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Suggest You - Focus or Diversify - Which Path Should YOU Take?
Creating a Powerful Project Vision patients to their door even if they do not need the services of a chiropractor. This small company is still focused on the same thing but have added to their product and service mix to expand their customer base.You walk into your local grocery or market, looking for apples. You see the displays. They are bursting with apples of many varieties. To your left you notice a sea of yellow and red apples – the sign says they are Jonathans. To your right you see bright, green Granny Smiths. But straight ahead, you see the b Do a quick look at your organization to discover the focus. If you cannot find one, then perhaps having a GAP analysis and then targeted solutions to help you get into focus in order to diversity is in order Relying on Others This week I have attended three seminars and listened to several other speakers on the subject of focus and diversify. There is a large amount of information about focusing on one thing to make your business grow. I fully agree with what they have to say, however, I also fully agree with those that say diversify to grow. The real challenge is "how do you do both" so your business stays on track.If you have good team members then you can afford to rely on them to do their part, micromanagement will only bring grief. Most of us have a tendency to constantly check up on others to make sure the job is done correctly. I know at home most of us walk behind our children and try to get them to see it your way. T It may not be as difficult as you think. In my business, I consult with organizations in a couple of ways, first as an outsourced training department, and second as a professional that helps them see where the gaps in their achievements lie. This may seem like two widely different aspects of consulting but in reality they are very much the same thing. Let me explain. As an outsourced training solution, I must look at the company as a whole. I must also analyze the current situation and where that organization wants to be in the future. This analysis allows me to determine the best training solutions for any gaps that I have identified in their company. With the analysis, I am able to put together a timely and quality training program. I use the analysis phase as a stand alone product for my consulting that acts without the training solutions. So even though it may look like two different areas, it is not. This way if you are the consultant, you are diverse yet focused. Another example that comes to mind is a chiropractic office in my area. This office was tired of just chiropracty and needed at add more to their focus of healing. Without losing the focus, they added nutrition to keep the bones healthy, which in turn led to giving wellness classes. All of these aspects drive patients to their door even if they do not need the services of a chiropractor. This small company is still focused on the same thing but have added to their product and service mix to expand their customer base. Do a quick look at your organization to discover the focus. If you cannot find one, then perhaps having a GAP analysis and then targeted solutions to help you get into focus in order to diversity is in order. Industrial Metal Detectors cult as you think. In my business, I consult with organizations in a couple of ways, first as an outsourced training department, and second as a professional that helps them see where the gaps in their achievements lie. This may seem like two widely different aspects of consulting but in reality they are very much the same thing. Let me explain.Industrial metal detectors offer maximum protection against ferrous, non-ferrous metal, and stainless steel metal contamination. Industrial metal detectors are used in a variety of applications. The typical areas covered are food, dairy, pharmaceutical, paper, rubber, medical, cosmetics, plastic, textile and chemi As an outsourced training solution, I must look at the company as a whole. I must also analyze the current situation and where that organization wants to be in the future. This analysis allows me to determine the best training solutions for any gaps that I have identified in their company. With the analysis, I am able to put together a timely and quality training program. I use the analysis phase as a stand alone product for my consulting that acts without the training solutions. So even though it may look like two different areas, it is not. This way if you are the consultant, you are diverse yet focused. Another example that comes to mind is a chiropractic office in my area. This office was tired of just chiropracty and needed at add more to their focus of healing. Without losing the focus, they added nutrition to keep the bones healthy, which in turn led to giving wellness classes. All of these aspects drive patients to their door even if they do not need the services of a chiropractor. This small company is still focused on the same thing but have added to their product and service mix to expand their customer base. Do a quick look at your organization to discover the focus. If you cannot find one, then perhaps having a GAP analysis and then targeted solutions to help you get into focus in order to diversity is in order Brainstorming Do's and Don'ts . I must also analyze the current situation and where that organization wants to be in the future. This analysis allows me to determine the best training solutions for any gaps that I have identified in their company. With the analysis, I am able to put together a timely and quality training program. I use the analysis phase as a stand alone product for my consulting that acts without the training solutions. So even though it may look like two different areas, it is not. This way if you are the consultant, you are diverse yet focused.We tend to put brainstorming in a box and assume that it is a no-holds barred, free form meeting with no structure or focus. But quite the opposite is the case. In fact there are lots of things that can derail a brainstorming meeting and put the meeting into a permanent tailspin.Perhaps the most important Another example that comes to mind is a chiropractic office in my area. This office was tired of just chiropracty and needed at add more to their focus of healing. Without losing the focus, they added nutrition to keep the bones healthy, which in turn led to giving wellness classes. All of these aspects drive patients to their door even if they do not need the services of a chiropractor. This small company is still focused on the same thing but have added to their product and service mix to expand their customer base. Do a quick look at your organization to discover the focus. If you cannot find one, then perhaps having a GAP analysis and then targeted solutions to help you get into focus in order to diversity is in order How Do You Market Two Businesses? may look like two different areas, it is not. This way if you are the consultant, you are diverse yet focused.Because I do a lot of networking with very small business owners, I meet a lot of dual business owners. These are people, usually women, who own two businesses (or more).As a solopreneur, your resources are limited – that is, time and mo'ney. Managing and marketing one business is already a full-time job, Another example that comes to mind is a chiropractic office in my area. This office was tired of just chiropracty and needed at add more to their focus of healing. Without losing the focus, they added nutrition to keep the bones healthy, which in turn led to giving wellness classes. All of these aspects drive patients to their door even if they do not need the services of a chiropractor. This small company is still focused on the same thing but have added to their product and service mix to expand their customer base. Do a quick look at your organization to discover the focus. If you cannot find one, then perhaps having a GAP analysis and then targeted solutions to help you get into focus in order to diversity is in order Scan Your Way to a Paperless Office patients to their door even if they do not need the services of a chiropractor. This small company is still focused on the same thing but have added to their product and service mix to expand their customer base.Is your office buried under a flood of papers? If so, you are not alone. Papers are accumulated everywhere: employees maintain a personal archive, each office maintains an archive and then there is an official company archive. The result is storage requirements for paper documents grows at a rate of 20-25% every Do a quick look at your organization to discover the focus. If you cannot find one, then perhaps having a GAP analysis and then targeted solutions to help you get into focus in order to diversity is in order. Many organizations get out of focus quite easily but going after the low hanging fruit that is way out of their scope. Small business people are often the most guilty. It is OK to have more than one focus, it should just be in separate organizations. If you want more information on GAP Analysis and targeted solutions, there is a lot more to share, contact Dr. Bette Daoust.
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