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    Newspaper Inserts - A Great Medium
    Newspaper inserts are a great way to advertise for retailers and services businesses. While it costs more than run-of-press newspaper advertising, it costs much less than direct mail. Regular newspaper advertising tend to get lost in the mix of black and white ads and dull color newsprint ads. However, inserts are full color glossy ads that fall out o
    d with the business. One o
    Laying a Foundation for your Business
    Running a business gets so demanding, that we often can't see the wood for the trees. We become preoccupied with ensuring that everything in the business works the way it is supposed to. In other words, we spend most of our time working in the business.The problem with this operational focus is that it is easy to lose sight of what could b
    When you open a dollar store one of the ongoing challenges becomes continually reducing the costs associated with the business. One of
    How to Lose Business in 10 Steps
    Do you have too many customers? Are you making too much money? Does everyone want to buy your products or services without even talking to you? If so, you must be miserable. Making a good living and having a sound business is only rewarding for people who really want to work. If your money-making business is ruining your life, you must take actio
    re one of the ongoing challenges becomes continually reducing the costs associated with the business. One o
    Logo vs Business Identity , Which One is Right for Your Small Business?
    There seems to be a lot of confusion between logos and business identities. As a small business owner it's important that you identify what your logo or business identity is supposed to do for you, and what result you intend on getting from having it designed. Below are two lists that compare side by side what you can expect f
    enges becomes continually reducing the costs associated with the business. One o
    Marketing Resolutions for the New Year
    It's that time again, when we make our New Year's resolutions. Maybe this is the year you plan to get organized, stop smoking, or finally lose those extra pounds you've been carrying around. Of course, many people make ambitious resolutions every year, and then fail to follow through. Here is how you can make resolutions to create positive marketing h
    educing the costs associated with the business. One o
    Crazy About Packaging
    “It’s the same old tissue, honey, it doesn’t make a difference, ok? It’s still going to work the same way”, my exasperated husband hissed into my ear as I grabbed cartons after cartons of some ‘designer’ tissue. DESIGNER TISSUE! Hah, can you even hear me say that? I can’t believe I actually wrote ‘designer tissue’. So, yes, for a graphic designer and
    d with the business. One of the biggest impacts to overall profit comes from reducing the cost of goods sold. Even a 1? reduction acro

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