Suggest You - Business

For Direct Marketers, Personality Is Everything
I’m sure you’ll find this interesting. While recently wrapping up a CEO search for a leading consumer catalog and web company, nearly all the candidates who made our client’s short list had the same personality. Interesting, yes! But not peculiar.The finalist candidates—four men and a woman—a talented mix of seasoned dm execs from across the country, were representing career backgrounds in a variety of product categories and company size.In fact, after 12 years of assessment testing hundreds of men and women—senior-level direct marketing candidates for positions as CEO, President—for leadership roles in Finance, Marketing, Merchandising, IT, Operations, I’ve noticed the same thing. Over 75% of these individuals have the same personality and temperament type. So for me, testing this most recent group came as no surprise.Why Can't We All Just Get Along?The direct marketing executive person

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Luau

Fiesta

Ice cream social

Barbeque

Pizza party

Customer appreciation day

Four-day weekend

Bring in donuts

Company newsletter about the success of the week

Dress up like Santa and hand out gifts

Thanksgiving or other holiday party

Esteem Building/Awards

Best phone demeanor

Best dresser

Most cre
3 Steps You Can Use Developing Leaders In Your Industry
With the economy bordering on a recession, every company is looking for ways to increase revenues while decreasing costs. Some companies believe one of the easiest ways to do this is to cut their employee training budget. However, businesses interested in long-term viability recognize that to be successful they must continually develop their people, especially their leaders.According to recent research by the American Society of Training and Development companies with regular employee training consistently outperform companies who do not train their people. In a recent survey we conducted of HR Directors at small, Chicago-based, start-up companies leadership development was reported as their number one professional challenge.There are many books, seminars and prepackaged programs that claim to help you do this more effectively and efficiently. Most have varying success because they are not customized to meet your
Here is a long list of effective and simple incentives for your team.
At the conclusion of an incentive program, it is important to assess how successful it was. Did you get the results you wanted? One of the best ways to judge the program's effectiveness, besides considering your own observations, is to get feedback from the reps and administrators involved. You want to be sure that your directions were communicated clearly and at the right intervals, that the rewards were appealing and sparked interest and drive, that your team members felt supported and prepared to take on the challenges being presented, that the program boosted morale, team effort, energy and creativity, etc.
What were the weaknesses, if any? Did the program meet or fall short of participants' expectations? And of course, you must consider the bottom line impact on sales. Another important thing that cannot be overlooked is whether there may have been any outside influence that you did not have any control over. For example, has the industry experienced an increase in pricing? Was the product or service new, or has there been longstanding consumer awareness and recognition of it? Have there been any fluctuations in the company's marketing campaigns? All of these questions can basically be broken down into different areas, such as goals, budget or administration. In each area, identify what worked and what didn't so you have concrete information to help you develop your next incentive program.
Group Building
1. Movie day - bring popcorn
2. Water-skiing/Lake trip
3. Join the city softball team
4. Go watch a professional team sport
5. Miniature golf
6. Volunteer opportunities
7. Cold-calling contest
8. Work-at-home week
9. Have the CEO address the sales staff
10. Racecar contest
11. Bring in a comedian for sales training
12. Fun, harmless practical jokes
13. Joke of the day to start a meeting
14. Bring in take-out for reps staying late
15. Laser tag
16. Ropes course
17. Bowling
18. Free lunch for the first sale of the day
19. VM broadcast about someone's personal success
20. Company Olympics
Company Socials
1. Luau
2. Fiesta
3. Ice cream social
4. Barbeque
5. Pizza party
6. Customer appreciation day
7. Four-day weekend
8. Bring in donuts
9. Company newsletter about the success of the week
10. Dress up like Santa and hand out gifts
11. Thanksgiving or other holiday party
Esteem Building/Awards
1. Best phone demeanor
2. Best dresser
3. Most cre
  Discover the Real Cancer of Our Western Culture
  Sit down and think long and hard about the problems people in society face. Think about the problems our communities as a whole face, and try and determine what the probable causes of these are. Chances are things like crime, poverty and relationship breakdown will come to mind and you’re probably going to attribute the cause to money. “Money is the root of all evil,” you’ll probably say now that you’ve thought about some of the major problems our country faces, however I’m going to challenge you right now if you think money is the root of all evil.The Cancer of our Western Culture Revealed…by a Bad Credit Mortgage Expert I know, I know, you’ve probably read that subheading and thought it sounds crazy, and you know what? You’re right! A cancer discovery is something a medical professional makes, and I’m no medical professional. To elaborate some more, I’m going to tell you that this cancer is financial, and I am
  , that the program boosted morale, team effort, energy and creativity, etc.
  What were the weaknesses, if any? Did the program meet or fall short of participants' expectations? And of course, you must consider the bottom line impact on sales. Another important thing that cannot be overlooked is whether there may have been any outside influence that you did not have any control over. For example, has the industry experienced an increase in pricing? Was the product or service new, or has there been longstanding consumer awareness and recognition of it? Have there been any fluctuations in the company's marketing campaigns? All of these questions can basically be broken down into different areas, such as goals, budget or administration. In each area, identify what worked and what didn't so you have concrete information to help you develop your next incentive program.
  Group Building
  1. Movie day - bring popcorn
  2. Water-skiing/Lake trip
  3. Join the city softball team
  4. Go watch a professional team sport
  5. Miniature golf
  6. Volunteer opportunities
  7. Cold-calling contest
  8. Work-at-home week
  9. Have the CEO address the sales staff
  10. Racecar contest
  11. Bring in a comedian for sales training
  12. Fun, harmless practical jokes
  13. Joke of the day to start a meeting
  14. Bring in take-out for reps staying late
  15. Laser tag
  16. Ropes course
  17. Bowling
  18. Free lunch for the first sale of the day
  19. VM broadcast about someone's personal success
  20. Company Olympics
  Company Socials
  1. Luau
  2. Fiesta
  3. Ice cream social
  4. Barbeque
  5. Pizza party
  6. Customer appreciation day
  7. Four-day weekend
  8. Bring in donuts
  9. Company newsletter about the success of the week
  10. Dress up like Santa and hand out gifts
  11. Thanksgiving or other holiday party
  Esteem Building/Awards
  1. Best phone demeanor
  2. Best dresser
  3. Most cre
    Is your Boss a Dragon Lady?
    Is your boss a Dragon Lady?Everyone has had a bad female boss or two in their day. But have you ever worked for a DRAGON LADY? What’s a Dragon Lady boss, you ask? Here are a few examples of what a Dragon Lady boss does:There’s the tale of a boss that did not pay her workers before Christmas vacation and then called a meeting at 9 a.m. on the day after New Year’s. She opened the meeting with a condescending ‘So, did Santa give you everything that you wanted?’ and then she scanned the room and told each of her paycheck-less employees what their New Year’s resolutions should be.Then there’s the boss that hosts marathon, back-to-back meetings without providing coffee or even a glass of water for the captured.Who can forgive the boss that demands that you complete a task and then works behind your back to make sure that your task never reaches its completion? Oh, wait, there’s one more—that boss th
    igns? All of these questions can basically be broken down into different areas, such as goals, budget or administration. In each area, identify what worked and what didn't so you have concrete information to help you develop your next incentive program.
    Group Building
    1. Movie day - bring popcorn
    2. Water-skiing/Lake trip
    3. Join the city softball team
    4. Go watch a professional team sport
    5. Miniature golf
    6. Volunteer opportunities
    7. Cold-calling contest
    8. Work-at-home week
    9. Have the CEO address the sales staff
    10. Racecar contest
    11. Bring in a comedian for sales training
    12. Fun, harmless practical jokes
    13. Joke of the day to start a meeting
    14. Bring in take-out for reps staying late
    15. Laser tag
    16. Ropes course
    17. Bowling
    18. Free lunch for the first sale of the day
    19. VM broadcast about someone's personal success
    20. Company Olympics
    Company Socials
    1. Luau
    2. Fiesta
    3. Ice cream social
    4. Barbeque
    5. Pizza party
    6. Customer appreciation day
    7. Four-day weekend
    8. Bring in donuts
    9. Company newsletter about the success of the week
    10. Dress up like Santa and hand out gifts
    11. Thanksgiving or other holiday party
    Esteem Building/Awards
    1. Best phone demeanor
    2. Best dresser
    3. Most cre
      Consultative Sales Professionals Need To Fulfil Three Basic Roles
      As we are all aware, getting to know the customer and understanding their needs is not a quick and easy process. Customers possess a hierarchy of needs which have to be uncovered gradually. This is why we need a new type of salesperson for a new type of customer.So what does this new breed of salesperson look like? For a start he or she has progressed from the more traditional, ‘lone ranger’ approach of selling to a more team-based consultative style. Our research shows that a consultative salesperson needs to fulfil three basic roles, that of Business Consultant, Long Term Ally and Strategic Orchestrator.By combining all three roles salespeople are more able to develop and maintain long-term relationships with clients. At the same time, organisations need to ensure that they provide their salespeople with the vital support systems and training that enable them to make the most of their knowledge and skills/p>
    4. Work-at-home week
    5. Have the CEO address the sales staff
    6. Racecar contest
    7. Bring in a comedian for sales training
    8. Fun, harmless practical jokes
    9. Joke of the day to start a meeting
    10. Bring in take-out for reps staying late
    11. Laser tag
    12. Ropes course
    13. Bowling
    14. Free lunch for the first sale of the day
    15. VM broadcast about someone's personal success
    16. Company Olympics
    Company Socials
    1. Luau
    2. Fiesta
    3. Ice cream social
    4. Barbeque
    5. Pizza party
    6. Customer appreciation day
    7. Four-day weekend
    8. Bring in donuts
    9. Company newsletter about the success of the week
    10. Dress up like Santa and hand out gifts
    11. Thanksgiving or other holiday party
    Esteem Building/Awards
    1. Best phone demeanor
    2. Best dresser
    3. Most cre
      Promotional Ink Pens - Marketing with the Write Mix
      Promotional Ink pens are an exceptional resource to add to your organization’s marketing mix. They are one of the most cost effective and versatile promotional products available.Have you ever lost a pen before?Have you loaned your pen out to someone and not have it returned?The average ink pen has eight different owners.What if your pen was imprinted with your organization’s logo or message?Think of the exposure your pen could generate!Your organization’s information imprinted on a pen and transferred between eight different people. This simple and cost effective promotional product has the possibility of impacting 8-times as many customers as other advertising methods.Consider the business card. What usually happens with a business card? It gets stuck in a wallet, purse, or Rolodex where it may or may not be seen again.Now, cons
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      1. Luau
      2. Fiesta
      3. Ice cream social
      4. Barbeque
      5. Pizza party
      6. Customer appreciation day
      7. Four-day weekend
      8. Bring in donuts
      9. Company newsletter about the success of the week
      10. Dress up like Santa and hand out gifts
      11. Thanksgiving or other holiday party
      Esteem Building/Awards
      1. Best phone demeanor
      2. Best dresser
      3. Most creative close
      4. Best sales week
      5. Most improved
      6. Best team player
      7. Most cold calls
      8. Most new clients
      9. Best customer service
      10. Top attitude
      11. Special note or email
      12. Telegram
      13. FedEx special note
      14. Thank-you card
      15. Personal pat on back
      16. Lead part of a training meeting
      17. Personal goal-setting meeting
      18. Suggestion box
      19. Personal call from CEO
      Simple compliments like:
      1. You're incredible.
      2. You're a good:
      3. I believe in you.
      4. Great job!
      5. You made my day.
      6. Hug.
      7. Thank you for :
      8. I'm proud of you.
      9. Perfect.
      10. You're awesome!
      11. Well Done.
      12. Great!
      13. Excellent!
      14. I knew you could do it.
      15. I trust you.
      16. Spectacular!
      17. Outstanding!
      18. I'm your biggest fan.
      Friendly gestures like...
      1. Smile
      2. Warm handshake
      3. Pat on the back
      Individual Building
      1. Daily contact with praise
      2. Let them off to take their children to school on the first day
      3. Free calls on company cell phones
      4. Motivational plaque
      5. Health club membership
      6. Lotto wheel
      7. Drive CEO's car for the week
      8. Shirt/Hat with logo
      9. Special parking spot
      10. Photo with CEO
      11. Remodel office
      12. Disneyland trip
      13. Porsche for weekend
      Personal Development
      Books
      As a Man Thinketh
      The 7 Habits of Highly Effective People
      Swim With the Sharks
      How to Win Friends and Influence People
      Maximum Influence
      The Power of Your Subconscious Mind
      Think and Grow Rich
      Psycho-Cybernetics
      The Mag

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Suggest You - 101 Ways to Motivate, Energize and Inspire Your Team

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