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Suggest You - Introduction To Blogging - Part 2: Planning Your New Blog
Five Ways to Be More Generous Through Your BusinessOne of the themes for my New Year's resolutions from last year was to become more generous. I was motivated by wanting to break a general feeling of entrepreneurial financial anxiety, as well as to begin fulfilling a childhood dream of becoming "a philanthropist." (Big word for a little kid, but I was precocious.) Well, after reviewing my year, I can say that I really did make big progress. Sometimes it was challenging, especially spending money more freely than I have in the past. But you know what? I don't feel that "tightness" that I used to experience, worrying about the small stuff. And I feel really good about running a corporation in a way that represents my values.If you're also feeling the call towards increasing your abundance & generosity through your work, here are a few ideas that I hope will inspire you:Donate a set percentage of income. This is also known as "tithing," and is what I personally do. Each month I donate 10% of my income to various non-profit g rience on a topic, I try to think about what I know now that would have helped me when I was starting out. Someone out there can do with your guidance. Providing this guidance in a blog is an excellent way to build rapport with readers. I feel that anyone can do this, regardless of what type of business you are in. But there are some questions you have to ask yourself, and which you should answer before you start blogging:
- Why are you blogging? Are you essentially trying to sell products and services (either online or offline), or showcasing your expe
Motivate Your Prospects to BuyTo motivate a prospect to buy a product or an idea, the first thing you have to do is disturb the prospect,(Make them unhappy with their current situation)
Then introduce your product to relieve their dissonance (or discomfort).
Next prove that your product is the "ideal solution" for their problem.
Then involve the client in action that will bring him back to equilibrium or his status quo.
Before you can effectively sell products and services to the client, you need to be able to sell yourself. Each prospect is different, but they fall into a number of broad types, and to motivate people to buy you have to recognise their type in order to help you get through their ego barrier.
Every person is egocentric. We all spend 95% of the time thinking about ourselves and how the world is affecting us.Good human relations require that we spend a lot more of our time thinking about other people. People tend to buy from people they like, respect and trust .
Motivating people to like you.
Dale Turn One common mistake new bloggers make is not realizing that managing a blog is similar to publishing a magazine. Your blog, to be successful, requires constant planning, research, analysis, and then more planning. You have to keep on top of your topic niche, but this means different things for different people.For example, if you are blogging about something you do everyday, and are offering "how-to" type of info, then you may not need to do a lot of reading to keep on top of your topic. On the other hand, if you are writing about new products in your industry, unless you are creating these products yourself, you will probably have to do regular research to keep up. I write several blogs that fall into different categories. For my computer programming blogs, I draw on my experience in a particular computer language and generally do not need to do any research, unless I want to blog about new software and tools. These programming blogs, however, take a great deal of effort, and any code I write has to be tested. The time investment per article is equal to or more than I spend on "research" blogs. For product-related blogs, I have to do regular, intense research. I use Google Alerts (http://google.com/alerts) to have snippets of web or blog pages delivered to my email on a daily basis. Google Alerts lets you type in a few keywords and your email address, along with a delivery frequency (weekly, daily, as-it-happens). I get updates on several keywords nightly. They're a boon to my research, but if I fall too far behind in checking the alerts, the resulting giant to-read list can get intimidating. (By the way, Yahoo! and MSN have similar services.) What I do with the alerts is skim over them. If a snippet interests me, I'll click on the link to visit the source web page and read the full story. I try to read several stories on the same topic, then summarize all of them into one short article, add links to the source stories, and add my own spin to the topic, either supporting or refuting what is being said in the stories. Adding your own spin is essential, as it is your opportunity to add your own personality - which is usually more evident in your original blog entries. Anyone can write a summary; make that summary yours. With blogs that document my experience on a topic, I try to think about what I know now that would have helped me when I was starting out. Someone out there can do with your guidance. Providing this guidance in a blog is an excellent way to build rapport with readers. I feel that anyone can do this, regardless of what type of business you are in. But there are some questions you have to ask yourself, and which you should answer before you start blogging:
- Why are you blogging? Are you essentially trying to sell products and services (either online or offline), or showcasing your exper
After Your Interview - What Must You Do Next?Other than actually landing the interview itself and living through it, waiting after the interview and wondering whether you will get a phone call or a rejection letter can be one of the most difficult aspects of searching for a job. What you do after the interview should actually start while you are still ‘working’ the interview.Prior to leaving make sure that you have noted the name of the person or persons who interviewed you. This will come in handy later for a number of purposes. Also, do make sure that you shake hands once again with your interviewer and thank them for taking the time to meet with you. Also, it’s not out of line to ask when they expect to be making a decision. This gives you a timeline to go by.Always be sure to send a thank-you letter. This practice not only demonstrates good social etiquette but it also helps to keep you and your skills fresh in the mind of the interviewer. On some occasions an interviewer already has an idea by the time the interviews are completed e creating these products yourself, you will probably have to do regular research to keep up.I write several blogs that fall into different categories. For my computer programming blogs, I draw on my experience in a particular computer language and generally do not need to do any research, unless I want to blog about new software and tools. These programming blogs, however, take a great deal of effort, and any code I write has to be tested. The time investment per article is equal to or more than I spend on "research" blogs. For product-related blogs, I have to do regular, intense research. I use Google Alerts (http://google.com/alerts) to have snippets of web or blog pages delivered to my email on a daily basis. Google Alerts lets you type in a few keywords and your email address, along with a delivery frequency (weekly, daily, as-it-happens). I get updates on several keywords nightly. They're a boon to my research, but if I fall too far behind in checking the alerts, the resulting giant to-read list can get intimidating. (By the way, Yahoo! and MSN have similar services.) What I do with the alerts is skim over them. If a snippet interests me, I'll click on the link to visit the source web page and read the full story. I try to read several stories on the same topic, then summarize all of them into one short article, add links to the source stories, and add my own spin to the topic, either supporting or refuting what is being said in the stories. Adding your own spin is essential, as it is your opportunity to add your own personality - which is usually more evident in your original blog entries. Anyone can write a summary; make that summary yours. With blogs that document my experience on a topic, I try to think about what I know now that would have helped me when I was starting out. Someone out there can do with your guidance. Providing this guidance in a blog is an excellent way to build rapport with readers. I feel that anyone can do this, regardless of what type of business you are in. But there are some questions you have to ask yourself, and which you should answer before you start blogging:
- Why are you blogging? Are you essentially trying to sell products and services (either online or offline), or showcasing your expe
Home Business ScamsI am not a business major by any means, but I have taken an interest in business, particularly home businesses, since I was in middle school. Even though I have had an interest in business for quite some time, I chose not to continue my college studies within the realm of business as a business major, but rather within science. I currently attend Kansas State University and I am an animal science major. Yet, even with giving my preference to science, I still continue my research of entrepreneurship, businesses, and home based businesses.Everyday, I see ads over the internet offering ways to make thousands of dollars, but they turn out to be scams. On average, I would say that for every legitimate work from home or home business opportunity there are fifty or more scams. The population of those wanting to work from home seems to be growing everyday and the population for scams, particularly internet scams, seems to be growing just as fast if not faster. Luckily for me, I was able to find a good do regular, intense research. I use Google Alerts (http://google.com/alerts) to have snippets of web or blog pages delivered to my email on a daily basis. Google Alerts lets you type in a few keywords and your email address, along with a delivery frequency (weekly, daily, as-it-happens). I get updates on several keywords nightly. They're a boon to my research, but if I fall too far behind in checking the alerts, the resulting giant to-read list can get intimidating. (By the way, Yahoo! and MSN have similar services.)What I do with the alerts is skim over them. If a snippet interests me, I'll click on the link to visit the source web page and read the full story. I try to read several stories on the same topic, then summarize all of them into one short article, add links to the source stories, and add my own spin to the topic, either supporting or refuting what is being said in the stories. Adding your own spin is essential, as it is your opportunity to add your own personality - which is usually more evident in your original blog entries. Anyone can write a summary; make that summary yours. With blogs that document my experience on a topic, I try to think about what I know now that would have helped me when I was starting out. Someone out there can do with your guidance. Providing this guidance in a blog is an excellent way to build rapport with readers. I feel that anyone can do this, regardless of what type of business you are in. But there are some questions you have to ask yourself, and which you should answer before you start blogging:
- Why are you blogging? Are you essentially trying to sell products and services (either online or offline), or showcasing your expe
Building A Business Intelligence SystemBusiness intelligence refers to the process of collecting meaningful information databases; analyzing this information and generating reports that will help companies make informed decisions. Business intelligence systems help organizes all data generated by the enterprise to make it available whenever it’s needed. The system also analyzes the data and creates reports that help guide the company towards success.Since business intelligence system needs differ from one company to another, they can be custom built. The dashboards can be built to suit the company’s measurement and performance indicators, which can help to determine if the company’s performance matches the strategy and plan used. In this way, business intelligence systems can make clear a company’s current position and forecast where it will be in a few years time.Until a few years ago, business intelligence systems needed ad hoc query, reporting tools, portals, analytic engines, data warehousing and mining tools. Assembling them interests me, I'll click on the link to visit the source web page and read the full story. I try to read several stories on the same topic, then summarize all of them into one short article, add links to the source stories, and add my own spin to the topic, either supporting or refuting what is being said in the stories. Adding your own spin is essential, as it is your opportunity to add your own personality - which is usually more evident in your original blog entries. Anyone can write a summary; make that summary yours.With blogs that document my experience on a topic, I try to think about what I know now that would have helped me when I was starting out. Someone out there can do with your guidance. Providing this guidance in a blog is an excellent way to build rapport with readers. I feel that anyone can do this, regardless of what type of business you are in. But there are some questions you have to ask yourself, and which you should answer before you start blogging:
- Why are you blogging? Are you essentially trying to sell products and services (either online or offline), or showcasing your expe
Sales Speaker Asks: Do You Know How Your Bread Is Buttered?Sitting in a 70 year-old restaurant yesterday, an antique by California standards, I heard song after song from the Big Band Era, the 1940’s.My parents were fond of this music, Mom especially, because she sang in one of those roving orchestras long before I was a mere bubble in a champagne glass.The waitress, who might have been born in the place, asked me if I wanted some rye bread with my meal, and it got me to thinking about an expression from that bygone era:“Know how your bread is buttered!”This means, appreciate what and who are putting bread on your table, and most important WHY they are doing it, what purpose you’re serving for them.For salespeople, this is a keen point. We need to know what it is that we’re doing that really makes sales happen, do more of that, and cut out anything that doesn’t contribute; needless motions and activity.Especially important is dispensing with ILLUSIONS about what is working for us and what is not working.In a differe rience on a topic, I try to think about what I know now that would have helped me when I was starting out. Someone out there can do with your guidance. Providing this guidance in a blog is an excellent way to build rapport with readers. I feel that anyone can do this, regardless of what type of business you are in. But there are some questions you have to ask yourself, and which you should answer before you start blogging:
- Why are you blogging? Are you essentially trying to sell products and services (either online or offline), or showcasing your experience for some other reason? I blog for several reasons:
- I love to write.
- I can earn advertising money.
- I have a number of e-books that I'm writing, which I eventually hope to promote via some of my blogs.
- I showcase my blogs for small business owners who want to see what a blog for their industry may look like. For example, I have a couple of potential clients who are small- to medium-sized merchants that sell antiques or home decor and fashion. I've set up an example blog for them to view the possibilities.
- I showcase my experience on a topic, in order to gain contracts for website or blog architecting, design, or technical writing.
- Who are you writing for? My blogs are each targeted to different people. Even though several of them are showcases that exist in hopes of getting me contracts, they are written as any magazine on the same topic might be. For example, my antiques/ home decor blog is written for anyone who has an interest in such. In this case, I'm targeted buyers, not dealers. But the way I've set it up, my intent is to attract dealers to eventually write articles. My blog about spinning blogs is aimed at both people who write only one blog and those who write, or want to write, several blogs. I have to achieve a balance in my articles to cater to both types of readers.
- Who is going to write the blog entries? If you are the sole proprietor of the business you are promoting and have no employees, this will have to be you, as no one else knows your business as well as you do. If you have employees, you might have them participate: you sketch out ideas, they finish the articles. Or if your employees don't have sufficient writing skills, you might consider an intern who wants to learn your business.
- Who is responsible for the quality of the content? Someone has to take on the role of editor. Ultimately, as a business owner, you should "own" the content. If the blog is promoting your business, it must maintain credibility, otherwise that will reflect badly on your business. But in reality, someone has to edit the content, especially if you are not the writer or if there are multiple writers. If your business is large enough to have a marketing department, they
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