t model?” “Do you prefer these features or those features?” Comparing two items allows you to find out more about the interests and needs of your potential client.

You have them hooked, now its time to reel them in. Preparation and knowledge are impressive to all but friendliness and courtesy are the most important. Customers often assume that all salesmen are dishonest so make use of all opportunities to show your de

Greasy hair, cheap suits, slimy handshakes – these are the descriptions that come to mind when we mention “salesman.”

It’s the twenty first century, and times have changed. So should the public’s persona of salesmen. Don’t be frightened by recession and customer apathy. Being the best salesman you can be will allow you to enjoy the ever changing economy. How can you be the best?

First impressions are everything! We’ve heard this our entire life for a good reason. Your first meeting with a potential client can make or break your sale. How can you ensure a successful impression every time?

It is an old clich? so often missed in our modern society of jeans and t shirts, but in the sales world dressing for success cannot be stressed enough. Not only do people respect a person with a suit and tie (preferably classy ones!), but it makes us feel better as well. Endorphins released by our emotions impacts significantly our own persona. If we look successful, feel successful, we will be successful. Dress like a million bucks and you’ll make a million bucks!

Next we must work on our facial expressions. Practice a warm smile in the mirror. What is the definition of a warm smile? Friendly but not fake. Be natural but not overly personal.

Now it’s time for the ice breaker. This part of the equation is not only the hardest but also one of the most important.

Starting with a question triggers thought in your potential client. But avoid yes or no questions that often result in the end of a conversation. You’re fishing for a customer, use a line strong enough to pull them in not scare them away. Suggestions are “Are you more interested in this model or that model?” “Do you prefer these features or those features?” Comparing two items allows you to find out more about the interests and needs of your potential client.

You have them hooked, now its time to reel them in. Preparation and knowledge are impressive to all but friendliness and courtesy are the most important. Customers often assume that all salesmen are dishonest so make use of all opportunities to show your des

! We’ve heard this our entire life for a good reason. Your first meeting with a potential client can make or break your sale. How can you ensure a successful impression every time?

It is an old clich? so often missed in our modern society of jeans and t shirts, but in the sales world dressing for success cannot be stressed enough. Not only do people respect a person with a suit and tie (preferably classy ones!), but it makes us feel better as well. Endorphins released by our emotions impacts significantly our own persona. If we look successful, feel successful, we will be successful. Dress like a million bucks and you’ll make a million bucks!

Next we must work on our facial expressions. Practice a warm smile in the mirror. What is the definition of a warm smile? Friendly but not fake. Be natural but not overly personal.

Now it’s time for the ice breaker. This part of the equation is not only the hardest but also one of the most important.

Starting with a question triggers thought in your potential client. But avoid yes or no questions that often result in the end of a conversation. You’re fishing for a customer, use a line strong enough to pull them in not scare them away. Suggestions are “Are you more interested in this model or that model?” “Do you prefer these features or those features?” Comparing two items allows you to find out more about the interests and needs of your potential client.

You have them hooked, now its time to reel them in. Preparation and knowledge are impressive to all but friendliness and courtesy are the most important. Customers often assume that all salesmen are dishonest so make use of all opportunities to show your de

t makes us feel better as well. Endorphins released by our emotions impacts significantly our own persona. If we look successful, feel successful, we will be successful. Dress like a million bucks and you’ll make a million bucks!

Next we must work on our facial expressions. Practice a warm smile in the mirror. What is the definition of a warm smile? Friendly but not fake. Be natural but not overly personal.

Now it’s time for the ice breaker. This part of the equation is not only the hardest but also one of the most important.

Starting with a question triggers thought in your potential client. But avoid yes or no questions that often result in the end of a conversation. You’re fishing for a customer, use a line strong enough to pull them in not scare them away. Suggestions are “Are you more interested in this model or that model?” “Do you prefer these features or those features?” Comparing two items allows you to find out more about the interests and needs of your potential client.

You have them hooked, now its time to reel them in. Preparation and knowledge are impressive to all but friendliness and courtesy are the most important. Customers often assume that all salesmen are dishonest so make use of all opportunities to show your de

Now it’s time for the ice breaker. This part of the equation is not only the hardest but also one of the most important.

Starting with a question triggers thought in your potential client. But avoid yes or no questions that often result in the end of a conversation. You’re fishing for a customer, use a line strong enough to pull them in not scare them away. Suggestions are “Are you more interested in this model or that model?” “Do you prefer these features or those features?” Comparing two items allows you to find out more about the interests and needs of your potential client.

You have them hooked, now its time to reel them in. Preparation and knowledge are impressive to all but friendliness and courtesy are the most important. Customers often assume that all salesmen are dishonest so make use of all opportunities to show your de

t model?” “Do you prefer these features or those features?” Comparing two items allows you to find out more about the interests and needs of your potential client.

You have them hooked, now its time to reel them in. Preparation and knowledge are impressive to all but friendliness and courtesy are the most important. Customers often assume that all salesmen are dishonest so make use of all opportunities to show your desire to be honest and upfront whether it is about special features, deals, or details of a sale.

Now you’re ready to close the sale. There are many philosophies as to how this should be done, but the keys are being confident and ready to sell your customer what they want. Too often we ask them to come back tomorrow when the paperwork is ready, or when the model arrives. Consumers usually know what they want when they come to us. We must be ready to fulfill their needs on their time table. It can’t be stressed enough to have the paperwork ready and be willing to close a sale instantly. Don’t be afraid to put the pen in their hand! At the same time we must balance this with not being pushy. The more experienced we become closing sales, the easier this will become and we find our own style.

Lastly, if you want to build your customer base, be sure to check back with your customer. Don’t be afraid of their concerns. A few minutes with previous clients can increase your future customer base significantly. Want a sure sale? Get a referral from a satisfied customer.

So we can be a slick salesman without being greasy! Just remember to sell with class and you will always be successful.