The success of an entire business plan campaign may stand or fall on what is said on the cover of the business plan. In his book, the Venture Capital Handbook, David Gladstone wrote that of the one-hundred proposals a week an investor receives, maybe ten are read.

So, providing critical information on your cover is about the most important thing for sparking the interest of prospective investors. In fact, your cover page competes with hundreds of other documents, worksheets, phone calls, articles, and other information for the attention of prospective investors. And, based on Gladstone's figures, it competes in time, because, seen for a few seconds, it is heeded, or passed up, and seldom returned to by readers.

Here are the ten critical pieces of information to include on the cover page of your business plan.

1. Headline: Start your cover page with an appropriate headline that will interrupt and engage your prospective investors. Use the headline to tell them something news worthy about your venture.
2. Company: Be sure the name of your company is on the cover, but the name of your company is not the headline or the most important trigger to an investor. If you
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   nt highlights of the proposal upfront for potential investors to read.

   The success of an entire business plan campaign may stand or fall on what is said on the cover of the business plan. In his book, the Venture Capital Handbook, David Gladstone wrote that of the one-hundred proposals a week an investor receives, maybe ten are read.

   So, providing critical information on your cover is about the most important thing for sparking the interest of prospective investors. In fact, your cover page competes with hundreds of other documents, worksheets, phone calls, articles, and other information for the attention of prospective investors. And, based on Gladstone's figures, it competes in time, because, seen for a few seconds, it is heeded, or passed up, and seldom returned to by readers.

   Here are the ten critical pieces of information to include on the cover page of your business plan.

   1. Headline: Start your cover page with an appropriate headline that will interrupt and engage your prospective investors. Use the headline to tell them something news worthy about your venture.
   2. Company: Be sure the name of your company is on the cover, but the name of your company is not the headline or the most important trigger to an investor. If yo
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      maybe ten are read.

      So, providing critical information on your cover is about the most important thing for sparking the interest of prospective investors. In fact, your cover page competes with hundreds of other documents, worksheets, phone calls, articles, and other information for the attention of prospective investors. And, based on Gladstone's figures, it competes in time, because, seen for a few seconds, it is heeded, or passed up, and seldom returned to by readers.

      Here are the ten critical pieces of information to include on the cover page of your business plan.

      1. Headline: Start your cover page with an appropriate headline that will interrupt and engage your prospective investors. Use the headline to tell them something news worthy about your venture.
      2. Company: Be sure the name of your company is on the cover, but the name of your company is not the headline or the most important trigger to an investor. If yo
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         stors. And, based on Gladstone's figures, it competes in time, because, seen for a few seconds, it is heeded, or passed up, and seldom returned to by readers.

         Here are the ten critical pieces of information to include on the cover page of your business plan.

         1. Headline: Start your cover page with an appropriate headline that will interrupt and engage your prospective investors. Use the headline to tell them something news worthy about your venture.
         2. Company: Be sure the name of your company is on the cover, but the name of your company is not the headline or the most important trigger to an investor. If yo
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            an appropriate headline that will interrupt and engage your prospective investors. Use the headline to tell them something news worthy about your venture.
         3. Company: Be sure the name of your company is on the cover, but the name of your company is not the headline or the most important trigger to an investor. If your company is a start-up company, your name will likely have no meaning to investors.
         4. Contact: Indicate the name of the person you want prospective investors to contact about the proposal. Be sure to include a phone number and email address at which they can be reached. One thing about the email address, make sure it is professional; avoid cute addresses.
         5. Type of business: In ten words or less state the industry you are in and the stage of your business, such as 'start-up" or first round financing, development stage or second round financing, and so on.
         6. Business summary: A brief paragraph describing what your business does or proposes to do. Summarize the material events in the development of your business (including any material mergers or acquisitions) during the past five years, or for whatever lesser period you've been in existence. Describe the industry in which you sell or expect to sell your products or services and any related trends within that industry. Describe that part of the industry and the geographic area in which your business competes or will compete.
         7. Management: Simply list the top two or three key people with a two-sentence description of their backgrounds, what they will be doing for the company and unique skills and