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  • Suggest You - Up Your Income Next Week: 13 Ways to Have a Sale

    Creating a Logo that Builds Your Brand
    Having a great looking business card is usually the first priority for any new business. Without a business card to hand out, it's almost impossible to network and meet with new clients.And having a dynamic, professional logo will help make your business card one that prospects will hang on to and help you make a great first impression and help you brand your company as you begin to produce marketing material
    able to set up timed, automatic billing.)

    7. Free 30-day trial. Get their credit card information at the time of order, but don't charge them until the month is up. Another variation is the 30 day trial for $1.

    8. Pre-publication sale. Start taking orders before your product is even ready. (Seeing orders come in is also a great incentive for you to finally finish creating that product!)

    <
    What Every Manager Should Know About How to Enhance the Motivational Climate of the Workplace
    It has been well documented that employees' productivity and job quality increase when we are made to feel welcomed at work. In other words, when the motivational climate is enhanced to meet their needs they produce quality work at the 100% rate.The factor that caused them to produce at such high standards is their employer enhancing the motivational climate. As a result, they came to work, not because they h
    Nothing gets people buying products or programs like a special promotion in your e-zine. Now, I know right now you're thinking, "I can't have a sale on my products or services. That's sooo cheesy!"

    Au contraire, mon frere. It's all how you position it. Here are 13 ideas to consider. Choose one that would work for your business and give it a try.

    IMPORTANT: You'll need to put some type of time limit on the offer to encourage folks to buy now and not later. It's also better if you explain to your readers WHY you're having the sale. You're not Wal-Mart and you can't just drop prices whenever you feel like it. Instead, give your prospects a reason. (Even a funny one -- see tip 13!)

    1. Close-out sale. Have inventory you want to get rid of? Making room for other products or new versions of products? Then offer the current version at a significant discount.

    2. "Scratch and dent" sale. Have any books, tapes, or CDs that were returned to you by customers? Offer them at a hearty discount for people who don't mind if they're a bit worn.

    3. Half price sale. Lop 50 percent off all your goods, or select just one.

    4. Coupon sale. Allow customers to enter a coupon or promo code to get a discount. (If you have a decent shopping cart program you should be able to set this up in seconds.)

    5. Free shipping sale. Offer free shipping for a limited time. Or, upgrade folks to express shipping at no extra cost.

    6. "We'll finance it" sale. Offer a payment plan - this works great for higher priced items and programs. (Again, if you have a decent shopping cart program, you should be able to set up timed, automatic billing.)

    7. Free 30-day trial. Get their credit card information at the time of order, but don't charge them until the month is up. Another variation is the 30 day trial for $1.

    8. Pre-publication sale. Start taking orders before your product is even ready. (Seeing orders come in is also a great incentive for you to finally finish creating that product!)

    Using Customized Vending Machines to Increase Your Business
    First impressions are important, especially when dealing with customers. For impulse purchases, such as vending machine items, fickle buyers will choose whatever catches their eye.Vending machines will always attract buyers because they contain decadent treats, and it’s not hard to persuade someone to satisfy a sweet tooth or some other craving. If these treats are displayed in an attractive, inviting way, th
    limit on the offer to encourage folks to buy now and not later. It's also better if you explain to your readers WHY you're having the sale. You're not Wal-Mart and you can't just drop prices whenever you feel like it. Instead, give your prospects a reason. (Even a funny one -- see tip 13!)

    1. Close-out sale. Have inventory you want to get rid of? Making room for other products or new versions of products? Then offer the current version at a significant discount.

    2. "Scratch and dent" sale. Have any books, tapes, or CDs that were returned to you by customers? Offer them at a hearty discount for people who don't mind if they're a bit worn.

    3. Half price sale. Lop 50 percent off all your goods, or select just one.

    4. Coupon sale. Allow customers to enter a coupon or promo code to get a discount. (If you have a decent shopping cart program you should be able to set this up in seconds.)

    5. Free shipping sale. Offer free shipping for a limited time. Or, upgrade folks to express shipping at no extra cost.

    6. "We'll finance it" sale. Offer a payment plan - this works great for higher priced items and programs. (Again, if you have a decent shopping cart program, you should be able to set up timed, automatic billing.)

    7. Free 30-day trial. Get their credit card information at the time of order, but don't charge them until the month is up. Another variation is the 30 day trial for $1.

    8. Pre-publication sale. Start taking orders before your product is even ready. (Seeing orders come in is also a great incentive for you to finally finish creating that product!)

    <
    Step by Step Guide to an SMS Campaign
    SMS is good for:• Short lead times and immediacy • Cost effective personalised communication • Ongoing 1 to 1 relationships • Automated data capture and compliance • Direct revenue and uplift opportunitiesBasic Rules for SMSIn addition to permission, there are five key elements that differentiate SMS marketing from traditional marketing. These are also the key success factors
    roducts? Then offer the current version at a significant discount.

    2. "Scratch and dent" sale. Have any books, tapes, or CDs that were returned to you by customers? Offer them at a hearty discount for people who don't mind if they're a bit worn.

    3. Half price sale. Lop 50 percent off all your goods, or select just one.

    4. Coupon sale. Allow customers to enter a coupon or promo code to get a discount. (If you have a decent shopping cart program you should be able to set this up in seconds.)

    5. Free shipping sale. Offer free shipping for a limited time. Or, upgrade folks to express shipping at no extra cost.

    6. "We'll finance it" sale. Offer a payment plan - this works great for higher priced items and programs. (Again, if you have a decent shopping cart program, you should be able to set up timed, automatic billing.)

    7. Free 30-day trial. Get their credit card information at the time of order, but don't charge them until the month is up. Another variation is the 30 day trial for $1.

    8. Pre-publication sale. Start taking orders before your product is even ready. (Seeing orders come in is also a great incentive for you to finally finish creating that product!)

    <
    Casing Your Institution IV
    In this lesson we will explore what the actions from groups and individuals that hinder the health and growth of institutions. In our last lesson we discussed how a healthy institution worked. We talked about the people at the edge of the institution. We talked about the constituency, which is in the next layer. We talked about the power people who are part of the constituency, but who have access to the governa
    t a discount. (If you have a decent shopping cart program you should be able to set this up in seconds.)

    5. Free shipping sale. Offer free shipping for a limited time. Or, upgrade folks to express shipping at no extra cost.

    6. "We'll finance it" sale. Offer a payment plan - this works great for higher priced items and programs. (Again, if you have a decent shopping cart program, you should be able to set up timed, automatic billing.)

    7. Free 30-day trial. Get their credit card information at the time of order, but don't charge them until the month is up. Another variation is the 30 day trial for $1.

    8. Pre-publication sale. Start taking orders before your product is even ready. (Seeing orders come in is also a great incentive for you to finally finish creating that product!)

    <
    Conducting an Effective Interview
    An employment interview is a goal oriented conversation in which the interviewer and the applicant exchange information. Even though interviews are a poor selection tool for most jobs, they are often the primary method used in evaluating applicants. The main players in the job interview are the interviewer and the applicant.The interviewer should have a pleasant personality, empathy, and the ability to listen
    able to set up timed, automatic billing.)

    7. Free 30-day trial. Get their credit card information at the time of order, but don't charge them until the month is up. Another variation is the 30 day trial for $1.

    8. Pre-publication sale. Start taking orders before your product is even ready. (Seeing orders come in is also a great incentive for you to finally finish creating that product!)

    9. VIP discount. Give a special offer to a certain group. Show your e-zine subscribers, your clients, your speaking audiences, etc. that they're special.

    10. Buy one get one free! Yes, this can even work for information products and services. The purchaser can give the extra copy to a colleague as a gift, or two people can split the cost and essentially get your product or service at half price.

    11. Special bonus. Give something extra if people purchase before a certain date. (This is a great strategy to up your sales without cutting your prices.)

    12. Package discount. Offer a big discount if they order all your products/services or a select combination thereof.

    13. Birthday sale. Or any fun occasion... Valentine's day, your anniversary, groundhog day, your dog just had puppies, your kid just lost his first tooth -- have fun with it!

    BONUS TIP: Many of these options for coupons, discounts, cutoff dates, etc. can easily be set up with a good shopping cart system. QueenCart.com links you to the one I use and recommend.

    Now that you have a reason for your sale, you need to know how to write a promotion that SELLS. My program "E-mail Promotions That Sell" gives you the simple, step-by-step formula. (www.ezinequeen.com/emailpromo.htm)

    © 2004 Alexandria K. Brown

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