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Suggest You - Five Good Reasons to Can Your Small Business Website
How to Have an Office Romance-Seven Steps for Dating Smart at Work nformation.Caramel creams, raspberry hearts, hazelnut truffles – the tastes of romance abound! As we approach the depths of the winter season, pink and red boxes of chocolates pack the shelves of drugstores and specialty stores throughout the country. And if you have a steady love interest, you may already know if you are giving or receiving one of these calorie-packed, new-year’s-resolution-breaking boxes of goodness. On the other hand, if you don’t have a special someone in your life, you may be feeling the urge Wrong. If you want my name and email address, you better have a good reason for me to give up my contact info. Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so I can be sure you are not about to spam me with ads? What you really need is a blog. OK. A blog is technically a website, but for a small business, it solves 95% of your website problems. First, to update your blog, all you n Job Interview Tips You Can Use to Ace the Interview and Land the Job Most small and medium size bricks and mortar businesses now have websites. That’s a good thing, right?A job interview is not the most harrowing thing you will go through in your life, but that can be very hard to believe as you walk into the office of your prospective employer! Unless you're very lucky, at one point or another, you will be going through this ordeal. Though it might be nerve-wracking, there is no reason you cannot come through it with flying colors by keeping in mind these job interview tips. The job interview tips below have been gathered from managers and interviewers a It depends. Let’s face it. Most business websites are a waste of electricity and bandwidth. Here are my top five reasons why you need to can your website: 1. Unclear purpose. Why did you create or pay someone to create a website for your business? Because everyone says you need a site? To sell your products or services? To handle customer service? If you don't have clear objectives as to what you wish to accomplish with your website, you can be sure your visitors won't have a clue. 2. No content worth reading. Free information is the coin of the Internet realm. Visitors who stumble upon your site don't care about your company history, your mission statement, or a group photo of your staff from the last Christmas party. Your site concentrates on telling everyone what a wonderful company you are without answering the visitors real question: "What's in it for me?". 3. Content has not been updated in months or years. Why should I trust you or your company to have the latest or greatest product or service if the information is not current? Old content tells me this business thinks of a website as a cheap billboard or brochure and not as a way to assist it's customers. If you don't have the time to keep your site current, or the funds to pay someone to update it for you, get rid of it. You are just paying for hosting a site no one needs. 4. One way communication. If your customers are local, they need a way to communicate with your company. Websites are an increasingly archaic way to satisfy customer service needs in an era of blogs, forums, autoresponders, and instant messengers. Why does your company not give me a way to complain publicly, as in an open forum? What are they afraid of? How many others have had problems with their products or services? 5. Difficult to access your site. For some reason, many small and even big businesses want visitors to register before they allow access to any useful information. Wrong. If you want my name and email address, you better have a good reason for me to give up my contact info. Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so I can be sure you are not about to spam me with ads? What you really need is a blog. OK. A blog is technically a website, but for a small business, it solves 95% of your website problems. First, to update your blog, all you ne Use The Global Reach Of eBay To Save Money at you wish to accomplish with your website, you can be sure your visitors won't have a clue.Maybe like you, when I need to purchase items I always do a search online first. Normally using two of my favourite websites, eBay and Google to search for a suitable item and get some idea of the appropriate cost.However, I've been making a mistake. An absolutely huge mistake. It will have cost me money over the years. Today, in a phone call with a friend I've only just realised it. It's like someone slapped me across the face.I thought I was saving myself time & effort, but it see 2. No content worth reading. Free information is the coin of the Internet realm. Visitors who stumble upon your site don't care about your company history, your mission statement, or a group photo of your staff from the last Christmas party. Your site concentrates on telling everyone what a wonderful company you are without answering the visitors real question: "What's in it for me?". 3. Content has not been updated in months or years. Why should I trust you or your company to have the latest or greatest product or service if the information is not current? Old content tells me this business thinks of a website as a cheap billboard or brochure and not as a way to assist it's customers. If you don't have the time to keep your site current, or the funds to pay someone to update it for you, get rid of it. You are just paying for hosting a site no one needs. 4. One way communication. If your customers are local, they need a way to communicate with your company. Websites are an increasingly archaic way to satisfy customer service needs in an era of blogs, forums, autoresponders, and instant messengers. Why does your company not give me a way to complain publicly, as in an open forum? What are they afraid of? How many others have had problems with their products or services? 5. Difficult to access your site. For some reason, many small and even big businesses want visitors to register before they allow access to any useful information. Wrong. If you want my name and email address, you better have a good reason for me to give up my contact info. Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so I can be sure you are not about to spam me with ads? What you really need is a blog. OK. A blog is technically a website, but for a small business, it solves 95% of your website problems. First, to update your blog, all you n Relationship Selling in months or years.There are only two types of selling; low price selling and relationship selling. The former is based on having the lowest priced product on the market and the latter is based on building a relationship with your prospects and customers in order to better positioning yourself, your product and your company to allow other criterion besides just price to play a part in the customer’s selection process.The problem with low priced selling is that there isn’t a product made that somehow couldn’t be made cheape Why should I trust you or your company to have the latest or greatest product or service if the information is not current? Old content tells me this business thinks of a website as a cheap billboard or brochure and not as a way to assist it's customers. If you don't have the time to keep your site current, or the funds to pay someone to update it for you, get rid of it. You are just paying for hosting a site no one needs. 4. One way communication. If your customers are local, they need a way to communicate with your company. Websites are an increasingly archaic way to satisfy customer service needs in an era of blogs, forums, autoresponders, and instant messengers. Why does your company not give me a way to complain publicly, as in an open forum? What are they afraid of? How many others have had problems with their products or services? 5. Difficult to access your site. For some reason, many small and even big businesses want visitors to register before they allow access to any useful information. Wrong. If you want my name and email address, you better have a good reason for me to give up my contact info. Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so I can be sure you are not about to spam me with ads? What you really need is a blog. OK. A blog is technically a website, but for a small business, it solves 95% of your website problems. First, to update your blog, all you n Cross-Selling – It's About Connecting with Customers y need a way to communicate with your company. Websites are an increasingly archaic way to satisfy customer service needs in an era of blogs, forums, autoresponders, and instant messengers.What do TiVo®, XM Radio®, and the Do-Not-Call List have in common? They represent the collective voice of the prospective saying, “leave me alone; do not annoy me with commercials and other direct solicitations for products and services.”According to research we conducted in our white paper entitled, Effectively Using Cross-Selling and Up-Selling to Increase Revenue AND Customer Service :• Over 70% of Personal Video Recorder (PVR) users skip through television commercials (and Yankee Group Why does your company not give me a way to complain publicly, as in an open forum? What are they afraid of? How many others have had problems with their products or services? 5. Difficult to access your site. For some reason, many small and even big businesses want visitors to register before they allow access to any useful information. Wrong. If you want my name and email address, you better have a good reason for me to give up my contact info. Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so I can be sure you are not about to spam me with ads? What you really need is a blog. OK. A blog is technically a website, but for a small business, it solves 95% of your website problems. First, to update your blog, all you n Who Controls The Sale: The Buyer Or The Seller? nformation.How do you prefer to sell: through email & the web, by phone, or face-to-face?How do your prospects like to buy?What happens when these preferences conflict?Famed management guru and my professor, Peter F. Drucker, was fond of pointing out that there are at least three kinds of customers:(1) Readers (2) Listeners, and (3) Writers. To his list, we can also probably add (4) Talkers and (5) Viewers.These are the main modalities through whi Wrong. If you want my name and email address, you better have a good reason for me to give up my contact info. Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so I can be sure you are not about to spam me with ads? What you really need is a blog. OK. A blog is technically a website, but for a small business, it solves 95% of your website problems. First, to update your blog, all you need to be able to do is click and type. Your blog is updated instantly with your latest information showing first. No need to pay a website designer for anything. Second, your customers and visitors can post comments to your blog giving your valuable feedback about your products or services. Third, you can moderate comments to your blog so that constructive criticism stays while venom is deleted. You want honest feedback. Also, solving problems for customers concerned enough to contact you online will answer questions other customers may have but who are too timid to ask. WordPress, an open source (free) blogging platform, offers many other plugins and options for the business owner: - hundreds of free templates online - ability to change templates in seconds - a complete control panel to manage your blog - automatic archiving of your older posts and articles - posts are easy for the search engines to index - built-in blogroll and easy to manage links - more optional features too numerous to mention Search engines love blogs because their content is updated more frequently than the average website. Anything you can do on your old website can be done on your blog - better. Dump your website. If you insist on having a website, leave it as an orphan or archive and link to it from your new blog.
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