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    How to use the World's Easiest & Most Effective Headline Format to Turbo Charge Your Business
    Did you notice the title for this article?Of course, it's a headline. That's right and it uses a shop-worn classic format which still continues to amaze me with its power. Just 2 simple words..."How To..." Stick with me on this, I know it sounds too easy.The simple, lowly "How to" headline is still tops in my book for simplicity and
    ring information about a product or service. When you approach your prospects, be prepared to combat the negative with a positive no matter what product or service you represent. Sales is as easy and natural as gossiping, only a lot more beneficial for all involved. If you can talk about people, events or any other topic, you can sell. All you have to do is think of the information you are sharing as if you were recommending a shopping center, doctor, l
    Using SAP to Automate The Accounting Function
    While ERP software is generally thought of as an enterprise wide application, one overlooked use of this type of software is to provide a specific solution for a specific business function. In this article I will explain how SAP software (which is usually implemented enterprise wide) can be used to automate your company's accounting function.Over
    How many times have you approached a prospect that you just felt sure would make an excellent addition to your team just to be told 'I am not a sales person'? This is probably the most popular rejection I have personally experienced in my team building. I have even had people with their own gift businesses and some who work in retail stores to give me the same rejection. Here is how I have learned to combat that response.

    When someone tells me that they are not a sales person, I say, "Sure you are! You just don't realize it. How many times have you bought something from a department store somewhere that you really love? What is the first thing you do? You tell EVERYBODY you know about it! How many times have you joined a book club or any other type of club and referred all your friends to it because you thought it was great? This IS selling!

    Now, if these people go to the department store and buy the product you recommended, will the store pay you a profit for that sale? Of, course not. In the same sense, if your friends all join the club you recommended, will that club management pay you a commission every time your friends pay a membership? I think not. So, why not recommend a product or service from a business that will?"

    This response has worked a lot more than it has failed for me. Many people really believe that they aren't into selling anything, yet, when they think of all the times they have recommended a product or service they realize that selling is no different. Most of the time when someone thinks about selling, they picture the door-to-door hard sale that, in the past, has been frowned upon by many in our society. However, a good sales person doesn't have to resort to these tactics. In fact, door-to-door in our state is illegal.

    Selling is simply a form of sharing information about a product or service. When you approach your prospects, be prepared to combat the negative with a positive no matter what product or service you represent. Sales is as easy and natural as gossiping, only a lot more beneficial for all involved. If you can talk about people, events or any other topic, you can sell. All you have to do is think of the information you are sharing as if you were recommending a shopping center, doctor, l

    Direct Mail Marketing: Message In A Bottle
    What is direct mail marketing – it is simply a means to reach your customer directly, generally through paper or electronic mail. Direct mail that comes through the post usually contains a letter, a brochure or flyer and perhaps a postage-paid reply envelop. The electronic version might take the form of a plain email, newsletter or even a fancy brochure
    t they are not a sales person, I say, "Sure you are! You just don't realize it. How many times have you bought something from a department store somewhere that you really love? What is the first thing you do? You tell EVERYBODY you know about it! How many times have you joined a book club or any other type of club and referred all your friends to it because you thought it was great? This IS selling!

    Now, if these people go to the department store and buy the product you recommended, will the store pay you a profit for that sale? Of, course not. In the same sense, if your friends all join the club you recommended, will that club management pay you a commission every time your friends pay a membership? I think not. So, why not recommend a product or service from a business that will?"

    This response has worked a lot more than it has failed for me. Many people really believe that they aren't into selling anything, yet, when they think of all the times they have recommended a product or service they realize that selling is no different. Most of the time when someone thinks about selling, they picture the door-to-door hard sale that, in the past, has been frowned upon by many in our society. However, a good sales person doesn't have to resort to these tactics. In fact, door-to-door in our state is illegal.

    Selling is simply a form of sharing information about a product or service. When you approach your prospects, be prepared to combat the negative with a positive no matter what product or service you represent. Sales is as easy and natural as gossiping, only a lot more beneficial for all involved. If you can talk about people, events or any other topic, you can sell. All you have to do is think of the information you are sharing as if you were recommending a shopping center, doctor, l

    What Do We Want To Be When We Grow Up?
    Where do you see yourself and your organization 1,5,10 years from now? What do you want to accomplish? What do you and your organization want to be known for? What do you do for a living? These are all very important questions that need to be answered both on a professional and personal level.People think differently about vision statements. Some
    and buy the product you recommended, will the store pay you a profit for that sale? Of, course not. In the same sense, if your friends all join the club you recommended, will that club management pay you a commission every time your friends pay a membership? I think not. So, why not recommend a product or service from a business that will?"

    This response has worked a lot more than it has failed for me. Many people really believe that they aren't into selling anything, yet, when they think of all the times they have recommended a product or service they realize that selling is no different. Most of the time when someone thinks about selling, they picture the door-to-door hard sale that, in the past, has been frowned upon by many in our society. However, a good sales person doesn't have to resort to these tactics. In fact, door-to-door in our state is illegal.

    Selling is simply a form of sharing information about a product or service. When you approach your prospects, be prepared to combat the negative with a positive no matter what product or service you represent. Sales is as easy and natural as gossiping, only a lot more beneficial for all involved. If you can talk about people, events or any other topic, you can sell. All you have to do is think of the information you are sharing as if you were recommending a shopping center, doctor, l

    Sales Ethics
    He was brilliant. Polished. An asset for the company he represented. In less than an hour, he worked up the crowd to fever pitch. Hundreds of people lined up to sign up for the next step—which involved a no-cost, eight-hour financial investment training day.He was also an author. He told his story of how he met a man who invited him to several inv
    nto selling anything, yet, when they think of all the times they have recommended a product or service they realize that selling is no different. Most of the time when someone thinks about selling, they picture the door-to-door hard sale that, in the past, has been frowned upon by many in our society. However, a good sales person doesn't have to resort to these tactics. In fact, door-to-door in our state is illegal.

    Selling is simply a form of sharing information about a product or service. When you approach your prospects, be prepared to combat the negative with a positive no matter what product or service you represent. Sales is as easy and natural as gossiping, only a lot more beneficial for all involved. If you can talk about people, events or any other topic, you can sell. All you have to do is think of the information you are sharing as if you were recommending a shopping center, doctor, l

    Discover Why You Need Product Marketing Management Now!
    A Chief Financial Officer looked at the Marketing Knowledge Mentor standing next to her in the elevator and stated, "You work with those product managers in marketing on the second floor. They don't build anything, they don't sell anything and they spend all our money! So the big question is why do we need product management or marketing at all?” That i
    ring information about a product or service. When you approach your prospects, be prepared to combat the negative with a positive no matter what product or service you represent. Sales is as easy and natural as gossiping, only a lot more beneficial for all involved. If you can talk about people, events or any other topic, you can sell. All you have to do is think of the information you are sharing as if you were recommending a shopping center, doctor, lawyer, mechanic or anything else. We don't think twice about recommending businesses, products and services so why should we think twice about recommending a product, service or business that we are involved with?

    Take pride in yourself and your business by just recommending your own business or product rather than someone or something else. If you help people understand the true meaning of salesmanship, you will be surprised how many times "no" will turn into "yes". From there, just teach them how to share the information needed.

    © 2007 Bonnie Ramsey

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