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    Radio Interview 101
    Different Types of Station ContactReaching radio hosts (for the purpose of trying to get booked for an interview) can take on various forms, depending on the type of station the show is done at. What's best? All of them at the same time, of course. But since that's cost prohibitive for almost any guest, you have to pinpoint what will do an acceptable job for an acceptable price.Pers
    to identify all significant decision-makers in line with their selling proposition.

    Now, w

    Always Have a Current Resume
    What is the biggest mistake people make with resumes?People write their resumes as a chronological summary of everything they’ve done in their professional lives. Employers only care about one thing: what you can do for them. If they can’t quickly get that answer out of your resume, it’ll get tossed in the garbage can. An effective resume draws their attention, clearly spells out why you are b
    Your sales day, week and month are full of scenarios.

    Each one is unique as to how, when and why they occur. But what's not unique is how often they occur in similar situations, similar prospect titles of contact and similar companies by industry.

    For example...

    Why do sales cycles get so drawn out, causing closing ratios to plummet? It's because salespeople fail to identify all significant decision-makers in line with their selling proposition.

    Now, wo

    The Perfect Position - Rockin' Resumes (Part I of II)
    You know exactly how you’re going to set up your desk, you’ve got an excellent outfit all picked out for your first day, and you even found a gorgeous leather shoulder bag to tote all of your important businesswoman necessities. You’re all ready for your new job. There’s just one problem: You don’t actually have a job yet.After weeks of combing the want ads and pumping your friends and family for
    nd why they occur. But what's not unique is how often they occur in similar situations, similar prospect titles of contact and similar companies by industry.

    For example...

    Why do sales cycles get so drawn out, causing closing ratios to plummet? It's because salespeople fail to identify all significant decision-makers in line with their selling proposition.

    Now, w

    The Power of Questions to Attract Ideal Clients
    My mother wanted to be sure that her condo in Florida was in my name. When she checked with the condo administrator she found there was a Quit Claim Deed dated 1990 on file that said just the opposite. The condo was taken out of my name and put in the name of both my parents.The advice from the condo administrator was to get another Quit Claim Deed to make it in my name again. How could we do t
    prospect titles of contact and similar companies by industry.

    For example...

    Why do sales cycles get so drawn out, causing closing ratios to plummet? It's because salespeople fail to identify all significant decision-makers in line with their selling proposition.

    Now, w

    3 Actions To Take To Balance A Nursing Career And Life
    Have you ever felt that you had perfect balance between life and your nursing career? Everything seems to go in the right direction. You are all for all. o What is balance between life and work? It is a fullfillment between your life and your nursing career. The full time work week is around 36 hours per week. More and more organizations are offering flexible working options. However many nurses are w
    sales cycles get so drawn out, causing closing ratios to plummet? It's because salespeople fail to identify all significant decision-makers in line with their selling proposition.

    Now, w

    Planning Your Fundraising Program
    Planning and organizing a fund raising program can be a very challenging task for many organizations that need financial help. Because there are so many ideas that can be used as a fundraising program, picking just one for your event can be overwhelming.You may be considering a fund raising program that was successful for another organization, but since you likely have a different kind of organiza
    to identify all significant decision-makers in line with their selling proposition.

    Now, wouldn't you say that's a significant scenario?

    Simply because they have not identified the significant decision-makers, the right people will not be around the table to fairly evaluate the proposition to give a "yes" or a "no."

    So, let's attach a name to this scenario for a common language approach. Let's call it "All the Kings Men."

    Next, I suggest that you develo

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