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    no-brainer.” I’m going to use the excuse that I was too much in the middle of the forest to
    Educating Your Customers
    One of the biggest marketing mistakes businesses make today is failing to educate their prospects and customers about the unique advantages that are being offered to them. The cornerstone of any marketing plan should be to educate your customers.You should first educate them about your product or service, and your
    The List. All of us have them, whether it’s the Chamber directory or the membership list of the association we belong to. What can we do with these lists that will give us a return on our investment of time and money?

    You’d think with all the work I do in helping my clients to network and gain effective referrals that the answer to this question would have been a “no-brainer.” I’m going to use the excuse that I was too much in the middle of the forest to s

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    the association we belong to. What can we do with these lists that will give us a return on our investment of time and money?

    You’d think with all the work I do in helping my clients to network and gain effective referrals that the answer to this question would have been a “no-brainer.” I’m going to use the excuse that I was too much in the middle of the forest to

    What Is Digital Signage and Digital Point Of Purchase?
    Yes, we're living in the digital times... from cameras and radios to books and music - there's no denying that the digital age is well and truly upon us. It is no surprise then, to learn that there is a ‘new black' when communicating to customers in the digital era. Move over billboards, banners and posters... Digital sig
    ur investment of time and money?

    You’d think with all the work I do in helping my clients to network and gain effective referrals that the answer to this question would have been a “no-brainer.” I’m going to use the excuse that I was too much in the middle of the forest to

    Operating on Perpetual Overload?
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    s to network and gain effective referrals that the answer to this question would have been a “no-brainer.” I’m going to use the excuse that I was too much in the middle of the forest to
    SWOT Analysis – Swot's That And How Can It Make My Business More Profitable
    As an experienced business consultant, thought I would risk the wrath of my peers and show you how to use one of the consultant’s most powerful and useful tools – The SWOT Analysis. SWOT stands for Strengths, Weakness, Opportunities and Threats.Strengths and weaknesses are the internal factors of your business. O
    no-brainer.” I’m going to use the excuse that I was too much in the middle of the forest to see the trees! Or better said, the expanse of the list turned my brain to mush. Each month the local Chamber publishes their new members on the back page of their monthly newsletter. Each month I would tear off the back page and save it. My plan was to, “do something” with this resource. For the longest time, the best idea I could develop was to send some promotional

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