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    without making it boring. For example, you might subtly vary the paper stock you use to give it an interesting texture, which gives the card not only a memorable look, but a memorable feel on your potential contact's fingers as well. Or you might use a high-color printing process on extremely smooth paper stock, which makes your ca
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    Each of these approaches dovetails well with the two major approaches you can take when defining the identity of your business. You can either emphasize your professionalism, your affluence, and the proven success of your business, or you can emphasize your innovation, your creativity, and the fact that you bring something new to the table. Either approach is valid, but which approach works best for you is something that only you can decide.

    If you choose to design in order to impress, then your design options are limited to traditional effects, but within those limits you can create a business card whose elegance is its own argument for prospective clients. Some interesting design ideas include varying your paper stock, varying your typeface, or even including some complicated printing extras like high-color processes or gold leaf. This adds a level of expense to your printing costs but it's well worth it in terms of effect--and your potential clients will see that you have the money to spend on excellent business cards, which says something about the financial stability of your business.

    The trap here is to think that making your business card elegant means to make it look like every other business card out there. It doesn't. Even subtle details of your design can make your business card impressive without making it boring. For example, you might subtly vary the paper stock you use to give it an interesting texture, which gives the card not only a memorable look, but a memorable feel on your potential contact's fingers as well. Or you might use a high-color printing process on extremely smooth paper stock, which makes your car

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    e table. Either approach is valid, but which approach works best for you is something that only you can decide.

    If you choose to design in order to impress, then your design options are limited to traditional effects, but within those limits you can create a business card whose elegance is its own argument for prospective clients. Some interesting design ideas include varying your paper stock, varying your typeface, or even including some complicated printing extras like high-color processes or gold leaf. This adds a level of expense to your printing costs but it's well worth it in terms of effect--and your potential clients will see that you have the money to spend on excellent business cards, which says something about the financial stability of your business.

    The trap here is to think that making your business card elegant means to make it look like every other business card out there. It doesn't. Even subtle details of your design can make your business card impressive without making it boring. For example, you might subtly vary the paper stock you use to give it an interesting texture, which gives the card not only a memorable look, but a memorable feel on your potential contact's fingers as well. Or you might use a high-color printing process on extremely smooth paper stock, which makes your ca

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    nts. Some interesting design ideas include varying your paper stock, varying your typeface, or even including some complicated printing extras like high-color processes or gold leaf. This adds a level of expense to your printing costs but it's well worth it in terms of effect--and your potential clients will see that you have the money to spend on excellent business cards, which says something about the financial stability of your business.

    The trap here is to think that making your business card elegant means to make it look like every other business card out there. It doesn't. Even subtle details of your design can make your business card impressive without making it boring. For example, you might subtly vary the paper stock you use to give it an interesting texture, which gives the card not only a memorable look, but a memorable feel on your potential contact's fingers as well. Or you might use a high-color printing process on extremely smooth paper stock, which makes your ca

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    oney to spend on excellent business cards, which says something about the financial stability of your business.

    The trap here is to think that making your business card elegant means to make it look like every other business card out there. It doesn't. Even subtle details of your design can make your business card impressive without making it boring. For example, you might subtly vary the paper stock you use to give it an interesting texture, which gives the card not only a memorable look, but a memorable feel on your potential contact's fingers as well. Or you might use a high-color printing process on extremely smooth paper stock, which makes your ca

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    without making it boring. For example, you might subtly vary the paper stock you use to give it an interesting texture, which gives the card not only a memorable look, but a memorable feel on your potential contact's fingers as well. Or you might use a high-color printing process on extremely smooth paper stock, which makes your card look somewhat high-tech, durable, and memorable.

    This article has given you some information that will help you analyze the effect of a good business card design.

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