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Suggest You - Publicity: Marketing-Minded Financial Planners, Never Say These Words to a Reporter
The term Operational Risk Management (ORM) is not new. It has been tossed about in businesses across North America for the last several years. ORM and the oft
Employers have many reasons for requiring pre-employment drug testing. One of the most obvious reasons is that of safety. Those handling dangerous equipment or
They deal with horrors like jargon-filled press releases, poorly-written news advisories, and gimmicky pens and mousepads, but reporters consistently and overwhelmingly name one habit of publicity-seekers as their number one peeve.
What is it? It's when someone calls after a press release has been sent and asks "Did you get my press release?"
This is the single worst way to follow up after sending something.
When you make this no-no call, the reporter thinks: "If I wanted to call you, I would" or "Doesn't this person think I know how to open mail?" What's worse, they may even say this to you right over the phone
It seems like whenever we open the financial news we see the unions suing a company or going on strike, claiming the company is cheating them, over working the
What is it? It's when someone calls after a press release has been sent and asks "Did you get my press release?"
This is the single worst way to follow up after sending something.
When you make this no-no call, the reporter thinks: "If I wanted to call you, I would" or "Doesn't this person think I know how to open mail?" What's worse, they may even say this to you right over the phone
What should you do if you've changed jobs several times in the past few years and are starting to become a job jumper?Hiring companies tend to get suspi
What is it? It's when someone calls after a press release has been sent and asks "Did you get my press release?"
This is the single worst way to follow up after sending something.
When you make this no-no call, the reporter thinks: "If I wanted to call you, I would" or "Doesn't this person think I know how to open mail?" What's worse, they may even say this to you right over the phone
Bring good tidings this season with a no-cost, low-cost fundraiser. Singing holiday songs can work for many non-profit groups that need to raise money and sta
This is the single worst way to follow up after sending something.
When you make this no-no call, the reporter thinks: "If I wanted to call you, I would" or "Doesn't this person think I know how to open mail?" What's worse, they may even say this to you right over the phone
Let’s see, which came first the chicken or the egg? While the jury is still out on that old story, I recently realized that many entrepreneurs don’t clearly u
You think: “Unfair! These guys lose half the stuff they get sent!” True, but remember, they do own the printing presses. If you want to reap the many benefits of free publicity, you have to stay on their good side.
What works better is to find a credible reason to follow up. For example: “Hi, Jen. Since I sent you that release last week on how to buy U.S. Government bonds, Congress passed a new law that makes it even easier.”
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