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  • Suggest You - 5 Tips to Turn Your Prospects to Loyal Customers

    If Workaholism is Making You Exhausted, Give Yourself a Well-Needed Break
    How easy it can be to get caught up with work so much that ends up consuming us. By drive or necessity, we work long hours, sometimes not even getting days off, to finish important jobs or to earn that extra money we need for living. Those little hints your body gives like memory lapses, going on "auto pilot" or being irritable are all signs that you need time to chill out. Though it's noble and commendable to have a strong work ethic, we all need to let ourselves have some down-time to recharge our health and stamina.Do something totally away from, and unrelated to, your job. Let yourself forget about responsibility and major decision-making unless it has to do w
    ter to your competitor.

    5. Communicate and stick to your commitments

    You have worked hard to turn your prospect to a new customer. Your journey has just begun. Now you have to work even harder to maintain the new relationship. Communicate; and do it regularly. Show that you are there for them always. It is quite possible that there might be a delay in processing the order or delivering it. You are safe if you have stated the terms and conditions clearly in your proposal. But keep the customer informed.

    Deliver your promises. This is essential if you want to get repeat business from your customers. If you are able to get the "Preferred Supplier/Consultant" tag from your customer, then this is your Loyal Customer. You know them better, understand their problems and deliver the right kind of solutions. So you are rewarded by becoming their Preferred Supplier/Consultant.

    Having read the above points, your focus now should be to turn each of your Prospects to a Loyal Customer. It is a time consuming process, but your efforts are rewa

    How To Promote Your Self-Published Books
    With careful planning you can market, promote, and get (free) publicity (publicity is always free) on a limited budget; you can take the cheap and easy way. Your book selling, book marketing, and book promotion planning should begin before the manuscript is completed. Whether you've just published a book or have a book that isn't selling, now is the time to get to it; start promoting and marketing today!Your book press release should not be written as you would a sales letter or flier, it should be written for the editor and tell about your book in a factual way, no opinion or glowing remarks. Press releases can generate thousands of dollars in sales when picked u
    There is an old saying in Kannada (a South Indian language) which roughly translates to: "It takes a year for the pot maker to make a pot, but hardly takes a minute to break it with a rod". Its so true when it comes to Sales. Getting a customer requires hard work and can take ages, but to lose one you don't have to do much. It's hardly time consuming.

    Let's take a look at 5 tips that can help you turn your prospects into loyal customers.

    1. Be Professional

    Your first impression with your prospective customer is very important. People say the first impression is the best impression. But remember, in sales every meeting you attend demands a professional attitude from your end. Your attire, body posture and effective communication can set yourself apart from your competition. Always keep in mind that you are the face of your company. Anything you do, be it good or bad reflects on your company.

    Looks apart, never get personal with people in a meeting. Today we are a global economy, which means we can expect people from different nationalities or languages to be present in a meeting. Even if you happen to meet someone from your country or someone who speaks your mother tongue, refrain from talking in that language. Speak the common language that everyone understands. You are insulting those who do not understand your language if you speak in your language. Unless you know for sure everybody in the meeting room understands your language and they feel comfortable with it, its off your menu.

    Never assume that you can get business if you speak your prospect's language. Your presentation and professionalism carry more weight.

    2. Do not bombard with calls/emails

    Follow-up is essential in sales. No follow-up, no sales whatsoever. But when overdone, it can damage your reputation beyond repair. You can be classified as a spammer and blacklisted.

    Always keep in mind that decision makers can take a bit of time before they finalize on something. You are probably not the only one to have submitted a proposal/quote to your prospect. Companies have to weigh the pros and cons of every quotation they receive. Any decision they take can either do good or harm them. So have a bit of patience.

    It is perfectly fine to call-up your primary contact to find out about the status of your proposal. But get a timeline from the contact for your next call or email. Remember that the company you are talking to is still a prospect for you.

    3. Never criticize your competition

    There is always cut throat competition in business. In most cases you may know your competition and their products. It is quite possible that your prospect can bring up a topic about your competitor's product during discussions. You are in the meeting to sell your product, not to criticize someone else.

    Comparison between products is fair. After all, each one of us would compare and then buy maybe even for an item like a toothbrush. There is nothing wrong if your prospect tries to compare your product with another one. Take it in the right spirit and point out the positive aspects of your product. If there are any loopholes pointed out, accept it. Tell them you will fix it for them.

    4. Do not over commit

    To survive in business, you have to close deals. But just to get an order do not promise the moon. If you know very well that you cannot deliver something the way your prospect needs, be frank and tell them that you can't. Saying "NO" at this stage is not going to do any harm to you because you still have the sales channel open. You can always approach the prospect again for some other business. People appreciate if you are honest and frank.

    Always remember to state the terms and conditions clearly in your proposal. There could be variations in pricing or delivery schedules between the time you prepared the proposal and the time you actually got the order. Include a proposal validity clause always.

    If you happen to over promise or commit and fail to deliver once you close the deal, you can land yourself in serious trouble. Not only are you going to lose the order, you might even end up paying a hefty fine for breach of contract. Do not hand over a good prospect on a platter to your competitor.

    5. Communicate and stick to your commitments

    You have worked hard to turn your prospect to a new customer. Your journey has just begun. Now you have to work even harder to maintain the new relationship. Communicate; and do it regularly. Show that you are there for them always. It is quite possible that there might be a delay in processing the order or delivering it. You are safe if you have stated the terms and conditions clearly in your proposal. But keep the customer informed.

    Deliver your promises. This is essential if you want to get repeat business from your customers. If you are able to get the "Preferred Supplier/Consultant" tag from your customer, then this is your Loyal Customer. You know them better, understand their problems and deliver the right kind of solutions. So you are rewarded by becoming their Preferred Supplier/Consultant.

    Having read the above points, your focus now should be to turn each of your Prospects to a Loyal Customer. It is a time consuming process, but your efforts are rewar

    Customer Service for Dry Cleaners
    Every type of business must concentrate on good customer service and the small-business person knows that whatever line of work they are in that if they do not give good customer service then perhaps the competition will. For those businesses giving customer service is paramount, as those customers will eventually migrate over to the competition and cease being customers if the service is lousy.Let's look at a case study for a moment with a dry cleaners type business. The dry cleaning business is very simple and yet customer service is the key to driving repeat business, which is the bread and butter of the dry clean industry.Many dry clean businesses hav
    onalities or languages to be present in a meeting. Even if you happen to meet someone from your country or someone who speaks your mother tongue, refrain from talking in that language. Speak the common language that everyone understands. You are insulting those who do not understand your language if you speak in your language. Unless you know for sure everybody in the meeting room understands your language and they feel comfortable with it, its off your menu.

    Never assume that you can get business if you speak your prospect's language. Your presentation and professionalism carry more weight.

    2. Do not bombard with calls/emails

    Follow-up is essential in sales. No follow-up, no sales whatsoever. But when overdone, it can damage your reputation beyond repair. You can be classified as a spammer and blacklisted.

    Always keep in mind that decision makers can take a bit of time before they finalize on something. You are probably not the only one to have submitted a proposal/quote to your prospect. Companies have to weigh the pros and cons of every quotation they receive. Any decision they take can either do good or harm them. So have a bit of patience.

    It is perfectly fine to call-up your primary contact to find out about the status of your proposal. But get a timeline from the contact for your next call or email. Remember that the company you are talking to is still a prospect for you.

    3. Never criticize your competition

    There is always cut throat competition in business. In most cases you may know your competition and their products. It is quite possible that your prospect can bring up a topic about your competitor's product during discussions. You are in the meeting to sell your product, not to criticize someone else.

    Comparison between products is fair. After all, each one of us would compare and then buy maybe even for an item like a toothbrush. There is nothing wrong if your prospect tries to compare your product with another one. Take it in the right spirit and point out the positive aspects of your product. If there are any loopholes pointed out, accept it. Tell them you will fix it for them.

    4. Do not over commit

    To survive in business, you have to close deals. But just to get an order do not promise the moon. If you know very well that you cannot deliver something the way your prospect needs, be frank and tell them that you can't. Saying "NO" at this stage is not going to do any harm to you because you still have the sales channel open. You can always approach the prospect again for some other business. People appreciate if you are honest and frank.

    Always remember to state the terms and conditions clearly in your proposal. There could be variations in pricing or delivery schedules between the time you prepared the proposal and the time you actually got the order. Include a proposal validity clause always.

    If you happen to over promise or commit and fail to deliver once you close the deal, you can land yourself in serious trouble. Not only are you going to lose the order, you might even end up paying a hefty fine for breach of contract. Do not hand over a good prospect on a platter to your competitor.

    5. Communicate and stick to your commitments

    You have worked hard to turn your prospect to a new customer. Your journey has just begun. Now you have to work even harder to maintain the new relationship. Communicate; and do it regularly. Show that you are there for them always. It is quite possible that there might be a delay in processing the order or delivering it. You are safe if you have stated the terms and conditions clearly in your proposal. But keep the customer informed.

    Deliver your promises. This is essential if you want to get repeat business from your customers. If you are able to get the "Preferred Supplier/Consultant" tag from your customer, then this is your Loyal Customer. You know them better, understand their problems and deliver the right kind of solutions. So you are rewarded by becoming their Preferred Supplier/Consultant.

    Having read the above points, your focus now should be to turn each of your Prospects to a Loyal Customer. It is a time consuming process, but your efforts are rewa

    Business Rules Engines
    IntroductionMost businesses have rules that define and implement policies, whether they relate to internal operations or to the products and services they offer to their customers. Often these rules define the strategy of the business and determine its success or failure. Adjustments to the strategy typically mean changes to business rules. The problem is this—these days business rules are implemented in software, and everyone knows that software changes don’t happen quickly. Business rules engines (BRE) expedite rapid changes in business rules within enterprise software.The Business Rules BottleneckFor years enterprise architecture has separated sys
    of every quotation they receive. Any decision they take can either do good or harm them. So have a bit of patience.

    It is perfectly fine to call-up your primary contact to find out about the status of your proposal. But get a timeline from the contact for your next call or email. Remember that the company you are talking to is still a prospect for you.

    3. Never criticize your competition

    There is always cut throat competition in business. In most cases you may know your competition and their products. It is quite possible that your prospect can bring up a topic about your competitor's product during discussions. You are in the meeting to sell your product, not to criticize someone else.

    Comparison between products is fair. After all, each one of us would compare and then buy maybe even for an item like a toothbrush. There is nothing wrong if your prospect tries to compare your product with another one. Take it in the right spirit and point out the positive aspects of your product. If there are any loopholes pointed out, accept it. Tell them you will fix it for them.

    4. Do not over commit

    To survive in business, you have to close deals. But just to get an order do not promise the moon. If you know very well that you cannot deliver something the way your prospect needs, be frank and tell them that you can't. Saying "NO" at this stage is not going to do any harm to you because you still have the sales channel open. You can always approach the prospect again for some other business. People appreciate if you are honest and frank.

    Always remember to state the terms and conditions clearly in your proposal. There could be variations in pricing or delivery schedules between the time you prepared the proposal and the time you actually got the order. Include a proposal validity clause always.

    If you happen to over promise or commit and fail to deliver once you close the deal, you can land yourself in serious trouble. Not only are you going to lose the order, you might even end up paying a hefty fine for breach of contract. Do not hand over a good prospect on a platter to your competitor.

    5. Communicate and stick to your commitments

    You have worked hard to turn your prospect to a new customer. Your journey has just begun. Now you have to work even harder to maintain the new relationship. Communicate; and do it regularly. Show that you are there for them always. It is quite possible that there might be a delay in processing the order or delivering it. You are safe if you have stated the terms and conditions clearly in your proposal. But keep the customer informed.

    Deliver your promises. This is essential if you want to get repeat business from your customers. If you are able to get the "Preferred Supplier/Consultant" tag from your customer, then this is your Loyal Customer. You know them better, understand their problems and deliver the right kind of solutions. So you are rewarded by becoming their Preferred Supplier/Consultant.

    Having read the above points, your focus now should be to turn each of your Prospects to a Loyal Customer. It is a time consuming process, but your efforts are rewa

    Tips For Advertising Your Restaurant
    Gone are the days when glossy printed handouts would suffice in attracting customers to your restaurant. Today, in their quest to catch eyeballs, advertising agencies have created a nonstop marketplace that knows no limits.Restaurant Advertising Gets CustomersWill Rogers, the late entertainer, once said, "All I know is just what I read in the papers". Restaurant advertising generates interest in the papers along with the news coverage. Although, people know them to be mere ads, they start believing in them when they encounter them again and again not only in the print media, but also on the radio and television.So, if you want to promote your restaur
    t. Tell them you will fix it for them.

    4. Do not over commit

    To survive in business, you have to close deals. But just to get an order do not promise the moon. If you know very well that you cannot deliver something the way your prospect needs, be frank and tell them that you can't. Saying "NO" at this stage is not going to do any harm to you because you still have the sales channel open. You can always approach the prospect again for some other business. People appreciate if you are honest and frank.

    Always remember to state the terms and conditions clearly in your proposal. There could be variations in pricing or delivery schedules between the time you prepared the proposal and the time you actually got the order. Include a proposal validity clause always.

    If you happen to over promise or commit and fail to deliver once you close the deal, you can land yourself in serious trouble. Not only are you going to lose the order, you might even end up paying a hefty fine for breach of contract. Do not hand over a good prospect on a platter to your competitor.

    5. Communicate and stick to your commitments

    You have worked hard to turn your prospect to a new customer. Your journey has just begun. Now you have to work even harder to maintain the new relationship. Communicate; and do it regularly. Show that you are there for them always. It is quite possible that there might be a delay in processing the order or delivering it. You are safe if you have stated the terms and conditions clearly in your proposal. But keep the customer informed.

    Deliver your promises. This is essential if you want to get repeat business from your customers. If you are able to get the "Preferred Supplier/Consultant" tag from your customer, then this is your Loyal Customer. You know them better, understand their problems and deliver the right kind of solutions. So you are rewarded by becoming their Preferred Supplier/Consultant.

    Having read the above points, your focus now should be to turn each of your Prospects to a Loyal Customer. It is a time consuming process, but your efforts are rewa

    Interviewing Over Lunch: Are You at Risk?
    Sometimes a hiring process will include having lunch with the hiring manager. Despite anything said to the contrary (like "It'll just be an informal lunch so we can get to know each other."), this is a formal part of your interview!This can be a very tricky situation.Impressions made in a restaurant are just as important as those in an office or meeting room.If you don't want an "eating mishap" to ruin your chances at a new job (or a promotion if you're dining with the boss), follow these tips:1. Avoid ordering messy foods.This includes long pasta, of course, but also anything with stringy cheese... you know, the kind that
    ter to your competitor.

    5. Communicate and stick to your commitments

    You have worked hard to turn your prospect to a new customer. Your journey has just begun. Now you have to work even harder to maintain the new relationship. Communicate; and do it regularly. Show that you are there for them always. It is quite possible that there might be a delay in processing the order or delivering it. You are safe if you have stated the terms and conditions clearly in your proposal. But keep the customer informed.

    Deliver your promises. This is essential if you want to get repeat business from your customers. If you are able to get the "Preferred Supplier/Consultant" tag from your customer, then this is your Loyal Customer. You know them better, understand their problems and deliver the right kind of solutions. So you are rewarded by becoming their Preferred Supplier/Consultant.

    Having read the above points, your focus now should be to turn each of your Prospects to a Loyal Customer. It is a time consuming process, but your efforts are rewarded by leaps and bounds.

    Happy Prospecting!

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