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    Freelancing for Dummies
    Freelancing is one of the most lucrative ways to earn a living nowadays. You can do it as a side business or you can do it as your regular one. It really depends on how much you can do and how much you can earn from the assignments that you get.One thing good about freelancing is the fact that you don’t have to have any scheduled time. Unlike regular work, wherein you have to come to work at a prescribed hour and render a specific number of hours of work, in freelancing, you work only until the project is done. Afterwards, your time is free.Freelancing for the first time, however can be pretty daunting especially if you don’t have the experience to back you up. For those who is thinking of plunging in, better think twice. You must remember that though freelancing can become a
    t also that it delivers on its promises.

    Offer the right products and you not only make money on the sale, but you endear yourself to your list, which helps build trust and credibility, which means they will be more open to your promotions in the future. The more you promote what they want, the more they will trust your opinions, and the more they will buy from your promotions in the future.

    This begs the million-dollar question (quite literally!): How can I be sure I'm not promoting a junk product to my list?

    What you need, in a nutshell, is access to the thoughts and feelings of ordinary people who have already bought and promoted the product you are looking at promoting, and who are willing to give you an honest opinion on it. This leaves two problems, firstly that it would cost a fortune to carry out the market research yourself, and secondly, it is very difficult to find product reviews these days, that aren't just cleverly designed sales pitches in disguise.

    I'm going to let you in o

    Design a Business Card That Connects to Your Customer
    The small and often overlooked business card is really one of the most important tools available for promoting your business. Business cards should be designed to provide eleven basic bits of information. The first group is the all important contact information items. These include such things as your business name and address. Your phone number and email would fall into this category also. The type of business and the services that you provide are also key elements.Business card printing is more than just the placing of this pertinent information on a small piece of cardboard, however. If the business card is going to be effective, it must connect with your customer in a most personal manner. If you are successful in your business card design, your card will end up in your customer’
    If you're an aspiring affiliate marketer, you will probably have found yourself in the unlucky position of having sent out a promotion for a product, but you didn't make even one sale. Although it's no consolation, you're not alone! One of the main problems that blights affiliate marketers, and leads to such disappointments resides in a lack of understanding of which affiliate programs to promote in the first place. In this article I am going to offer you a simple 3 step plan that uses free research methods to help you zoom in on a winning product to promote to your list. You may already be aware of two of these methods, but I can almost guarantee that the third resource will be new to you, so it is in your best interests to read this article, even if you think you've heard it all before.

    Here are the three steps:

    Step 1

    See what other people are promoting, by signing up to as many successful gurus' lists as you can. Look out, in particular, for the less popular items that they promote, alongside the new releases that everyone hears about. Try and find a product that not too many other people are promoting, but that gives you a good commission (at least 50%) and that looks as though it's going to be useful to the people you are promoting to. Draw up a short list of products you think are suitable, then move on to step 2.

    Step 2

    Once you have selected a list of suitable products, the next step is to check out the websites that sell them. What you are looking for, ideally, is a mini-site (usually a one to two page site consisting of a sales letter and sometimes an order form page). Most mini-site sales letters have a header, and some have backgrounds, but almost all of them have a product image. Do the graphics look professional to you? If they don't it's a bad sign, and you can bet the people you send to the site will react the same way you do.

    The graphics aren't the be all and end all, however. They add to the perceived value the sales letter is aiming to convey, but it is the actual words that are doing the selling. If you feel don't feel anything less than comfortable with the graphic design, then cross the product off your list. It may be a great product, but your concern has to be conversions, and those come from people being wooed by the sales page. If it does check out, then you need to read the sales letter and see whether it moves you to purchase, or not.

    This part is somewhat subjective, but if you find a quiet place within, and rely in your gut feelings, you should come up trumps. You will need to read each sales letter in full, as though you were going to the website the first time. Notice how you feel at various points in the sales letter. Do you feel like reading on? Are you being drawn in to the sales copy? If so, it's good copy. If you feel your mind wandering, or feel like clicking away, then you should probably consider removing the product from your short list.

    You should also see if the sales letter contains plenty of easily readable bullet points, a compelling headline that draws you into the sales copy and a strong p.s. or two, indicating a call to action, i.e. purchase.

    Step 3

    You need to be as sure as you can be that the product you are promoting to your list is going to be a winner.

    Why is it so important to offer your list only products that are hands-down fantastic? Think about it: you are not even the creator of the products you are promoting as an affiliate, yet you have managed to get subscribers to join your list. Your list is used to being promoted by other affiliates and gurus on a daily basis. If you offer your list a product that doesn't live up to the promises you made, you will see dozens of unsubscribes, which can be a real heart-breaker, when you've invested so much time and money in getting them to sign up precariously in the first place. If you want it straight-up, your list is fickle and unforgiving, and no-one likes to be conned. So you owe it to yourself to be sure what you're promoting is not only targeted to you list's needs, but also that it delivers on its promises.

    Offer the right products and you not only make money on the sale, but you endear yourself to your list, which helps build trust and credibility, which means they will be more open to your promotions in the future. The more you promote what they want, the more they will trust your opinions, and the more they will buy from your promotions in the future.

    This begs the million-dollar question (quite literally!): How can I be sure I'm not promoting a junk product to my list?

    What you need, in a nutshell, is access to the thoughts and feelings of ordinary people who have already bought and promoted the product you are looking at promoting, and who are willing to give you an honest opinion on it. This leaves two problems, firstly that it would cost a fortune to carry out the market research yourself, and secondly, it is very difficult to find product reviews these days, that aren't just cleverly designed sales pitches in disguise.

    I'm going to let you in on

    Basic Principles For Direct Mailing Lists
    There are three key elements to every direct marketing campaign: the list, the offer, and the creative. Experts seem to agree that the single most important element is the list. In fact, many direct marketing professionals claim that the relative ratio of importance is: 70% list, 20% offer, and 10% creative. It is ironic, because this is also the element that is least well understood by small business owners and most often over-looked.Before you start it is important to understand the intent of your campaign and develop a direct mail marketing campaign. Two common goals for small businesses are to either (a) convince existing customers to buy more (loyalty programs), or (b) convince new customers to purchase for the first time (sales prospecting).Loyalty Programs:Th
    e the new releases that everyone hears about. Try and find a product that not too many other people are promoting, but that gives you a good commission (at least 50%) and that looks as though it's going to be useful to the people you are promoting to. Draw up a short list of products you think are suitable, then move on to step 2.

    Step 2

    Once you have selected a list of suitable products, the next step is to check out the websites that sell them. What you are looking for, ideally, is a mini-site (usually a one to two page site consisting of a sales letter and sometimes an order form page). Most mini-site sales letters have a header, and some have backgrounds, but almost all of them have a product image. Do the graphics look professional to you? If they don't it's a bad sign, and you can bet the people you send to the site will react the same way you do.

    The graphics aren't the be all and end all, however. They add to the perceived value the sales letter is aiming to convey, but it is the actual words that are doing the selling. If you feel don't feel anything less than comfortable with the graphic design, then cross the product off your list. It may be a great product, but your concern has to be conversions, and those come from people being wooed by the sales page. If it does check out, then you need to read the sales letter and see whether it moves you to purchase, or not.

    This part is somewhat subjective, but if you find a quiet place within, and rely in your gut feelings, you should come up trumps. You will need to read each sales letter in full, as though you were going to the website the first time. Notice how you feel at various points in the sales letter. Do you feel like reading on? Are you being drawn in to the sales copy? If so, it's good copy. If you feel your mind wandering, or feel like clicking away, then you should probably consider removing the product from your short list.

    You should also see if the sales letter contains plenty of easily readable bullet points, a compelling headline that draws you into the sales copy and a strong p.s. or two, indicating a call to action, i.e. purchase.

    Step 3

    You need to be as sure as you can be that the product you are promoting to your list is going to be a winner.

    Why is it so important to offer your list only products that are hands-down fantastic? Think about it: you are not even the creator of the products you are promoting as an affiliate, yet you have managed to get subscribers to join your list. Your list is used to being promoted by other affiliates and gurus on a daily basis. If you offer your list a product that doesn't live up to the promises you made, you will see dozens of unsubscribes, which can be a real heart-breaker, when you've invested so much time and money in getting them to sign up precariously in the first place. If you want it straight-up, your list is fickle and unforgiving, and no-one likes to be conned. So you owe it to yourself to be sure what you're promoting is not only targeted to you list's needs, but also that it delivers on its promises.

    Offer the right products and you not only make money on the sale, but you endear yourself to your list, which helps build trust and credibility, which means they will be more open to your promotions in the future. The more you promote what they want, the more they will trust your opinions, and the more they will buy from your promotions in the future.

    This begs the million-dollar question (quite literally!): How can I be sure I'm not promoting a junk product to my list?

    What you need, in a nutshell, is access to the thoughts and feelings of ordinary people who have already bought and promoted the product you are looking at promoting, and who are willing to give you an honest opinion on it. This leaves two problems, firstly that it would cost a fortune to carry out the market research yourself, and secondly, it is very difficult to find product reviews these days, that aren't just cleverly designed sales pitches in disguise.

    I'm going to let you in o

    Not my Brother's Keeper? You Should Be!
    Well, we finally did it to ourselves. Our profession refused to police itself, much less exercise prudent lending practices; now the government (state and soon federal) will do it for us … plus …FBI Suspicious Activities Reports have tripled in the last couple of years, from 10,000 to 35,000. That is an indication that fraud is blooming in the business. One statistic from the FBI is that 80% of all known fraud cases involve somebody internal in the industry. Frequently people see the other guy, cutting corners and the like, all in the name of commissions commissions commission! I don't think it's strictly "I want to maintain these good times for my own income." There is a little element of "I'm making the American dream come true for somebody. I've got this person who has a perfect h
    ords that are doing the selling. If you feel don't feel anything less than comfortable with the graphic design, then cross the product off your list. It may be a great product, but your concern has to be conversions, and those come from people being wooed by the sales page. If it does check out, then you need to read the sales letter and see whether it moves you to purchase, or not.

    This part is somewhat subjective, but if you find a quiet place within, and rely in your gut feelings, you should come up trumps. You will need to read each sales letter in full, as though you were going to the website the first time. Notice how you feel at various points in the sales letter. Do you feel like reading on? Are you being drawn in to the sales copy? If so, it's good copy. If you feel your mind wandering, or feel like clicking away, then you should probably consider removing the product from your short list.

    You should also see if the sales letter contains plenty of easily readable bullet points, a compelling headline that draws you into the sales copy and a strong p.s. or two, indicating a call to action, i.e. purchase.

    Step 3

    You need to be as sure as you can be that the product you are promoting to your list is going to be a winner.

    Why is it so important to offer your list only products that are hands-down fantastic? Think about it: you are not even the creator of the products you are promoting as an affiliate, yet you have managed to get subscribers to join your list. Your list is used to being promoted by other affiliates and gurus on a daily basis. If you offer your list a product that doesn't live up to the promises you made, you will see dozens of unsubscribes, which can be a real heart-breaker, when you've invested so much time and money in getting them to sign up precariously in the first place. If you want it straight-up, your list is fickle and unforgiving, and no-one likes to be conned. So you owe it to yourself to be sure what you're promoting is not only targeted to you list's needs, but also that it delivers on its promises.

    Offer the right products and you not only make money on the sale, but you endear yourself to your list, which helps build trust and credibility, which means they will be more open to your promotions in the future. The more you promote what they want, the more they will trust your opinions, and the more they will buy from your promotions in the future.

    This begs the million-dollar question (quite literally!): How can I be sure I'm not promoting a junk product to my list?

    What you need, in a nutshell, is access to the thoughts and feelings of ordinary people who have already bought and promoted the product you are looking at promoting, and who are willing to give you an honest opinion on it. This leaves two problems, firstly that it would cost a fortune to carry out the market research yourself, and secondly, it is very difficult to find product reviews these days, that aren't just cleverly designed sales pitches in disguise.

    I'm going to let you in o

    The 7 Deadly Sales Sins
    If after resolving all objections and closing you are still getting the NO, then perhaps you have committed one of these common sales sins. Selling begins the second you answer the phone or enter the appointment. Make sure you avoid these from the start.1.Telling not selling Many professionals are eager to show how much they know. A customer asks a question and it’s off to the races. The salesperson rambles on addressing every last detail and then wonders why the borrower is indifferent and disinterested. You either bored them to death or confused them. Remember, it took you a long time to learn everything you know about your business so don’t try to squeeze it all into a 15 minute phone call. At least 60% of your conversation should be the customer tel
    eadline that draws you into the sales copy and a strong p.s. or two, indicating a call to action, i.e. purchase.

    Step 3

    You need to be as sure as you can be that the product you are promoting to your list is going to be a winner.

    Why is it so important to offer your list only products that are hands-down fantastic? Think about it: you are not even the creator of the products you are promoting as an affiliate, yet you have managed to get subscribers to join your list. Your list is used to being promoted by other affiliates and gurus on a daily basis. If you offer your list a product that doesn't live up to the promises you made, you will see dozens of unsubscribes, which can be a real heart-breaker, when you've invested so much time and money in getting them to sign up precariously in the first place. If you want it straight-up, your list is fickle and unforgiving, and no-one likes to be conned. So you owe it to yourself to be sure what you're promoting is not only targeted to you list's needs, but also that it delivers on its promises.

    Offer the right products and you not only make money on the sale, but you endear yourself to your list, which helps build trust and credibility, which means they will be more open to your promotions in the future. The more you promote what they want, the more they will trust your opinions, and the more they will buy from your promotions in the future.

    This begs the million-dollar question (quite literally!): How can I be sure I'm not promoting a junk product to my list?

    What you need, in a nutshell, is access to the thoughts and feelings of ordinary people who have already bought and promoted the product you are looking at promoting, and who are willing to give you an honest opinion on it. This leaves two problems, firstly that it would cost a fortune to carry out the market research yourself, and secondly, it is very difficult to find product reviews these days, that aren't just cleverly designed sales pitches in disguise.

    I'm going to let you in o

    Go Fishing This Weekend!
    OK, so you’ve figured out where your best clients have come from and where your Ideal Clients can be found in large numbers, and inexpensively. It’s time to create a marketing plan that has you focusing on “fishing where the fish are.” The more focus you have, the better the results.When coaching clients to do this in private sessions, I ask them to draw a large circle on a blank sheet of paper, and draw 4 lines to create a pie with 8 slices.Then I ask them to fill out each slice of the pie with what they’re currently doing to attract clients (only the things that really work) and then fill in the rest of the marketing pie with marketing tools we’ve agreed will PULL their clients in. This comes from the list of where their Ideal Clients congregate, remembe
    t also that it delivers on its promises.

    Offer the right products and you not only make money on the sale, but you endear yourself to your list, which helps build trust and credibility, which means they will be more open to your promotions in the future. The more you promote what they want, the more they will trust your opinions, and the more they will buy from your promotions in the future.

    This begs the million-dollar question (quite literally!): How can I be sure I'm not promoting a junk product to my list?

    What you need, in a nutshell, is access to the thoughts and feelings of ordinary people who have already bought and promoted the product you are looking at promoting, and who are willing to give you an honest opinion on it. This leaves two problems, firstly that it would cost a fortune to carry out the market research yourself, and secondly, it is very difficult to find product reviews these days, that aren't just cleverly designed sales pitches in disguise.

    I'm going to let you in on one of the best-kept secrets in affiliate marketing, and a resource I now use every time I promote a product or buy one for myself. The resource in question is known as 'The Ratings Hub'. It's a no-hold-barred review site that's completely free of advertisements, signatures or selling of any sort. It contains thousands of reviews of hunderds of Internet marketing products and services, and, as you'll see for yourself, the reviews reveal exactly what previous users think of the products they've used. There's nothing else like this anywhere else as far as I know, and it's a fantastic tool for affiliate marketers to add to their arsenals.

    Once you sign up for your free account, you can search for the product you are thinking of promoting, and compare the reviews on there, with the buzz you initially acted on. If you encounter more than three negative reviews on a product on the site, don't promote it! If a product gets rave reviews, then the chances are that you are onto a winning product, and you should consider going on to promote it.

    In conclusion, if you follow the three steps outlined in this article, you will have a far better than average chance of hitting on a winning product to promote, even if you are new to Internet marketing.

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