ey do not actually “moisturize” the skin; they simply make it feel better. A shielding lotion, on the other hand, actually bonds with the outer layer of the skin to form a new protective surface layer. This layer locks in the natural moisture, prevents direct contact with harmful chemicals and thereby allows your skin to heal. The result is not just skin that feels smoother, the skin can actually heal.

So, that’s the story. That’s why a

If you have your ear to the ground on skin care developments, you have probably heard about shielding lotion and may have wondered what differentiates it from the hundreds of other products on the shelves. In fact, a sheilding lotion is an entirely new technology in dry skin care and does something no other product can do.

First, let’s have a look at the problem. 80 percent of dry skin problems come from contact with chemicals. We’re not talking about esoteric chemicals like those used in warfare or even those routinely used as pesticides for crops; we’re talking about the normal, everyday chemicals you come in contact with every time you wash your face, your hands, your clothes, your kitchen sink and your floors, every time you spray air freshener, shampoo your hair and put on your make-up.

Almost every such product you find on supermarket shelves is loaded with thousands of chemicals that the skin is simply not designed to handle. Even health food stores are not immune. Check the labels – you’ll see for yourself.

The surface of the skin contains natural oils and other elements that protect us from bacteria, viruses and other harmful natural elements. However, as the surface of the skin is destroyed by the onslaught of chemicals found in the modern households of industrialized countries, that protective layer we so depend upon for good health cannot function. Dry skin is the visible result. Sometimes it accelerates to eczema and other types of dermatitis. However, the damage doesn’t stop there with the visible consequences; damaged, dry skin can no longer keep out the bacteria.

How does shielding lotion address this problem? Most dry skin lotions add surface moisture that temporarily alleviates the symptoms of dryness and itching. They do not actually “moisturize” the skin; they simply make it feel better. A shielding lotion, on the other hand, actually bonds with the outer layer of the skin to form a new protective surface layer. This layer locks in the natural moisture, prevents direct contact with harmful chemicals and thereby allows your skin to heal. The result is not just skin that feels smoother, the skin can actually heal.

So, that’s the story. That’s why a

talking about esoteric chemicals like those used in warfare or even those routinely used as pesticides for crops; we’re talking about the normal, everyday chemicals you come in contact with every time you wash your face, your hands, your clothes, your kitchen sink and your floors, every time you spray air freshener, shampoo your hair and put on your make-up.

Almost every such product you find on supermarket shelves is loaded with thousands of chemicals that the skin is simply not designed to handle. Even health food stores are not immune. Check the labels – you’ll see for yourself.

The surface of the skin contains natural oils and other elements that protect us from bacteria, viruses and other harmful natural elements. However, as the surface of the skin is destroyed by the onslaught of chemicals found in the modern households of industrialized countries, that protective layer we so depend upon for good health cannot function. Dry skin is the visible result. Sometimes it accelerates to eczema and other types of dermatitis. However, the damage doesn’t stop there with the visible consequences; damaged, dry skin can no longer keep out the bacteria.

How does shielding lotion address this problem? Most dry skin lotions add surface moisture that temporarily alleviates the symptoms of dryness and itching. They do not actually “moisturize” the skin; they simply make it feel better. A shielding lotion, on the other hand, actually bonds with the outer layer of the skin to form a new protective surface layer. This layer locks in the natural moisture, prevents direct contact with harmful chemicals and thereby allows your skin to heal. The result is not just skin that feels smoother, the skin can actually heal.

So, that’s the story. That’s why a

nds of chemicals that the skin is simply not designed to handle. Even health food stores are not immune. Check the labels – you’ll see for yourself.

The surface of the skin contains natural oils and other elements that protect us from bacteria, viruses and other harmful natural elements. However, as the surface of the skin is destroyed by the onslaught of chemicals found in the modern households of industrialized countries, that protective layer we so depend upon for good health cannot function. Dry skin is the visible result. Sometimes it accelerates to eczema and other types of dermatitis. However, the damage doesn’t stop there with the visible consequences; damaged, dry skin can no longer keep out the bacteria.

How does shielding lotion address this problem? Most dry skin lotions add surface moisture that temporarily alleviates the symptoms of dryness and itching. They do not actually “moisturize” the skin; they simply make it feel better. A shielding lotion, on the other hand, actually bonds with the outer layer of the skin to form a new protective surface layer. This layer locks in the natural moisture, prevents direct contact with harmful chemicals and thereby allows your skin to heal. The result is not just skin that feels smoother, the skin can actually heal.

So, that’s the story. That’s why a

ve layer we so depend upon for good health cannot function. Dry skin is the visible result. Sometimes it accelerates to eczema and other types of dermatitis. However, the damage doesn’t stop there with the visible consequences; damaged, dry skin can no longer keep out the bacteria.

How does shielding lotion address this problem? Most dry skin lotions add surface moisture that temporarily alleviates the symptoms of dryness and itching. They do not actually “moisturize” the skin; they simply make it feel better. A shielding lotion, on the other hand, actually bonds with the outer layer of the skin to form a new protective surface layer. This layer locks in the natural moisture, prevents direct contact with harmful chemicals and thereby allows your skin to heal. The result is not just skin that feels smoother, the skin can actually heal.

So, that’s the story. That’s why a

ey do not actually “moisturize” the skin; they simply make it feel better. A shielding lotion, on the other hand, actually bonds with the outer layer of the skin to form a new protective surface layer. This layer locks in the natural moisture, prevents direct contact with harmful chemicals and thereby allows your skin to heal. The result is not just skin that feels smoother, the skin can actually heal.

So, that’s the story. That’s why a shielding lotion is now being recommended by hundreds of dermatologists, thousands of doctors and, thankfully, is now appearing on the shelves. Try it. You will be amazed at the difference.