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  • Suggest You - Lack of Vigilance Can Harm the Bottom Line

    Capture Clients With Words That 'Hook' And Graphics That 'Kick!'
    Do the marketing pieces you send out lack pizzazz and personality? Are they capturing the clients you want to work with?As your company's in-house graphics person--perhaps more by default than by intention--you're pressed to be a jack/jill-of-all-trades. You want to do a great job of producing promotional pieces, but you have little time to learn advanced design and marketing skills.Your ongoing challenge is learning to do a little more to get a lot better results--quickly and painlessly.How can you improve them? What Techniques Can You Apply NOW?Take these 5 design/marketing tips to heart. Using them consistently will save you time in the long run and attract more customers.#1 Develop a brand identity and stick with itBranding is an all-encompassing concept that brings together your business's product mix, pricing, ambience, promotions, identity, and much more. From a graphics point of view, it's your logo, stationery, business card, website, and flyers that create a graphic personality. Your descriptive tag lin
    nce and cost control, there is little chance that a cost-saving project will succeed. Executives must find the time to take an interest in reviewing expenses and reducing costs - staff generally mould their behaviour to match that of their leadership.

    Cost-cutting should not be allowed to become the 'flavour of the month'

    Remain motivated to keep costs in check on a regular basis. If a cost-management 'culture' is not established, employees will quickly allow your 'push' to fade away. It's important to instigate measurable strategies for cost reduction.

    Over-confidence can be a killer

    Companies that assume their costs are under control based on historical trends, or assume that their market knowledge is watertight run the risk of overspending through arrogance. You know what you're paying, but do you know what your competitors pay for the same products? Never a

    Free Grant Applications
    One must check one’s eligibility to be able to make free grant application. Free grant application are only allowed to qualified individuals or organizations. If you are not a student for example, you cannot make a free grant application for the campus-based aid programs. Free grant application will depend on your needs. And the eligibility requirements to be able to forward the free grant application.Students can make free grant application using the Free Application for Federal Student Aid (FAFSA) form whether online or on paper. FAFSA can be accessed by its website http://www.fafsa.ed.gov/. Free grant application eligibility for students include:Existing financial need.Submit high school diploma or General Education Development (GED) certificate or pass “ability to benefit” test approved by Department of Education.Studying toward a degree or certificate.Must be enrolled in an eligible program.U.S. citizen or eligible non-citizen with valid Social Security Number (SSN).For males 18-25 years old, must regist
    The easiest way to lift profits is to cut the fat out of costs.

    Cost cutting and profit increases can amount to much the same thing if handled correctly. Cost cutting does not necessarily mean the slashing-and-burning of budgets on a 'let's-see-if-this-works' whim, nor does it mean the intense scrutiny of entertainment expenses in August, before reverting to three-hour lunches in December.

    But what if a company could save 20 per cent a year on its stationery spend? Or 26 per cent a year on its courier costs? Or 76 per cent annually on its printing bills?

    Wouldn't that represent real savings - and an increase on the bottom line?

    The truth is that a significant cause of poor business performance in Australian companies is the lack of attention given to the cost of running the business.

    The reasons for this lack of attention are many, but here I am going to focus on three of them. The process of cost management and review can be difficult to manage. Tough-minded resolve is usually required, and cost-reduction initiatives are not always positively received by colleagues and staff.

    Any executive who chooses to undertake a program of cost-management, then, is probably going to find themselves out on a limb and needing to show true leadership skills. And he or she is going to have to do it in today's business world, when the buyer is often at a disadvantage.

    The seller, or supplier, possesses vital market knowledge that the buyer, or company, does not have because of a lack of resources, time, expertise - or a combination of all three. Consequently most, if not all, organisations overspend significantly on their business operating costs.

    Experts estimate that 90 per cent of Australian businesses are overspending on day-to-day expenses, by as much as 75 per cent!

    How does a company know if it's one of the 90 per cent? Our ERA website (www.expense-reduction.com.au) suggests that if a company can answer 'yes' to any of the following there is a good chance a company can reduce its business operating costs and free up profits:

    YES/NO There is no centralised purchasing system. Each department seems to have its favourite suppliers and its own purchasing processes.

    YES/NO We always seem to be purchasing in an ad-hoc, as-needs, manner, instead of benefiting from bulk purchases.

    YES/NO We seem to stick to the same supplier and trust that they're giving us value for money.

    MAJOR AREAS OF COST CONTROL

    The main areas where costs can be rationalised include telecommunications, business travel, energy, freight, couriers, mail, office supplies, reprographics and stationery as well as cleaning, merchant card services, maintenance contracts and document storage, but of course the list is endless.

    Though when reviewing overhead costs and establishing benchmarks, there are a number of other factors that need to be taken into consideration to achieve long term success in maintaining cost savings. These include improved inventory management and cost-analysis and management tools, better compliance with corporate contracts and the fact that staff remains focussed on strategic tasks. Plus the consideration that new suppliers or options provide exposure to, and the introduction of, new ideas, technologies and trends, to help enhance competitive advantages.

    So how does a company implement a plan of effective cost-management? I would suggest the following:

    Care about effective cost-management.

    If a company's staff is complacent about financial performance and cost control, there is little chance that a cost-saving project will succeed. Executives must find the time to take an interest in reviewing expenses and reducing costs - staff generally mould their behaviour to match that of their leadership.

    Cost-cutting should not be allowed to become the 'flavour of the month'

    Remain motivated to keep costs in check on a regular basis. If a cost-management 'culture' is not established, employees will quickly allow your 'push' to fade away. It's important to instigate measurable strategies for cost reduction.

    Over-confidence can be a killer

    Companies that assume their costs are under control based on historical trends, or assume that their market knowledge is watertight run the risk of overspending through arrogance. You know what you're paying, but do you know what your competitors pay for the same products? Never as

    6 Ways to Resolve Employee Conflict at Your Store
    In retail environments, where commissions are up for grabs, competition between salespeople can sometimes go from sportsmanlike to unsportsmanlike. Do you have strategies you can turn to when workplace tension goes up at your store?Paul Davis, conflict management expert and business consultant, offers six ways to handle conflict before it spreads and affects your company morale on a broader scale:1. Consider conflict an opportunity, not a curse.“Conflict is a character building and interpersonal communications improvement opportunity,” says Davis. “We all have blind spots, preconceived ideas, personal peculiarities and tendencies that can make us hard to deal with at times. Being able to identify other character types and communication styles is beneficial, though it may not always be easy.”Davis suggests learning to respond to conflict naturally and openly, as it disarms the aggressor and shows you to be the rational party. Doing otherwise only further antagonizes the aggressor. Listen and seek information related to the true nature
    focus on three of them. The process of cost management and review can be difficult to manage. Tough-minded resolve is usually required, and cost-reduction initiatives are not always positively received by colleagues and staff.

    Any executive who chooses to undertake a program of cost-management, then, is probably going to find themselves out on a limb and needing to show true leadership skills. And he or she is going to have to do it in today's business world, when the buyer is often at a disadvantage.

    The seller, or supplier, possesses vital market knowledge that the buyer, or company, does not have because of a lack of resources, time, expertise - or a combination of all three. Consequently most, if not all, organisations overspend significantly on their business operating costs.

    Experts estimate that 90 per cent of Australian businesses are overspending on day-to-day expenses, by as much as 75 per cent!

    How does a company know if it's one of the 90 per cent? Our ERA website (www.expense-reduction.com.au) suggests that if a company can answer 'yes' to any of the following there is a good chance a company can reduce its business operating costs and free up profits:

    YES/NO There is no centralised purchasing system. Each department seems to have its favourite suppliers and its own purchasing processes.

    YES/NO We always seem to be purchasing in an ad-hoc, as-needs, manner, instead of benefiting from bulk purchases.

    YES/NO We seem to stick to the same supplier and trust that they're giving us value for money.

    MAJOR AREAS OF COST CONTROL

    The main areas where costs can be rationalised include telecommunications, business travel, energy, freight, couriers, mail, office supplies, reprographics and stationery as well as cleaning, merchant card services, maintenance contracts and document storage, but of course the list is endless.

    Though when reviewing overhead costs and establishing benchmarks, there are a number of other factors that need to be taken into consideration to achieve long term success in maintaining cost savings. These include improved inventory management and cost-analysis and management tools, better compliance with corporate contracts and the fact that staff remains focussed on strategic tasks. Plus the consideration that new suppliers or options provide exposure to, and the introduction of, new ideas, technologies and trends, to help enhance competitive advantages.

    So how does a company implement a plan of effective cost-management? I would suggest the following:

    Care about effective cost-management.

    If a company's staff is complacent about financial performance and cost control, there is little chance that a cost-saving project will succeed. Executives must find the time to take an interest in reviewing expenses and reducing costs - staff generally mould their behaviour to match that of their leadership.

    Cost-cutting should not be allowed to become the 'flavour of the month'

    Remain motivated to keep costs in check on a regular basis. If a cost-management 'culture' is not established, employees will quickly allow your 'push' to fade away. It's important to instigate measurable strategies for cost reduction.

    Over-confidence can be a killer

    Companies that assume their costs are under control based on historical trends, or assume that their market knowledge is watertight run the risk of overspending through arrogance. You know what you're paying, but do you know what your competitors pay for the same products? Never a

    The Brand Called You
    The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.We all have a personal brand with social, cultural, intellectual, and personal needs that may not necessarily be addressed in our daily work. Address these needs and you begin to improve your brand. Here is my agenda for building your brand. Join and participate in community and professional organizations Generate media coverage about your brand Stay in touch, or renew old ties with friends, family and business associatesLet’s examine how each one improves your brand.Join and participate in professional and community organizationsThe best brands grow, evolve and get better with time, while maintaining their special qualities from the past.Professional and community organizations provide ample opportunity to learn and grow.They provide professional dev
    y expenses, by as much as 75 per cent!

    How does a company know if it's one of the 90 per cent? Our ERA website (www.expense-reduction.com.au) suggests that if a company can answer 'yes' to any of the following there is a good chance a company can reduce its business operating costs and free up profits:

    YES/NO There is no centralised purchasing system. Each department seems to have its favourite suppliers and its own purchasing processes.

    YES/NO We always seem to be purchasing in an ad-hoc, as-needs, manner, instead of benefiting from bulk purchases.

    YES/NO We seem to stick to the same supplier and trust that they're giving us value for money.

    MAJOR AREAS OF COST CONTROL

    The main areas where costs can be rationalised include telecommunications, business travel, energy, freight, couriers, mail, office supplies, reprographics and stationery as well as cleaning, merchant card services, maintenance contracts and document storage, but of course the list is endless.

    Though when reviewing overhead costs and establishing benchmarks, there are a number of other factors that need to be taken into consideration to achieve long term success in maintaining cost savings. These include improved inventory management and cost-analysis and management tools, better compliance with corporate contracts and the fact that staff remains focussed on strategic tasks. Plus the consideration that new suppliers or options provide exposure to, and the introduction of, new ideas, technologies and trends, to help enhance competitive advantages.

    So how does a company implement a plan of effective cost-management? I would suggest the following:

    Care about effective cost-management.

    If a company's staff is complacent about financial performance and cost control, there is little chance that a cost-saving project will succeed. Executives must find the time to take an interest in reviewing expenses and reducing costs - staff generally mould their behaviour to match that of their leadership.

    Cost-cutting should not be allowed to become the 'flavour of the month'

    Remain motivated to keep costs in check on a regular basis. If a cost-management 'culture' is not established, employees will quickly allow your 'push' to fade away. It's important to instigate measurable strategies for cost reduction.

    Over-confidence can be a killer

    Companies that assume their costs are under control based on historical trends, or assume that their market knowledge is watertight run the risk of overspending through arrogance. You know what you're paying, but do you know what your competitors pay for the same products? Never a

    Career Watch 2007: Assisting Careers Are Hot
    The results are in: Assisting careers are projected to be among the fastest growing occupations through 2014. Rather than wrestling with resolutions you'll never keep, why not spend the new year completing your vocational education and launching an in-demand career?Read on for an overview of the hottest fields you can break into this year via short-term study, complete with salary and employment figures from the Bureau of Labor Statistics 2006-2007 Occupational Outlook Handbook.Work some magic with medical assisting careers. In this critical field, you'll record vital signs, collect lab specimens, administer medications, and much more. Though short-term study is all that's required, you can increase your marketability by earning the Certified Medical Assistant credential through the American Association of Medical Assistants, or the Registered Medical Assistant credential through American Medical Technologists. Medical assistants held about 387,000 jobs in 2004, with median annual earnings of $24,610, and the highest 10 percent earning over $34,650
    cleaning, merchant card services, maintenance contracts and document storage, but of course the list is endless.

    Though when reviewing overhead costs and establishing benchmarks, there are a number of other factors that need to be taken into consideration to achieve long term success in maintaining cost savings. These include improved inventory management and cost-analysis and management tools, better compliance with corporate contracts and the fact that staff remains focussed on strategic tasks. Plus the consideration that new suppliers or options provide exposure to, and the introduction of, new ideas, technologies and trends, to help enhance competitive advantages.

    So how does a company implement a plan of effective cost-management? I would suggest the following:

    Care about effective cost-management.

    If a company's staff is complacent about financial performance and cost control, there is little chance that a cost-saving project will succeed. Executives must find the time to take an interest in reviewing expenses and reducing costs - staff generally mould their behaviour to match that of their leadership.

    Cost-cutting should not be allowed to become the 'flavour of the month'

    Remain motivated to keep costs in check on a regular basis. If a cost-management 'culture' is not established, employees will quickly allow your 'push' to fade away. It's important to instigate measurable strategies for cost reduction.

    Over-confidence can be a killer

    Companies that assume their costs are under control based on historical trends, or assume that their market knowledge is watertight run the risk of overspending through arrogance. You know what you're paying, but do you know what your competitors pay for the same products? Never a

    Become a Raving Fan!
    "Get Into Their Lives"This is the mantra at Marquis Jet, a company that sells "flight time" on a private jet in the form of calling cards, starting at $110,000.00 for 25 hours. Their client list is a who's who of Hollywood, including Matt Damon, Christina Agulera and J. Lo. When Carrie Underwood was named the American Idol, she was given a record contract and a Marquis Jet card.To Co-founder Jesse Itzler, it's not enough for his employees to just "know the customer." He wants his employees to Get Into Their Lives. "We become friends with our clients," says Itzler. It's not enough to know Matt Damon's favorite wine...Itzler takes Damon to play poker in Las Vegas. NBA Star and Marquis client La Bron James has been to Jesse's lake house to jet ski.You may not want to go as far as Itzler and bring your customers home with you. (Although, if you have a lake house, I'm open to an invitation!)You can, however, become the President of their fan club.Ken Blanchard and Sheldon Bowles wrote an excellent book about making "Raving Fans" o
    nce and cost control, there is little chance that a cost-saving project will succeed. Executives must find the time to take an interest in reviewing expenses and reducing costs - staff generally mould their behaviour to match that of their leadership.

    Cost-cutting should not be allowed to become the 'flavour of the month'

    Remain motivated to keep costs in check on a regular basis. If a cost-management 'culture' is not established, employees will quickly allow your 'push' to fade away. It's important to instigate measurable strategies for cost reduction.

    Over-confidence can be a killer

    Companies that assume their costs are under control based on historical trends, or assume that their market knowledge is watertight run the risk of overspending through arrogance. You know what you're paying, but do you know what your competitors pay for the same products? Never assume that you know the market as well as your suppliers - and never assume that they're doing you the best deal possible.

    Compare your cost-management performance to others in your industry and region. "Gather the data from outside agencies, consultants or benchmarking services," says Marfleet. "Be careful that you understand the data as it applies to your situation - data is useless unless it is interpreted correctly."

    Understand what you're buying

    Determine your product and service requirements. Don't purchase premium services unless absolutely necessary. Sales people will often use bait-and-switch tactics to move you on to their higher margin items. You end up buying unnecessary extras or add-on services such as maintenance agreements. Also watch for relationship-building tactics - do you really want to pay higher prices for the occasional lunch or rugby game?

    Talk to your suppliers

    Companies that buy the same product and the same quantities year in, year out, are probably paying way too much. Suppliers will price their offerings according to what the market will bear. Having done your research, inform suppliers that you are reviewing your costs, which have to be reduced. Then prepare to negotiate, and to comparison shop.

    Stay alert

    Monitoring your cost-management strategies is vital. You need to watch that staff members don't slip back into old habits, the supplier charges correct prices, and service matches the agreed specification.

    USING CONSULTANTS

    Most Australian companies do not have the staff resources to be able to regularly review expenses and reduce costs nor the time to monitor the market place or their suppliers.

    So a company might consider using a cost management consultant to expertly manage the situation. The question that executives might ask themselves, however, is whether or not the savings will justify the sometimes substantial fees that may be charged?

    The first thing to consider is what a consultant might actually be able to do for a company. For instance, does the consultant have a demonstrated track record of achieving cost reduction and the resources to deal with your size of company.

    Then there is the question of the fee and how it will be paid. Arrangements can range from a fee for service to a contingency fee (a fee that is based on results). A consultant who receives their fee entirely from the supplier cannot be assumed to be independent.

    Where a contingency fee is charged, it is generally expressed as a percentage of the savings obtained over a period of one year. The usual figure is around 50 per cent, although lower percentages can be found.

    Sounds a lot, but remember, from the consultant's viewpoint, they are bearing all the risk in proposing a contingency fee as they are undertaking a lot of work 'up-front' before being entitled to any fee. If no savings are found, then no payment is received.

    For instance, these are the steps a consultant might need to undertake where a change of supplier is deemed necessary:

    The company's category spend is analysed in detail to form the basis for selecting an appropriate supplier so that that suppliers will fully understand the company's needs. Tender documentation is prepared to ensure that there is full understanding of what is required from suppliers and that they have sufficient information to be able to offer the most favourable rates.

    A detailed review of the tenders received is undertaken to ensure the best decision.

    The implementation pr

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