when the business is situated like they have dreamed of, they're then able to give the gift of philanthropy.

    Business owners learn the importance of strategic, tactical and operational planning. They monitor their marketing activities. They know exactly what is unique about their business and what they bring to it that adds to its uniqueness, and they know who their ideal client is. They run their business like the "big corporate boys," but without all the hassle -- or lawsuits!

    If you've been in business a while, you might think you're no longer self-employed or running a hobby. Beware. Over the years, only 2 out of more than 100 of my clients were really "running" a business. The rest had businesses stuck in "infancy."

    And the amount of money you make doesn't determine whether it's a business. I remember Angela (not her real name), owner of a company, with 19 employees, and making $8 million. After an hour's consultation, she asked me what I thought was keeping her company from making as much money as she knew it could. My answer: She was running a hobby. That didn't go over well, and I asked her to read "The E-Myth Revisited" (another must-read business book). Two weeks later, Angela called to start working on her first system -- her company's business and marketing plans. Eventually, 4 others in her company created plans for their departments, and 9 months later Angela was working 1 day a month (yes, per month), and the income for her company was $14 million. So, just because you're making money doesn't mean you're running a well-oiled business machine!

    Those who "shift" to the business owner's frame of mind take steps to start doing what successful and practical business owners do:

    • They create plans for business, marketing and finances. And they use them to monitor everything important about their business.
    • They find alliances to bring in extra income.
    • They network at least twice a week.
    • They create their ideal client profile and market only to their ideal clients.
    • They package their knowledge -- turning it into classes, articles, CDs, etc., that bring extra income and recognition.
    • They know their "rack rate" and stop giving away time and business.

    AND they hire employees, contractors or consultants to do what they don't enjoy doing, eventually handing over even the tasks they do enjoy. Why? Because they want the time to pursue other goals. So, if necessary, they barter to get the process started..

    Why do they hire help? Take a really good look at the list on page 4. You will see that there is NO WAY you can do everything yourself.

    Who in their right minds (or left ones, for that matter) could do ALL these jobs correctly and accurately -- day in and day out? But most people who call themselves business owners sure do try!

    Which of these are you doing that you need to find someone else to do?

    • President/CEO
    • Salesperson
    • Purchasing Manager
    • Office Manager
    • Technology Specialist
    • Internet Guru
    • Human Services Manager
    • Marketing Director
    • Accounting/Finance Manager
    • Compliance/Legal Manager
    • Desktop Publisher/Designer
    • Customer Service Rep
    • Inventory Person
    • Quality Control Manager
    • Insurance Manager
    • R & D Team
    • Unbiased Business Advisor
    • Organizer
    • Trainer
    • Writer
    • Janitor
    • CEO Assistant
    • At a minimum, assistants to all the managers and specialists above

    If you think that you can't yet afford to hire consultants or employees to h

    How to Get a Better Job or a Raise Quickly With Just a Few Simple Changes
    Want more money from your job?Want a better higher paid job?It won’t come to you if you don’t take the right action. By action I don’t mean going back to school, retraining or getting more qualifications – the world is full of highly qualified low paid people. It is also equally full of well paid low qualified people so what gives?The greatest misconception people have with getting ahead and making more money from your career is that being better qualified makes you worth more.Wrong!In the world of business where money talks and everything else walks it’s results and productivity that win the game. You can have a PHD in your chosen field but if you can’t deliver constant outstanding results you won’t be moving up a
    long-term plans or systems in place.

    They can't take days off, let alone take a vacation! The words they use -- often, and to anyone who will listen -- are "overwhelmed," "tired" and "have no time for that." (For more on the self-employed versus the business owner, read the book my clients all read -- "Rich Dad, Poor Dad" by Robert T. Kiyosaki and Sharon L. Lechter.)

    Go All the Way -- to Business Owner!

    Business owners, on the other hand, give themselves the gifts of time and self-value, while they give others one of the most important gifts they can give -- paychecks for doing what they love! And when the business is situated like they have dreamed of, they're then able to give the gift of philanthropy.

    Business owners learn the importance of strategic, tactical and operational planning. They monitor their marketing activities. They know exactly what is unique about their business and what they bring to it that adds to its uniqueness, and they know who their ideal client is. They run their business like the "big corporate boys," but without all the hassle -- or lawsuits!

    If you've been in business a while, you might think you're no longer self-employed or running a hobby. Beware. Over the years, only 2 out of more than 100 of my clients were really "running" a business. The rest had businesses stuck in "infancy."

    And the amount of money you make doesn't determine whether it's a business. I remember Angela (not her real name), owner of a company, with 19 employees, and making $8 million. After an hour's consultation, she asked me what I thought was keeping her company from making as much money as she knew it could. My answer: She was running a hobby. That didn't go over well, and I asked her to read "The E-Myth Revisited" (another must-read business book). Two weeks later, Angela called to start working on her first system -- her company's business and marketing plans. Eventually, 4 others in her company created plans for their departments, and 9 months later Angela was working 1 day a month (yes, per month), and the income for her company was $14 million. So, just because you're making money doesn't mean you're running a well-oiled business machine!

    Those who "shift" to the business owner's frame of mind take steps to start doing what successful and practical business owners do:

    • They create plans for business, marketing and finances. And they use them to monitor everything important about their business.
    • They find alliances to bring in extra income.
    • They network at least twice a week.
    • They create their ideal client profile and market only to their ideal clients.
    • They package their knowledge -- turning it into classes, articles, CDs, etc., that bring extra income and recognition.
    • They know their "rack rate" and stop giving away time and business.

    AND they hire employees, contractors or consultants to do what they don't enjoy doing, eventually handing over even the tasks they do enjoy. Why? Because they want the time to pursue other goals. So, if necessary, they barter to get the process started..

    Why do they hire help? Take a really good look at the list on page 4. You will see that there is NO WAY you can do everything yourself.

    Who in their right minds (or left ones, for that matter) could do ALL these jobs correctly and accurately -- day in and day out? But most people who call themselves business owners sure do try!

    Which of these are you doing that you need to find someone else to do?

    • President/CEO
    • Salesperson
    • Purchasing Manager
    • Office Manager
    • Technology Specialist
    • Internet Guru
    • Human Services Manager
    • Marketing Director
    • Accounting/Finance Manager
    • Compliance/Legal Manager
    • Desktop Publisher/Designer
    • Customer Service Rep
    • Inventory Person
    • Quality Control Manager
    • Insurance Manager
    • R & D Team
    • Unbiased Business Advisor
    • Organizer
    • Trainer
    • Writer
    • Janitor
    • CEO Assistant
    • At a minimum, assistants to all the managers and specialists above

    If you think that you can't yet afford to hire consultants or employees to

    India Outsourcing SEO Is Extensively Popular In These Services
    Search engine optimization is an advertising tool that helps online business to get success by adopting certain unique strategies. The e-business world is rapidly changing with some latest and new advance techniques that is making the businesses boom. A business can adopt any means that helps it to get popularity. India outsourcing SEO services is one such way that makes businesses in the proper running. Outsourcing SEO services and other businesses has become a trend and many business owners follow it to get more return from their investment. India is an ideal and preferred destination for the purpose of outsourcing work. It has become a leading centre for outsourcing services among the outsourcing destinations globally. This is due to the availabi
    all the hassle -- or lawsuits!

    If you've been in business a while, you might think you're no longer self-employed or running a hobby. Beware. Over the years, only 2 out of more than 100 of my clients were really "running" a business. The rest had businesses stuck in "infancy."

    And the amount of money you make doesn't determine whether it's a business. I remember Angela (not her real name), owner of a company, with 19 employees, and making $8 million. After an hour's consultation, she asked me what I thought was keeping her company from making as much money as she knew it could. My answer: She was running a hobby. That didn't go over well, and I asked her to read "The E-Myth Revisited" (another must-read business book). Two weeks later, Angela called to start working on her first system -- her company's business and marketing plans. Eventually, 4 others in her company created plans for their departments, and 9 months later Angela was working 1 day a month (yes, per month), and the income for her company was $14 million. So, just because you're making money doesn't mean you're running a well-oiled business machine!

    Those who "shift" to the business owner's frame of mind take steps to start doing what successful and practical business owners do:

    • They create plans for business, marketing and finances. And they use them to monitor everything important about their business.
    • They find alliances to bring in extra income.
    • They network at least twice a week.
    • They create their ideal client profile and market only to their ideal clients.
    • They package their knowledge -- turning it into classes, articles, CDs, etc., that bring extra income and recognition.
    • They know their "rack rate" and stop giving away time and business.

    AND they hire employees, contractors or consultants to do what they don't enjoy doing, eventually handing over even the tasks they do enjoy. Why? Because they want the time to pursue other goals. So, if necessary, they barter to get the process started..

    Why do they hire help? Take a really good look at the list on page 4. You will see that there is NO WAY you can do everything yourself.

    Who in their right minds (or left ones, for that matter) could do ALL these jobs correctly and accurately -- day in and day out? But most people who call themselves business owners sure do try!

    Which of these are you doing that you need to find someone else to do?

    • President/CEO
    • Salesperson
    • Purchasing Manager
    • Office Manager
    • Technology Specialist
    • Internet Guru
    • Human Services Manager
    • Marketing Director
    • Accounting/Finance Manager
    • Compliance/Legal Manager
    • Desktop Publisher/Designer
    • Customer Service Rep
    • Inventory Person
    • Quality Control Manager
    • Insurance Manager
    • R & D Team
    • Unbiased Business Advisor
    • Organizer
    • Trainer
    • Writer
    • Janitor
    • CEO Assistant
    • At a minimum, assistants to all the managers and specialists above

    If you think that you can't yet afford to hire consultants or employees to

    Job Interviews: What to Wear
    It takes between seven and seventeen seconds for a person to make an impression of us and much of that impression is based on how we look. It stand to reason, then, that what we wear to job interviews will make a far greater impact on our success than anything we're likely to say once those first crucial seconds have passed.Dress For the JobIf you're applying for a job as a sale assistant in a trendy boutique in a hip part of town, what you wear will need to be very different to what you'd wear when being interviewed for a job as a lawyer's personal assistant.By wearing what you believe you'd wear to work if offered the job, you're silently saying that you understand the position you're applying for and that you have the
    you're running a well-oiled business machine!

    Those who "shift" to the business owner's frame of mind take steps to start doing what successful and practical business owners do:

    • They create plans for business, marketing and finances. And they use them to monitor everything important about their business.
    • They find alliances to bring in extra income.
    • They network at least twice a week.
    • They create their ideal client profile and market only to their ideal clients.
    • They package their knowledge -- turning it into classes, articles, CDs, etc., that bring extra income and recognition.
    • They know their "rack rate" and stop giving away time and business.

    AND they hire employees, contractors or consultants to do what they don't enjoy doing, eventually handing over even the tasks they do enjoy. Why? Because they want the time to pursue other goals. So, if necessary, they barter to get the process started..

    Why do they hire help? Take a really good look at the list on page 4. You will see that there is NO WAY you can do everything yourself.

    Who in their right minds (or left ones, for that matter) could do ALL these jobs correctly and accurately -- day in and day out? But most people who call themselves business owners sure do try!

    Which of these are you doing that you need to find someone else to do?

    • President/CEO
    • Salesperson
    • Purchasing Manager
    • Office Manager
    • Technology Specialist
    • Internet Guru
    • Human Services Manager
    • Marketing Director
    • Accounting/Finance Manager
    • Compliance/Legal Manager
    • Desktop Publisher/Designer
    • Customer Service Rep
    • Inventory Person
    • Quality Control Manager
    • Insurance Manager
    • R & D Team
    • Unbiased Business Advisor
    • Organizer
    • Trainer
    • Writer
    • Janitor
    • CEO Assistant
    • At a minimum, assistants to all the managers and specialists above

    If you think that you can't yet afford to hire consultants or employees to

    The Billion Dollar Marketing Secret of America's Wealthiest Entrepreneurs
    I am in awe of Billionaires.Not the trust fund babies, but the folks that started with nothing and earned huge fortunes through their own hard work and creativity.For the last 10 years, I’ve researched the lives and companies of a group of entrepreneurs that I call the “Billion Dollar Marketing Club”. These entrepreneurs have a combined net worth of $41.6 billion dollars and together they are worth more than the gross domestic product of 151 countries.The companies they have founded titans in the marketplace.You may have heard of them – Google, Nike, eBay, and Harpo Productions (the owner of “Oprah!”). For years, I’ve been obsessed with “cracking the code” to their success. I obsessed over the question -
    e is NO WAY you can do everything yourself.

    Who in their right minds (or left ones, for that matter) could do ALL these jobs correctly and accurately -- day in and day out? But most people who call themselves business owners sure do try!

    Which of these are you doing that you need to find someone else to do?

    • President/CEO
    • Salesperson
    • Purchasing Manager
    • Office Manager
    • Technology Specialist
    • Internet Guru
    • Human Services Manager
    • Marketing Director
    • Accounting/Finance Manager
    • Compliance/Legal Manager
    • Desktop Publisher/Designer
    • Customer Service Rep
    • Inventory Person
    • Quality Control Manager
    • Insurance Manager
    • R & D Team
    • Unbiased Business Advisor
    • Organizer
    • Trainer
    • Writer
    • Janitor
    • CEO Assistant
    • At a minimum, assistants to all the managers and specialists above

    If you think that you can't yet afford to hire consultants or employees to help you, consider this. What is your usual hourly rate? Let's say it's $100. What tasks are you currently doing where you can hire someone at less than $50 per hour. Book keeping? Filing? House cleaning? Database management? What else? Well those are the tasks that you could be outsourcing.

    Still think you're unable to hire help? Chances are that you're unfocused. Look at the critical initiatives that will help your business grow. Seriously consider creating your one-year business and marketing plan now so you'll be able to hire some much needed help soon.

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