league recommended a good movie. I watched it and recommended it to others. The producers of the movie never paid us to talk about the film. We did it for free. That is, free word-of-mouth advertising. Free If you are seeking ways of marketing your small business, consider one of the best marketing tools possible: Free word-of-mouth advertising.

To explain, let me tell you about a conversation I had recently had with a colleague. I told my colleague that I wanted to stay in one night and rent a movie. I asked him if he'd recently seen any good ones that he could recommend. He suggested I see the horror movie, Saw. I replied that I disliked the horror genre and that it's been over twenty years since I watched a horror flick. Then he proceeded to explain the concept of the movie and I thought it was quite interesting. I ended up renting the movie, watched it, and low-and-behold, really liked it. Not only that, I also told others about the movie.

What happened here? It's called word-of-mouth advertising. My colleague recommended a good movie. I watched it and recommended it to others. The producers of the movie never paid us to talk about the film. We did it for free. That is, free word-of-mouth advertising. Free a

tly had with a colleague. I told my colleague that I wanted to stay in one night and rent a movie. I asked him if he'd recently seen any good ones that he could recommend. He suggested I see the horror movie, Saw. I replied that I disliked the horror genre and that it's been over twenty years since I watched a horror flick. Then he proceeded to explain the concept of the movie and I thought it was quite interesting. I ended up renting the movie, watched it, and low-and-behold, really liked it. Not only that, I also told others about the movie.

What happened here? It's called word-of-mouth advertising. My colleague recommended a good movie. I watched it and recommended it to others. The producers of the movie never paid us to talk about the film. We did it for free. That is, free word-of-mouth advertising. Free

, Saw. I replied that I disliked the horror genre and that it's been over twenty years since I watched a horror flick. Then he proceeded to explain the concept of the movie and I thought it was quite interesting. I ended up renting the movie, watched it, and low-and-behold, really liked it. Not only that, I also told others about the movie.

What happened here? It's called word-of-mouth advertising. My colleague recommended a good movie. I watched it and recommended it to others. The producers of the movie never paid us to talk about the film. We did it for free. That is, free word-of-mouth advertising. Free

ting. I ended up renting the movie, watched it, and low-and-behold, really liked it. Not only that, I also told others about the movie.

What happened here? It's called word-of-mouth advertising. My colleague recommended a good movie. I watched it and recommended it to others. The producers of the movie never paid us to talk about the film. We did it for free. That is, free word-of-mouth advertising. Free

league recommended a good movie. I watched it and recommended it to others. The producers of the movie never paid us to talk about the film. We did it for free. That is, free word-of-mouth advertising. Free advertising. And, it works! It works because it is genuine. If my day were to be interrupted via a commercial for the film, I would not have even noticed. But it was suggested by a friend and I value his opinion.

This happens every day to small businesses around the country. People talk. They talk good and they talk bad. Hopefully people are talking good about your small business because that is effective advertising. When people speak well about your business it is the most effective marketing tool ever, and it is free!