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Suggest You - Be Non-Checkoffable
I have two buddies that hunt, Jeremy and Jeff. They get up at the crack of dawn and trek out into the Arizona desert to shoot some animals. I am not a hunter and have a better chance of bring struck by lightning twice than shooting a deer, so I am not invited. Maybe it's best that way, I kind of side with the deer anyway - hunting just isn't my thing. Well this article isn't about hunting, but I've seen the gear th
And that’s it. In your mind, he’s a gonner. Adios Esteban!
You’ve checked him off. On the other hand, if you don’t want to end up lik
When you send people your resume, whether it's through regular mail, overnight mail, e-mail, or a fax, it's important to include a one-page cover letter. This letter must be carefully written so that it's just as convincing a document as your resume. The reason for this is that the only purpose of a cover letter is to provide information about yourself that will make people want to read your resume.Gone are the days whe
Notes that indicate whether or not they like you.
Notes that indicate whether or not they should do business with you.
Notes that indicate whether or not they should refer their friends to you.
And if you read Blink by Malcom Gladwell, you learned that people make these mental notes quickly. Like, within a few seconds.
(Yikes!)
These “people,” represent a certain pool of individuals.
Customers, prospects and strangers who are exposed to you, your brand and your values…
Who are just WAITING to check you OFF.
Or, check you ON.
Your challenge, then, as my mentor Jeffrey Gitomer says, “Is to be yourself so you become non-checkoffable.”
Become non-checkoffable. THAT is the critical key to making an UNFORGETTABLE first impression.
See, because they’re based on instinct and emotion; and because they’re usually correct, the first impressions people form about you will probably stay in their minds forever.
WHY? Because people put pressure on themselves to behave consistently with their own existing commitments.
This is known as the primacy effect. Meaning, the information people see or learn about you is more powerful than what is learned later.
FOR EXAMPLE: You meet someone at a conference. He says something that sort of rubs you the wrong way. Then, somewhere in the back of your mind you think, “OK brain, I’ve just decided that I don’t like this new guy Steve. Make a mental note to check him off.”
And that’s it. In your mind, he’s a gonner. Adios Esteban!
You’ve checked him off. On the other hand, if you don’t want to end up lik
The onslaught of people who have recently started their own businesses attests to one thing: people like to be their own boss. This way, if they dislike the person they work for, they can actually do something about it. But, for the rest of us, those of us who are not entrepreneurs or trailblazers of a company, a boss just comes with the territory: having a boss in an office is as essential as having a cubicle.Some boss
(Yikes!)
These “people,” represent a certain pool of individuals.
Customers, prospects and strangers who are exposed to you, your brand and your values…
Who are just WAITING to check you OFF.
Or, check you ON.
Your challenge, then, as my mentor Jeffrey Gitomer says, “Is to be yourself so you become non-checkoffable.”
Become non-checkoffable. THAT is the critical key to making an UNFORGETTABLE first impression.
See, because they’re based on instinct and emotion; and because they’re usually correct, the first impressions people form about you will probably stay in their minds forever.
WHY? Because people put pressure on themselves to behave consistently with their own existing commitments.
This is known as the primacy effect. Meaning, the information people see or learn about you is more powerful than what is learned later.
FOR EXAMPLE: You meet someone at a conference. He says something that sort of rubs you the wrong way. Then, somewhere in the back of your mind you think, “OK brain, I’ve just decided that I don’t like this new guy Steve. Make a mental note to check him off.”
And that’s it. In your mind, he’s a gonner. Adios Esteban!
You’ve checked him off. On the other hand, if you don’t want to end up lik
The internet has opened huge doors for the entrepreneurial spirit. It is no longer necessary to achieve new business ventures in the brick and mortar tradition with astronomical start up costs, franchise fees, stocked inventory, and employees. It is now possible for every individual who desires to start their own business from home. The basic start up costs and even the trial and error period have been significantly reduced ev
Become non-checkoffable. THAT is the critical key to making an UNFORGETTABLE first impression.
See, because they’re based on instinct and emotion; and because they’re usually correct, the first impressions people form about you will probably stay in their minds forever.
WHY? Because people put pressure on themselves to behave consistently with their own existing commitments.
This is known as the primacy effect. Meaning, the information people see or learn about you is more powerful than what is learned later.
FOR EXAMPLE: You meet someone at a conference. He says something that sort of rubs you the wrong way. Then, somewhere in the back of your mind you think, “OK brain, I’ve just decided that I don’t like this new guy Steve. Make a mental note to check him off.”
And that’s it. In your mind, he’s a gonner. Adios Esteban!
You’ve checked him off. On the other hand, if you don’t want to end up lik
How often have you heard the statement, the only thing constant is change. No kidding, right? Anyone living on the planet earth can attest to that statement.For most of us, the pace of change seems to have picked up dramatically over the past few years, thanks in part to the increased availability and use of technology, as well as the global economy in which we now live and work. Layer on all of the merger and acquisiti
WHY? Because people put pressure on themselves to behave consistently with their own existing commitments.
This is known as the primacy effect. Meaning, the information people see or learn about you is more powerful than what is learned later.
FOR EXAMPLE: You meet someone at a conference. He says something that sort of rubs you the wrong way. Then, somewhere in the back of your mind you think, “OK brain, I’ve just decided that I don’t like this new guy Steve. Make a mental note to check him off.”
And that’s it. In your mind, he’s a gonner. Adios Esteban!
You’ve checked him off. On the other hand, if you don’t want to end up lik
Your presentation reveals a lot about you. It shows your ability to plan, communicate, and think. Here's how to make a good impression the next time that you speak.1) When planning a presentation, identify and write the goal for your presentation. Then study it to make sure that this represents what is expected of you. If needed, survey others by asking if this meets their needs for your presentation.2) Plan your
And that’s it. In your mind, he’s a gonner. Adios Esteban!
You’ve checked him off. On the other hand, if you don’t want to end up like Steve, consider these three suggestions to avoid getting checked off:
1. Consistency. Between your words and actions. Between your values and vocation. Between your emails, phone calls and conversations. Because consistency is far better than rare moments of greatness.
2. Commitment. To service. To approachability. To delivering value. And most importantly, visually reminding people that you’re committed to them.
3. Coolness. Just relax. Don’t get caught up in the potential frenzy of first impressions. If you’re on a sales call, about to attend a conference or meet a prospect for lunch, try a few breathing exercises first. Whatever it takes to calm down and stay cool.
KEEP IN MIND: some people (about 10%), no matter how hard you try to convince otherwise, WILL check you off.
Don’t sweat it. They probably check everybody off. Which is why they probably have no friends.
Forget about the 10 and focus on the 90.
Practice consistency, commitment and coolness, and the majority of people you meet will check you ON.
LET ME ASK YA THIS...
What makes YOU check someone off?
LET ME SUGGEST THIS...
Email me with your best tips for being non-checkoffable!
© 2007 All Rights Reserved.
Scott Ginsberg, aka "The Nametag Guy," is the internati
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