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  • Suggest You - How To Stop Sales Lead Leakage

    Focus on Brand - Courtesy of EasyJet's Stelios
    A few days ago, I mentioned that an easyJet flight to Venice had provided me with an insight to Stelios (Haji-Ioannou), the founder of the ground-breaking low-cost airline, which has revolutionised European air travel.He was listing his top five things he 'wished I had known when I
    ts so that you don’t have any discontinuity between the functions that are generating leads and those who are supposed to
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    Outsourcing. It's a big economic boom for some and a big nightmare for others. Outsourcing has been a hot topic of debate among politicians for a long time. Turn on your TV and you'll see many a show, especially "The West Wing" tackle the issue of outsourcing.So what exactly IS outsourcing?Most companies have the classic problem of spending money on the marketing side of the fence in order to generate leads only to see that those leads are not followed up effectively by the sales team. This classic leakage of leads to unnecessary expense and definitely inhibits a company’s ability to accelerate its sales.

    If your company is experiencing this problem there is a solution, it’s quite easy for you to reengineer your marketing and sales process and connect the dots so that you don’t have any discontinuity between the functions that are generating leads and those who are supposed to

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    nly to see that those leads are not followed up effectively by the sales team. This classic leakage of leads to unnecessary expense and definitely inhibits a company’s ability to accelerate its sales.

    If your company is experiencing this problem there is a solution, it’s quite easy for you to reengineer your marketing and sales process and connect the dots so that you don’t have any discontinuity between the functions that are generating leads and those who are supposed to

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    ary expense and definitely inhibits a company’s ability to accelerate its sales.

    If your company is experiencing this problem there is a solution, it’s quite easy for you to reengineer your marketing and sales process and connect the dots so that you don’t have any discontinuity between the functions that are generating leads and those who are supposed to

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    is problem there is a solution, it’s quite easy for you to reengineer your marketing and sales process and connect the dots so that you don’t have any discontinuity between the functions that are generating leads and those who are supposed to
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    ts so that you don’t have any discontinuity between the functions that are generating leads and those who are supposed to follow up on them.

    Here are a couple of quick ideas on how you can stop the leakage of sales leads in your pipeline. First, if your sales people are complaining that your leads are of poor quality, find another way to qualify those leads and nurture those leads before you hand them off to the sales team. Most companies use inside lead qualifications specialists who are telesales or telemarketing professionals to do this function. Best in class companies realize that the

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