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Suggest You - How To Know What Sells - And Stop Leaving Money On The Niche Marketing Table
Marketing your business is essential to its success. You can have the greatest service or the best product, but if you don't market it and let others know about it, then it's doubtful that you'll be very successful. When considering your marketing, you first want to take into account who your clien
Yet, we don't think of addressing it - and in fact, that may be the problem or solution many of your prospects are desperately seeking help
More and more, I hear brand new truck drivers contemplating the lease purchase programs many companies are now advocating. It never ceases to amaze me how these companies will target new drivers. Swift Transportation and Prime Trucking are two of the most aggressive lease purchase companies out ther
How to find the best content and products to focus on for your selected niche? How to leverage this for the greatest profit - quickly and easily? These are questions thousands of niche marketing enthusiasts are looking to answer.
The easiest way - and least complex - is also essentially simple.
ASK your audience.
Yes, it sounds like common sense. But you would be amazed at just how few niche marketers take the logical first step before wasting time and effort playing guessing games with their niche marketing.
Top niche marketers who dominate their areas have even advised making a modest cash investment and test this by running PPC campaigns specifically for the purpose of asking your audience what they want. In reality, this expense will be far less than the cost of guessing wrong!
Here are some things about your niche audience you would like to know:
What are their biggest problems and fears?
What keeps them awake at night?
What solutions are they desperately hunting for?
What would they like you to do for them?
Asking eliminates all guesswork. On my websites, I ask visitors for feedback and suggestions all the time. I do it on my email lists too. If I hadn't asked members for their most important questions, I probably wouldn't have even thought of one-half of the issues I ended up addressing.
You see, once we get past a certain stage in our own marketing education, we tend to take things for granted. It is almost surprising when someone asks a question - and we remember how, just a few months or years ago, we had the very same problem ourself!
Yet, we don't think of addressing it - and in fact, that may be the problem or solution many of your prospects are desperately seeking help
Professional tradeshow attendees know that one of the top reasons for attending is the swag they’ll walk away with. Some is useless, some is fun for a minute and other swag is useful for weeks, months, even years. Your purpose for setting up a booth at tradeshows is to have as many attendees walking
ASK your audience.
Yes, it sounds like common sense. But you would be amazed at just how few niche marketers take the logical first step before wasting time and effort playing guessing games with their niche marketing.
Top niche marketers who dominate their areas have even advised making a modest cash investment and test this by running PPC campaigns specifically for the purpose of asking your audience what they want. In reality, this expense will be far less than the cost of guessing wrong!
Here are some things about your niche audience you would like to know:
What are their biggest problems and fears?
What keeps them awake at night?
What solutions are they desperately hunting for?
What would they like you to do for them?
Asking eliminates all guesswork. On my websites, I ask visitors for feedback and suggestions all the time. I do it on my email lists too. If I hadn't asked members for their most important questions, I probably wouldn't have even thought of one-half of the issues I ended up addressing.
You see, once we get past a certain stage in our own marketing education, we tend to take things for granted. It is almost surprising when someone asks a question - and we remember how, just a few months or years ago, we had the very same problem ourself!
Yet, we don't think of addressing it - and in fact, that may be the problem or solution many of your prospects are desperately seeking help
A consumer will give you about three seconds, maybe 4 if you're lucky, to get to your message across. To make it obvious that your brand is different, that your brand is better, and why they should take time to care. That's it. You've got three seconds.It's imperative that you make it clear t
Here are some things about your niche audience you would like to know:
What are their biggest problems and fears?
What keeps them awake at night?
What solutions are they desperately hunting for?
What would they like you to do for them?
Asking eliminates all guesswork. On my websites, I ask visitors for feedback and suggestions all the time. I do it on my email lists too. If I hadn't asked members for their most important questions, I probably wouldn't have even thought of one-half of the issues I ended up addressing.
You see, once we get past a certain stage in our own marketing education, we tend to take things for granted. It is almost surprising when someone asks a question - and we remember how, just a few months or years ago, we had the very same problem ourself!
Yet, we don't think of addressing it - and in fact, that may be the problem or solution many of your prospects are desperately seeking help
Even bad advertising works.But the good stuff works better. In fact, if you have a good concept with good copy, then you don't have to spend as much money on media. While writing ads is a specialty, someone willing to devote some time to doing it well can certainly create an effective ad. Her
What would they like you to do for them?
Asking eliminates all guesswork. On my websites, I ask visitors for feedback and suggestions all the time. I do it on my email lists too. If I hadn't asked members for their most important questions, I probably wouldn't have even thought of one-half of the issues I ended up addressing.
You see, once we get past a certain stage in our own marketing education, we tend to take things for granted. It is almost surprising when someone asks a question - and we remember how, just a few months or years ago, we had the very same problem ourself!
Yet, we don't think of addressing it - and in fact, that may be the problem or solution many of your prospects are desperately seeking help
I've lost count of the number of times I've heard people complain that they can't pursue job X because they lack experience, and they "don't have transferable skills."Poppycock. Everybody has transferable skills.The reason people think they don't is because they're mixing up two very d
Yet, we don't think of addressing it - and in fact, that may be the problem or solution many of your prospects are desperately seeking help with.
How to run these 'surveys'?
You could get fancy, and use a readymade professional solution like the Ask Database. Or you could simply pop a web-based HTML-to-email form and invite your audience to send in questions and suggestions. Whichever method you use, make sure to analyze the data you receive - and take action based on the input you receive.
Create a product or content addressing those very needs your audience tells you about, and you'll have a guaranteed winner!
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