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Building a Database Is Easier Than You Think
Fifteen years ago, we attended a one day seminar given by my good friend, Ken Erdman. Ken was a savey direct marketer and my company was an industrial sales company selling specialized widgets. We sold job shop services to industrial companies like Honeywell, Motorola, Martin Marietta and Black & Decker to name a few. So I looked at my business as being very different. Ken dealt w

el the need to work harder than you ever did when you were employed elsewhere, make sure you take some time to stop working. Granted, being a small business owner means hard work. Being you

Make Your Protege an Organizational Disciple
Each year organizations around the world spend billions of Dollars, Euros, and Yen, to train new employees. Unfortunately, organizations lose billions when they lose those people on whom they spent all that training time and money. There are well-documented reasons for this phenomenon and chief among them is lack of loyalty – organization to employee and employee to organization. There

When it comes to small business, nepotism is alive and well. After all, one of the benefits to owning a small business is that my husband can work from home – which means he needs someone to dot the ‘i’s and cross the ‘t’s for him. If he needs some extra help on occasion, why shouldn’t he call on his dad if he knows the man can do the job? But as you cross the line between home and work, there are a few things to be careful of.

The first involves bringing work home. Although as a small business owner, work may well be home, you still need to place a boundry between your separate lives. Plenty of divorces occur when corporate (and noncorporate) spouses fail to give their family the attention needed. Although as your own boss, you may feel the need to work harder than you ever did when you were employed elsewhere, make sure you take some time to stop working. Granted, being a small business owner means hard work. Being your

Ten Tips for Choosing the Right Direct Sales Company
Direct sales can be your ticket to a profitable home-based business. There's low risk and low overhead - and you'll find lots of conversation, creativity, and cooperation among the company's representatives. But how do you know which company is right for you? Here are ten things to look for as you research your options.1. Products. Successful direct sales consultants exude a gen

o dot the ‘i’s and cross the ‘t’s for him. If he needs some extra help on occasion, why shouldn’t he call on his dad if he knows the man can do the job? But as you cross the line between home and work, there are a few things to be careful of.

Hiring a Marketing Company? If They Can't or Won't Tell You a Measurable Result... RUN!
Have any of you hired a marketing firm and are still waiting for the results…maybe even months later? You should be seeing results right away or you've gone to the wrong place.Direct marketing produces right away. Branding takes longer...a lot longer. Learn to tell the difference.One of the things I keep telling my business clients is that you don’t do anything that you c

e and work, there are a few things to be careful of.

How To Use The Phone For Your Home Party Business
You've established your home party business, and now it's time to get to work. But the phone is standing in your way! What's your fear? Is it the fear of rejection? Let's discuss what you can do about it and how it can help your home party business.The prospect might reject the product, service, or home party business opportunity you are offering.Make the commitme

boundry between your separate lives. Plenty of divorces occur when corporate (and noncorporate) spouses fail to give their family the attention needed. Although as your own boss, you may feel the need to work harder than you ever did when you were employed elsewhere, make sure you take some time to stop working. Granted, being a small business owner means hard work. Being you

Google Adwords Tips You Should Know
Google AdWords, also known as Google pay-per-click or Google PPC advertising, is Google’s text-based advertising system where your ads – created by you using powerful keywords/key-phrases related to your business – get displayed as sponsored links next to the natural search results on Google.com and all its partner websites (optional) when someone launches a Google search using one of

el the need to work harder than you ever did when you were employed elsewhere, make sure you take some time to stop working. Granted, being a small business owner means hard work. Being your own boss means you know exactly when you are slacking off. And being in the early stages of your business may mean you really do have to put in the hours to succeed. But draw the line where it needs to be drawn. If you make commitments with your family, follow through. If your wife/secretary/CFO and you have an argument about how something is handled at work, don’t bring that conversation to the dinner table. And when you are at home, or your kids’ soccer game, make sure you give the most important people in your life the attention they need.

Next comes money. Small business owners struggle, and sometimes have to ask for help when they need it. That might come in the form of borrowing money, or it might come in the form of borrowing l

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Prodir pens are one of the most popular brands of pens and for good reason – these beautiful pens are stylish, functional and cost-effective. You can have a beautiful pen customized for color of choice and your logo and company information imprinted on the pen.

Are you really doubtful about what would be the best work at home job that would fulfill your needs? With most people, before they even think about the whole project, they ask themselves this one question.

When working with sales professionals to help them move from order-taking, operational mindsets into successful proactive sales approaches, sales trainers find that these people go through stages that loosely resemble the four phases of learning.

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