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    Spinning Gold from Straw: Low-Cost Employee Retention and Motivation Tools in a Changing Economy
    New York, NY, February 25, 2005 – Employee retention and motivation…why should employers care? A storm is brewing. National productivity was up 3.9% in the second
    at a profit pulling USP will allow you to do…

    » Find a niche and position yourself as the ONLY choice for that niche.

    » Place your produ

    Differences Between Public And Private B2B Exchange
    Businesses have the chance to determine if a private or a public exchange suits their business needs as well as their budgets. A public B2B exchange may be cheaper
    A unique selling proposition (USP) is an attempt to express the uniqueness of your business in a single statement. It can be a promise no one else makes. It can also be a unique benefit that applies only to your product or service. Either way, it serves to differentiate you from your competition.

    To sum it up, it's a one to two sentence phrase (or it can be a concept) that clearly lets your customers know why they should buy your product over your competitor's products.

    The use of a unique selling proposition in your business will only stand to benefit you.

    Here is what a profit pulling USP will allow you to do…

    » Find a niche and position yourself as the ONLY choice for that niche.

    » Place your produc

    Team Working - Personality Profiling Can Help
    At work, and in many out-of-work scenarios, most people need to work as part of a team at some time or another. Sometimes you may wonder just what makes another tea
    makes. It can also be a unique benefit that applies only to your product or service. Either way, it serves to differentiate you from your competition.

    To sum it up, it's a one to two sentence phrase (or it can be a concept) that clearly lets your customers know why they should buy your product over your competitor's products.

    The use of a unique selling proposition in your business will only stand to benefit you.

    Here is what a profit pulling USP will allow you to do…

    » Find a niche and position yourself as the ONLY choice for that niche.

    » Place your produ

    Finding Overseas Buyers - Is it Easier Now ?
    Perhaps the most daunting challenge any budding exporter faces is to find buyers for his/her products. Selling in international market has never been simple - with
    on.

    To sum it up, it's a one to two sentence phrase (or it can be a concept) that clearly lets your customers know why they should buy your product over your competitor's products.

    The use of a unique selling proposition in your business will only stand to benefit you.

    Here is what a profit pulling USP will allow you to do…

    » Find a niche and position yourself as the ONLY choice for that niche.

    » Place your produ

    Business Premises - Choose Wisely
    Owners of businesses, regardless of type, will need premises of some kind. It may be that they can work from home in a spare room or garage (some say the kitchen t
    duct over your competitor's products.

    The use of a unique selling proposition in your business will only stand to benefit you.

    Here is what a profit pulling USP will allow you to do…

    » Find a niche and position yourself as the ONLY choice for that niche.

    » Place your produ

    Make Your Resume Keyword Rich and Scanner Friendly
    If you haven’t looked for a job recently, there are new tactics that hiring professionals are using that you should be aware of before updating your resume.E
    at a profit pulling USP will allow you to do…

    » Find a niche and position yourself as the ONLY choice for that niche.

    » Place your product or service on a different level than your competition, catapult you to a higher plane of business and enable you to sell in a vacuum (i.e. no direct competition).

    » Protect you from market fluctuations.

    » Break free from mindless advertising and get your product or service remembered more than any other in your market.

    » Grant a stronger preference for your company’s products and services so you can charge more and customers will gladly pay your higher price.

    Sound interesting?

    Copyright © 2005 by L A Parmley. All rights reserved.

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