Tags |
|
|
Links |
|
|
Suggest You - Is Your Competition Driving You Bananas?
Offering coupons are a common and easy way to attract new or old clients to your salon, day spa or medical spa. But what kind of client are you really attracting? And are you profitably providing that service once the coupon is redeemed?Your ideal client is not a coupon-cutter.ee the value in you – the first place they will go is PRICE.
- Complacency is YOUR BIGGEST COMPETITOR. Your customer can always choose to do….nothing and stay with the status quo. Have you ever done that?
- Chart your own course. Stay focused on your own goals, revenue objectives, marketing strategies. Survey your customers, treat them like gold – and they will remain loyal to you.
So the next time you f
What are auto dealership service departments looking for in a resume? Well right now there are about 150,000 jobs available in auto services. Industry analysts and data show that by beginning of 2007 there will be 188,000 job openings in the automotive service sector.As we watch Gen
This Sales Diva absolutely loves the above quote from Fannie Flagg! It happens every day doesn’t it?
In fact – it may even have happened to you at one point or another. You are working hard on your business, attracting customers, making sales…and then IT HAPPENS.
You see something in the paper that your competitor is doing….you hear an ad on the radio about them…or you lose a customer or prospect to the EVIL COMPETITOR and your stomach turns into knots.
You panic. You begin hyperventilating....all because of what some other business is doing. You frantically start thinking of how you can drop your prices, have a promotion, give away free cheese – anything to keep your competitor away!
Stay Away From Monkey Mind!
There is a phrase in Buddhism that refers to what happens when you allow distraction to take you over…
“A related metaphor is the allegory of a monkey stretching as far as he can to grab the reflection of the moon in water. He cannot understand that he is looking in the wrong place.“
I see many businesses jump into “monkey mind thinking” when they start worrying about their competitors.
Here’s some Sales Diva advice:
- Remember – unless your company is built upon having the cheapest prices – don’t worry about competitors charging less. There will always be SOMEONE playing that angle – do you really want to play in that arena?
- Be aware of what is happening with a competitor but don’t be a copy-cat.
- Be pro-active. Focus more on what your customer needs from you – if they don’t see the value in you – the first place they will go is PRICE.
- Complacency is YOUR BIGGEST COMPETITOR. Your customer can always choose to do….nothing and stay with the status quo. Have you ever done that?
- Chart your own course. Stay focused on your own goals, revenue objectives, marketing strategies. Survey your customers, treat them like gold – and they will remain loyal to you.
So the next time you f
Orange country named after the citrus fruit (California is an orange producing state) is one of the 58 counties in Southern California, located along Metro Los Angeles/Long Beach. Notice the coverage of security and protection agencies around such areas as Orange, Los Angeles, San Diego, Ri
You panic. You begin hyperventilating....all because of what some other business is doing. You frantically start thinking of how you can drop your prices, have a promotion, give away free cheese – anything to keep your competitor away!
Stay Away From Monkey Mind!
There is a phrase in Buddhism that refers to what happens when you allow distraction to take you over…
“A related metaphor is the allegory of a monkey stretching as far as he can to grab the reflection of the moon in water. He cannot understand that he is looking in the wrong place.“
I see many businesses jump into “monkey mind thinking” when they start worrying about their competitors.
Here’s some Sales Diva advice:
- Remember – unless your company is built upon having the cheapest prices – don’t worry about competitors charging less. There will always be SOMEONE playing that angle – do you really want to play in that arena?
- Be aware of what is happening with a competitor but don’t be a copy-cat.
- Be pro-active. Focus more on what your customer needs from you – if they don’t see the value in you – the first place they will go is PRICE.
- Complacency is YOUR BIGGEST COMPETITOR. Your customer can always choose to do….nothing and stay with the status quo. Have you ever done that?
- Chart your own course. Stay focused on your own goals, revenue objectives, marketing strategies. Survey your customers, treat them like gold – and they will remain loyal to you.
So the next time you f
The more you expose someone to a particular concept or idea, the more that concept or idea will become favorable to them. Things do grow on us. Have you ever heard a song on the radio that you didn't like until it started to grow on you? This is also true with people. You may not like some p
There is a phrase in Buddhism that refers to what happens when you allow distraction to take you over…
“A related metaphor is the allegory of a monkey stretching as far as he can to grab the reflection of the moon in water. He cannot understand that he is looking in the wrong place.“
I see many businesses jump into “monkey mind thinking” when they start worrying about their competitors.
Here’s some Sales Diva advice:
- Remember – unless your company is built upon having the cheapest prices – don’t worry about competitors charging less. There will always be SOMEONE playing that angle – do you really want to play in that arena?
- Be aware of what is happening with a competitor but don’t be a copy-cat.
- Be pro-active. Focus more on what your customer needs from you – if they don’t see the value in you – the first place they will go is PRICE.
- Complacency is YOUR BIGGEST COMPETITOR. Your customer can always choose to do….nothing and stay with the status quo. Have you ever done that?
- Chart your own course. Stay focused on your own goals, revenue objectives, marketing strategies. Survey your customers, treat them like gold – and they will remain loyal to you.
So the next time you f
If you spend time calling on people, you know why this is something you need to think about. You can save a lot of time by calling on people when they're available and in a mood to talk rather than when they're busy.It's professional and polite to try to call on people at times that a
- Remember – unless your company is built upon having the cheapest prices – don’t worry about competitors charging less. There will always be SOMEONE playing that angle – do you really want to play in that arena?
- Be aware of what is happening with a competitor but don’t be a copy-cat.
- Be pro-active. Focus more on what your customer needs from you – if they don’t see the value in you – the first place they will go is PRICE.
- Complacency is YOUR BIGGEST COMPETITOR. Your customer can always choose to do….nothing and stay with the status quo. Have you ever done that?
- Chart your own course. Stay focused on your own goals, revenue objectives, marketing strategies. Survey your customers, treat them like gold – and they will remain loyal to you.
So the next time you f
Artists are considered to be poorly paid, but with the turnaround in the media and the explosion of dotcom companies, graphic artists are fast becoming hot commodities and are earning big money. Most traditional graphic artists created print products such as packaging, promotional displays,
- Complacency is YOUR BIGGEST COMPETITOR. Your customer can always choose to do….nothing and stay with the status quo. Have you ever done that?
- Chart your own course. Stay focused on your own goals, revenue objectives, marketing strategies. Survey your customers, treat them like gold – and they will remain loyal to you.
So the next time you feel a bad case of Monkey Mind coming on – take a deep breath and remember The Sales Diva words of wisdom.
Because worrying about the competition will only drive you bananas!
Copyright© 2005
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.suggestyou.com/article/37792/suggestyou-Is-Your-Competition-Driving-You-Bananas.html">Is Your Competition Driving You Bananas?</a>
BB link (for phorums):
[url=http://www.suggestyou.com/article/37792/suggestyou-Is-Your-Competition-Driving-You-Bananas.html]Is Your Competition Driving You Bananas?[/url]
Related Articles:
When You're Looking For A Franchise Idea
Corporate Gifts – Are You Making These Mistakes When You Give Corporate Gifts?
Bookmark it:
|