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Suggest You - The Basics of a Mailing List Structure
Jobs and employment on the Costa BlancaThe Council of Europe regulations forced Spain to end all restrictions on the free circulation of European Union workers as of January 1st, 1992 - which means that all EU citizens can work in Spain under the same conditions as Spaniards complete with employment contracts and employers contributions into the Spanish Social Security system on your behalf, giving both yourself and your dependants, access to the Spanish National Health Service. These rights extend even to family members who are non EU nationals.For example, if a Briton working in Spain is married to, say - a US national, the non EU spouse will have full rights to residence and employment in Spain. In addition, children of foreign workers will have the same rights to trade school education and apprenticeship programmes run by the state as nationals of that State. All of these rights, and more, are set out in EU Regulation 1612/68, regarding the free circulation of workers within the European Union.Article 5 of Title I of that Regulation also states that any EU foreigner looking for work in another EU country shall receive the same help from State employment offices as its nationals seeking work, they even mean that the foreign worker, should he/she lose his/her job in Spain for reasons beyond his/her control, providing they have paid sufficient sums into the Social Security system of the said State during their employment, can have access to unemployment payments - the Spanish dole, just like a Spanish worker.If you are considering living permanently in Spain, you must register both yourself and any dependants with the local Police Station and obtain a NIE certificate
Either way, if you are looking for help in setting up your own mailing list, most web hosting companies that you might use to host your domain will have already provided an option to you for your mailing list management.
However, it must be noted that not all mailing list software is equal to the other. I have used some really bad software packages, and have yet to explore the full range of what is available to you. I do not have an actual recommendation for you as to a good software to use. What I can do for you is to provide a good starting point for locating that software you will need to run your mailing list efficiently:
http://cgi-resources.com/Programs_and_Scripts/Perl/Mailing_Lists/
By using an already developed mailing list manager, all you will need to know is how to install the software on your server and how to set the file permissions on the package files. Be sure to read the installation files that are provided with your new mailing list software. The creators of this software will tell you exactly what you need to know to get their software packages up and running.
FINAL PRECAUTIONS BEFORE SENDING YOUR FIRST EMAIL
One final but very important note. I strongly recommend that you select a mailing list management package that will install on your webserver. Additionally, notify your webhosting company that you will be running a mailing list through your account. And, for the purpose of self-preservation, always keep up-to-date backups of your website and your mailing list.
Some webhosts are very leery of letting their customers run a mailing list from the customer's site. With all of the s/p/a/m accusations floating around, it can sometimes be a dangerous proposition to run a mailing list. Many smaller webhosting companies fear the rogue webmaster who will get their servers shut down for s/p/a/m. This is why it is so very important to notify your webhosting company of your plans to run a mailing list from your account. Make sure your webhosting company is aware of your intentions, and be sure to know where they stand on the possibility of s/p/a/m complaints. My webhosting provider takes the time to actually investigate a complaint before actually pulling the plug on any of their customers. For webhosting, I use the Site5 Webhosting Program .
Additionally, I am very serious when I say that you should never run a mailing list from your desktop. Local ISP's are far more worried about the s/p/a/m is
A nurse in many cases holds a Master of Science in Nursing (MSN). The implications of an RN receiving an MSN go beyond patient care. Their education in leadership, research, and understanding the current political framework of the medical system allows an MSN to achieve greatness in the field of nursing.Changing Course – RN to MSNThere are major differences between an RN and MSN. The education attained by an MSN opens the doors to learning the field of medicine that is similar to the work of a medical physician.An MSN may choose one of many different nursing roles. They may be a Nurse Practitioner who diagnose and treat patients, Certified Registered Nurse Anesthetist who provide anesthetics to patients in collaboration with surgeons, dentists, or childbirth procedures. Next we have Certified Nurse Midwives who provides primary health care to women, prenatal care, labor and delivery care, care after birth, gynecological exams, and many other care taking procedures necessary for women’s health. Lastly, there is the Clinical Nurse Specialists who specialize in education, research, consulting, case management, and leadership.National Implications of MSNManaged care, Medicare, Medicaid, and hospital reimbursement issues are all realities of the current health care system. Many new nurses are unfamiliar with the national crisis occurring each day; a cloud of financial and political challenges that are within the medical system.For an RN who seeks to make a difference in the current structure of our political system, they will be motivated to receive an MSN. An MSN degree offers the opportunity to deal with these issues head-on.As medical costs continue to increase astronomical
A *flat file* is a term used to describe a storage file that is not a database. Generally, the flat file is a plain text document without the .txt or other file extension attached to it.
If a flat file contains more than one piece of data, then each additional item is separated from the next by commas or other delimiters. The pipe key (shift - back slash) or the tab key serve as the next most popular delimiters used in flat files.
Each new record will appear on a new line. The new line is signaled by the carriage return in the file.
EXAMPLES SHOWING THE USE OF DELIMITERS AND THE REASONS FOR CONSIDERING DELIMITED FILES
Note: These examples show two leading spaces in front of each record. In real life data files, your records should not contain the leading spaces.
Mailing List Example A:
tom@domain.com
dick@other-domain.com
harry@third-domain.com
Example A permits the mailing list owner to only send an email to a defined address.
Mailing List Example B:
tom@domain.com,Tom Jefferson
dick@other-domain.com,Dick Nixon
harry@third-domain.com,Harry Truman
Example B permits the mailing list owner to send an email to Tom Jefferson at tom@domain.com . Addressing the mail directly to Tom Jefferson encourages Tom to pay close attention to your email, since he knows that you have acquired his real name in addition to your email address. Most personalized emails will never be thought to be a s/p/a/m message by the person who receives it.
Mailing List Example C:
tom@domain.com|Tom|Jefferson
dick@other-domain.com|Dick|Nixon
harry@third-domain.com|Harry|Truman
Example C is the most versatile of the three examples. In some cases, it makes sense to personalize the list owner's messages. Whereas, Example B will permit you to address someone by first name or first and last name --- depending on how you direct subscribers to sign up --- it does not always serve the more personable style of mixing and matching the first name and the combination of the first and last name as provided for by Example C.
UTILIZING DELIMITED DATA IN YOUR MAILINGS
Depending on the software that you will use to initiate your mailing, you will be directed to show where you want the additional data fields in your mailings.
The range of software available makes it nearly impossible to quantify the various methods to get your personalized data into your mailing. As such, I will only define an example to show the basic idea of how to do this.
Personalization Example:
To: #FIRST# #LAST# <#EMAIL#>
Dear #FIRST#,
Welcome to my example of a personalized mailing.
According to our records, your subscription information is as follows:
Name: #FIRST# #LAST#
Email: #EMAIL#
#FIRST#, we appreciate your attention to this information as we feel it will help you better utilize the tools of the Internet in your activities. In the end, the more knowledgable you become, the more likely that the Internet will become a more useful place for all of us.
Sincerely,
Your Publisher
As you can see, it can be far more useful to you and your purposes to address your subscribers as individual human beings with individual desires. As all of the sales teachers in the world will tell you, the one word that humans enjoy hearing most is the sound of their own name. Even in print, people appreciate being spoken to directly as an individual person.
Delimited files give you the power of utilizing multiple data resources connected to your individual records.
METHODS OF MAIL DELIVERY
There are two basic methods of delivering your email to your mailing list. The first is by direct email, and the second is by a website interface.
Direct Delivery Method -
The direct mail method is the most complicated method from the programming perspective. If you are using a mailing list management company such as YahooGroups or Topica, then they will have done the hard work for you. If you are managing your own mailing list, then you will need to jump through some hoops to get your infrastructure set up for the direct mail method.
You will need to set up your server to take any incoming mail to a specific address and to process that email through a mail handling script. The script will search for and verify your posting password, and then the script will reformat your message for direct delivery to your mailing list.
Using this method, you will actually address your outgoing email to a specific email address, often accompanied by a posting password. The posting address may appear in this kind of format:
mailing-list-name-[password]@your-domain.com
Website Interface Delivery Method -
From the technical perspective, this is the easiest delivery method to construct. It only requires the publisher to visit a webpage, fill out a form, and click the send button.
Clicking the send button will take the placed information and send it to the mailing script. Once again, the mailing script will take the given information and format it into an outgoing email message for direct mailing to your mailing list.
ACTUAL MAILING LIST DELIVERY PROCESS
Whether you are using the direct mail or website interface method to get your data into the mailing script, the next step is the same. It is important to note that by the time you reach this point in the process, the outbound delivery is completely out of your own hands. Now is the time for the server to deliver on its part of the process.
Your mailing script has taken your input and put it into a direct mail format. Once that is completed, it is time to mail the information to each and every email address in your list.
The basic message structure is kept in its own variable. This variable will not change during the entire mailing process.
The basic message structure is then copied into a second variable, and the final preparation is done on that message as each individual mailing is prepared.
The software will read each record in your flat file or your database, and then the personalized data will be exchanged for the #FIRST#, #LAST# and #EMAIL# as it appears in your message construct. Once the personalized data is swapped for the variables in the text, the message will be delivered to the defined email address.
This process is repeated for each record in your mailing list.
Depending on how busy the server is and the size of your list, the mailing process could take two minutes or even twenty minutes.
[If you want to break this article into 2 pieces, please break the article here.]
A SUGGESTION FOR THE ACTUAL DELIVERY OF YOUR MESSAGE
Having learned the hard way, I do highly recommend that you set up your posting address as a special email address that you do not use for everyday business.
The reason is simple. With each and every mailing, you will find a certain level of attrition in your mailing list. People change email addresses everyday without unsubscribing from mailing lists; people lose their email accounts due to unpaid ISP bills; and people exceed the size limits of their mailboxes. People quit the Internet and die. That's the reality of life on the Internet.
But with some fore planning, you can prevent a nightmare in your own email box. Lists that I have managed have experienced as little as two or three people, and as high as a 5% attrition every month. The list that I managed that had the 5% attrition rate also had 20,000 subscribers. As such, I was receiving 1,000 bounced emails every month with that one list.
I did not utilize a special address for my mailings at that time, and as such, I was losing track of important messages under the barrage of bounced email messages. This is the only reason I suggest the use of a special limited use email address.
Another list I managed later had an attrition rate of about 4% with 100,000 subscribers. With this second list, my secondary email address was receiving 4,000 bounced messages every month.
If you are using a mailing service such as YahooGroups or Topica, they will handle the bounced messages for you, so there would be no concern using your primary email address with those messages.
THE PROCESS OF SUBSCRIBING AND UNSUBSCRIBING AND THE SELECTION OF THE EMAIL SERVER IN THE PROCESS
For the average mailing list, the process of adding or deleting an email address is as simple as going into the file or database and removing the record.
It must be noted that while there are several email servers available to webmasters, there are two servers that are used far more often than the others.
One email server software is called Sendmail. For the longest time, this was the most often used email server. It is still in wide use today.
The second email server software is called Qmail. Qmail is most often used by e-commerce mass mailers. Simply, Qmail offers more flexibility and speed and fewer bugs than Sendmail could ever dream of providing. It is also easier to customize.
If you visit a website and ask to be unsubscribed from the website's mailing list, and the website notifies you that your name will be removed from the list within 48 to 72 hours, then you should assume that the website is utilizing Qmail as their mail server.
On the surface, this 48 to 72 hour window might seem like a scam --- it is not. Qmail actually sets up an outgoing email and then queues that message for a later delivery. Qmail does this because it is usually set up on a very high volume mail server. By queuing the message for later delivery, the server can actually continue to process outgoing mail as long as the resources to do so are available for the task. If the messages were not queued for later delivery, multiple requests to deliver mail within a certain limited time period could crash the mail server. A crashed server is always bad news.
The site who is promising removal within the next 48 to 72 hours is actually telling you in advance how far ahead they have already queued outbound messages. Any piece of email that is already in the queue cannot be stopped from being delivered. Therefore, if a message exists in the queue with your address already on it, then there is nothing the webmaster can do to stop that mailing. Instead, all they can do is to let you know that you will no longer receive mail from them on any email that is sent to the queue from this point forward.
IN CONCLUSION
With this tutorial, you should now have a better understanding of the nature of a mailing list and how it works. For some of you, I will likely have provided too much information. For others of you, I will have not provided enough.
Either way, if you are looking for help in setting up your own mailing list, most web hosting companies that you might use to host your domain will have already provided an option to you for your mailing list management.
However, it must be noted that not all mailing list software is equal to the other. I have used some really bad software packages, and have yet to explore the full range of what is available to you. I do not have an actual recommendation for you as to a good software to use. What I can do for you is to provide a good starting point for locating that software you will need to run your mailing list efficiently:
http://cgi-resources.com/Programs_and_Scripts/Perl/Mailing_Lists/
By using an already developed mailing list manager, all you will need to know is how to install the software on your server and how to set the file permissions on the package files. Be sure to read the installation files that are provided with your new mailing list software. The creators of this software will tell you exactly what you need to know to get their software packages up and running.
FINAL PRECAUTIONS BEFORE SENDING YOUR FIRST EMAIL
One final but very important note. I strongly recommend that you select a mailing list management package that will install on your webserver. Additionally, notify your webhosting company that you will be running a mailing list through your account. And, for the purpose of self-preservation, always keep up-to-date backups of your website and your mailing list.
Some webhosts are very leery of letting their customers run a mailing list from the customer's site. With all of the s/p/a/m accusations floating around, it can sometimes be a dangerous proposition to run a mailing list. Many smaller webhosting companies fear the rogue webmaster who will get their servers shut down for s/p/a/m. This is why it is so very important to notify your webhosting company of your plans to run a mailing list from your account. Make sure your webhosting company is aware of your intentions, and be sure to know where they stand on the possibility of s/p/a/m complaints. My webhosting provider takes the time to actually investigate a complaint before actually pulling the plug on any of their customers. For webhosting, I use the Site5 Webhosting Program .
Additionally, I am very serious when I say that you should never run a mailing list from your desktop. Local ISP's are far more worried about the s/p/a/m iss
Persuasion occurs when your ideas are so convincing that the other party ends up adopting your point of view. With persuasion, there is no compromising as there is in negotiation. Rather, the other party willfully and enthusiastically abandons their position to embrace yours. This abandonment is not brought about by manipulation because the other party clearly sees the gains and advantages of doing business with you. Negotiation, on the other hand, is a process of give and take. It's being able to overcome objections on both sides of an issue and ultimately reaching some common ground. While persuasion is the ultimate ideal, anytime any one of us is presenting our ideas, the other party is often equally committed to their own convictions, thus making negotiation the next best path. Often when we hear the word "negotiation," we think of a complex deal going on in the business world. In reality, however, all of us are involved in multiple negotiation processes every day. For example, when you want steak but your spouse wants lasagna, you may banter back and forth about why one is better than the other. In the end, however, you end up going to a place that offers a bit of both. In that instance, you may not have thought of yourself as negotiating, but that's really what it was. Negotiation is so common in day-to-day life that you must master the skills of great negotiators to become a Master Persuader. Negative Associations with Negotiation While persuasion is what most of us are striving for, cooperative negotiation can yield win-win situations and should not be overlooked. In the previous example in which the spouses were trying to agree
Personalization Example:
To: #FIRST# #LAST# <#EMAIL#>
Dear #FIRST#,
Welcome to my example of a personalized mailing.
According to our records, your subscription information is as follows:
Name: #FIRST# #LAST#
Email: #EMAIL#
#FIRST#, we appreciate your attention to this information as we feel it will help you better utilize the tools of the Internet in your activities. In the end, the more knowledgable you become, the more likely that the Internet will become a more useful place for all of us.
Sincerely,
Your Publisher
As you can see, it can be far more useful to you and your purposes to address your subscribers as individual human beings with individual desires. As all of the sales teachers in the world will tell you, the one word that humans enjoy hearing most is the sound of their own name. Even in print, people appreciate being spoken to directly as an individual person.
Delimited files give you the power of utilizing multiple data resources connected to your individual records.
METHODS OF MAIL DELIVERY
There are two basic methods of delivering your email to your mailing list. The first is by direct email, and the second is by a website interface.
Direct Delivery Method -
The direct mail method is the most complicated method from the programming perspective. If you are using a mailing list management company such as YahooGroups or Topica, then they will have done the hard work for you. If you are managing your own mailing list, then you will need to jump through some hoops to get your infrastructure set up for the direct mail method.
You will need to set up your server to take any incoming mail to a specific address and to process that email through a mail handling script. The script will search for and verify your posting password, and then the script will reformat your message for direct delivery to your mailing list.
Using this method, you will actually address your outgoing email to a specific email address, often accompanied by a posting password. The posting address may appear in this kind of format:
mailing-list-name-[password]@your-domain.com
Website Interface Delivery Method -
From the technical perspective, this is the easiest delivery method to construct. It only requires the publisher to visit a webpage, fill out a form, and click the send button.
Clicking the send button will take the placed information and send it to the mailing script. Once again, the mailing script will take the given information and format it into an outgoing email message for direct mailing to your mailing list.
ACTUAL MAILING LIST DELIVERY PROCESS
Whether you are using the direct mail or website interface method to get your data into the mailing script, the next step is the same. It is important to note that by the time you reach this point in the process, the outbound delivery is completely out of your own hands. Now is the time for the server to deliver on its part of the process.
Your mailing script has taken your input and put it into a direct mail format. Once that is completed, it is time to mail the information to each and every email address in your list.
The basic message structure is kept in its own variable. This variable will not change during the entire mailing process.
The basic message structure is then copied into a second variable, and the final preparation is done on that message as each individual mailing is prepared.
The software will read each record in your flat file or your database, and then the personalized data will be exchanged for the #FIRST#, #LAST# and #EMAIL# as it appears in your message construct. Once the personalized data is swapped for the variables in the text, the message will be delivered to the defined email address.
This process is repeated for each record in your mailing list.
Depending on how busy the server is and the size of your list, the mailing process could take two minutes or even twenty minutes.
[If you want to break this article into 2 pieces, please break the article here.]
A SUGGESTION FOR THE ACTUAL DELIVERY OF YOUR MESSAGE
Having learned the hard way, I do highly recommend that you set up your posting address as a special email address that you do not use for everyday business.
The reason is simple. With each and every mailing, you will find a certain level of attrition in your mailing list. People change email addresses everyday without unsubscribing from mailing lists; people lose their email accounts due to unpaid ISP bills; and people exceed the size limits of their mailboxes. People quit the Internet and die. That's the reality of life on the Internet.
But with some fore planning, you can prevent a nightmare in your own email box. Lists that I have managed have experienced as little as two or three people, and as high as a 5% attrition every month. The list that I managed that had the 5% attrition rate also had 20,000 subscribers. As such, I was receiving 1,000 bounced emails every month with that one list.
I did not utilize a special address for my mailings at that time, and as such, I was losing track of important messages under the barrage of bounced email messages. This is the only reason I suggest the use of a special limited use email address.
Another list I managed later had an attrition rate of about 4% with 100,000 subscribers. With this second list, my secondary email address was receiving 4,000 bounced messages every month.
If you are using a mailing service such as YahooGroups or Topica, they will handle the bounced messages for you, so there would be no concern using your primary email address with those messages.
THE PROCESS OF SUBSCRIBING AND UNSUBSCRIBING AND THE SELECTION OF THE EMAIL SERVER IN THE PROCESS
For the average mailing list, the process of adding or deleting an email address is as simple as going into the file or database and removing the record.
It must be noted that while there are several email servers available to webmasters, there are two servers that are used far more often than the others.
One email server software is called Sendmail. For the longest time, this was the most often used email server. It is still in wide use today.
The second email server software is called Qmail. Qmail is most often used by e-commerce mass mailers. Simply, Qmail offers more flexibility and speed and fewer bugs than Sendmail could ever dream of providing. It is also easier to customize.
If you visit a website and ask to be unsubscribed from the website's mailing list, and the website notifies you that your name will be removed from the list within 48 to 72 hours, then you should assume that the website is utilizing Qmail as their mail server.
On the surface, this 48 to 72 hour window might seem like a scam --- it is not. Qmail actually sets up an outgoing email and then queues that message for a later delivery. Qmail does this because it is usually set up on a very high volume mail server. By queuing the message for later delivery, the server can actually continue to process outgoing mail as long as the resources to do so are available for the task. If the messages were not queued for later delivery, multiple requests to deliver mail within a certain limited time period could crash the mail server. A crashed server is always bad news.
The site who is promising removal within the next 48 to 72 hours is actually telling you in advance how far ahead they have already queued outbound messages. Any piece of email that is already in the queue cannot be stopped from being delivered. Therefore, if a message exists in the queue with your address already on it, then there is nothing the webmaster can do to stop that mailing. Instead, all they can do is to let you know that you will no longer receive mail from them on any email that is sent to the queue from this point forward.
IN CONCLUSION
With this tutorial, you should now have a better understanding of the nature of a mailing list and how it works. For some of you, I will likely have provided too much information. For others of you, I will have not provided enough.
Either way, if you are looking for help in setting up your own mailing list, most web hosting companies that you might use to host your domain will have already provided an option to you for your mailing list management.
However, it must be noted that not all mailing list software is equal to the other. I have used some really bad software packages, and have yet to explore the full range of what is available to you. I do not have an actual recommendation for you as to a good software to use. What I can do for you is to provide a good starting point for locating that software you will need to run your mailing list efficiently:
http://cgi-resources.com/Programs_and_Scripts/Perl/Mailing_Lists/
By using an already developed mailing list manager, all you will need to know is how to install the software on your server and how to set the file permissions on the package files. Be sure to read the installation files that are provided with your new mailing list software. The creators of this software will tell you exactly what you need to know to get their software packages up and running.
FINAL PRECAUTIONS BEFORE SENDING YOUR FIRST EMAIL
One final but very important note. I strongly recommend that you select a mailing list management package that will install on your webserver. Additionally, notify your webhosting company that you will be running a mailing list through your account. And, for the purpose of self-preservation, always keep up-to-date backups of your website and your mailing list.
Some webhosts are very leery of letting their customers run a mailing list from the customer's site. With all of the s/p/a/m accusations floating around, it can sometimes be a dangerous proposition to run a mailing list. Many smaller webhosting companies fear the rogue webmaster who will get their servers shut down for s/p/a/m. This is why it is so very important to notify your webhosting company of your plans to run a mailing list from your account. Make sure your webhosting company is aware of your intentions, and be sure to know where they stand on the possibility of s/p/a/m complaints. My webhosting provider takes the time to actually investigate a complaint before actually pulling the plug on any of their customers. For webhosting, I use the Site5 Webhosting Program .
Additionally, I am very serious when I say that you should never run a mailing list from your desktop. Local ISP's are far more worried about the s/p/a/m is
Knowledge is the business fully as much as customer is the business. Physical goods or services are only the vehicle for the exchange of customer purchasing power against business knowledge”.Above statement was made by Peter F. Drucker, a prominent Management and marketing guru.Any economic result is the result of differentiation. What is that niche you posses that make you hot property in any market. It comes from knowledge. Knowledge is held by organization people. One day all labour can be automated by machines. But knowledge specifically is a human asset. If you have knowledgeable people you can target the sky. Books are more collection of information. Internet is one of the best medium for generating information on particular subject. But information is not a business.Knowledge itself is not a business when used inside. When it do not produce value to the holder of knowledge, it is useless. It becomes business when applied outside of a business, to the customer, market and end-uses.Mittal steel is king of steel market today. It posses a peculiar knowledge of converting non- performing public business and factory into highly profitable steel producing entity. It has done this numerous times Laxmi Mittal, Chairman and managing director, and his people do not change much in the plants. According to Aditya Mittal, CFO, and son of Laxmi Mittal, they apply their knowledge and past experience to turn thing around, Mittal steel turned their early acquisition around in 18 months. But now they have refined their knowledge and make any plant they capture profit producer within 6 months. That’s where I say business is knowledge and knowledge is business.Looking at GE, they have an uncanny ability to mark a
ACTUAL MAILING LIST DELIVERY PROCESS
Whether you are using the direct mail or website interface method to get your data into the mailing script, the next step is the same. It is important to note that by the time you reach this point in the process, the outbound delivery is completely out of your own hands. Now is the time for the server to deliver on its part of the process.
Your mailing script has taken your input and put it into a direct mail format. Once that is completed, it is time to mail the information to each and every email address in your list.
The basic message structure is kept in its own variable. This variable will not change during the entire mailing process.
The basic message structure is then copied into a second variable, and the final preparation is done on that message as each individual mailing is prepared.
The software will read each record in your flat file or your database, and then the personalized data will be exchanged for the #FIRST#, #LAST# and #EMAIL# as it appears in your message construct. Once the personalized data is swapped for the variables in the text, the message will be delivered to the defined email address.
This process is repeated for each record in your mailing list.
Depending on how busy the server is and the size of your list, the mailing process could take two minutes or even twenty minutes.
[If you want to break this article into 2 pieces, please break the article here.]
A SUGGESTION FOR THE ACTUAL DELIVERY OF YOUR MESSAGE
Having learned the hard way, I do highly recommend that you set up your posting address as a special email address that you do not use for everyday business.
The reason is simple. With each and every mailing, you will find a certain level of attrition in your mailing list. People change email addresses everyday without unsubscribing from mailing lists; people lose their email accounts due to unpaid ISP bills; and people exceed the size limits of their mailboxes. People quit the Internet and die. That's the reality of life on the Internet.
But with some fore planning, you can prevent a nightmare in your own email box. Lists that I have managed have experienced as little as two or three people, and as high as a 5% attrition every month. The list that I managed that had the 5% attrition rate also had 20,000 subscribers. As such, I was receiving 1,000 bounced emails every month with that one list.
I did not utilize a special address for my mailings at that time, and as such, I was losing track of important messages under the barrage of bounced email messages. This is the only reason I suggest the use of a special limited use email address.
Another list I managed later had an attrition rate of about 4% with 100,000 subscribers. With this second list, my secondary email address was receiving 4,000 bounced messages every month.
If you are using a mailing service such as YahooGroups or Topica, they will handle the bounced messages for you, so there would be no concern using your primary email address with those messages.
THE PROCESS OF SUBSCRIBING AND UNSUBSCRIBING AND THE SELECTION OF THE EMAIL SERVER IN THE PROCESS
For the average mailing list, the process of adding or deleting an email address is as simple as going into the file or database and removing the record.
It must be noted that while there are several email servers available to webmasters, there are two servers that are used far more often than the others.
One email server software is called Sendmail. For the longest time, this was the most often used email server. It is still in wide use today.
The second email server software is called Qmail. Qmail is most often used by e-commerce mass mailers. Simply, Qmail offers more flexibility and speed and fewer bugs than Sendmail could ever dream of providing. It is also easier to customize.
If you visit a website and ask to be unsubscribed from the website's mailing list, and the website notifies you that your name will be removed from the list within 48 to 72 hours, then you should assume that the website is utilizing Qmail as their mail server.
On the surface, this 48 to 72 hour window might seem like a scam --- it is not. Qmail actually sets up an outgoing email and then queues that message for a later delivery. Qmail does this because it is usually set up on a very high volume mail server. By queuing the message for later delivery, the server can actually continue to process outgoing mail as long as the resources to do so are available for the task. If the messages were not queued for later delivery, multiple requests to deliver mail within a certain limited time period could crash the mail server. A crashed server is always bad news.
The site who is promising removal within the next 48 to 72 hours is actually telling you in advance how far ahead they have already queued outbound messages. Any piece of email that is already in the queue cannot be stopped from being delivered. Therefore, if a message exists in the queue with your address already on it, then there is nothing the webmaster can do to stop that mailing. Instead, all they can do is to let you know that you will no longer receive mail from them on any email that is sent to the queue from this point forward.
IN CONCLUSION
With this tutorial, you should now have a better understanding of the nature of a mailing list and how it works. For some of you, I will likely have provided too much information. For others of you, I will have not provided enough.
Either way, if you are looking for help in setting up your own mailing list, most web hosting companies that you might use to host your domain will have already provided an option to you for your mailing list management.
However, it must be noted that not all mailing list software is equal to the other. I have used some really bad software packages, and have yet to explore the full range of what is available to you. I do not have an actual recommendation for you as to a good software to use. What I can do for you is to provide a good starting point for locating that software you will need to run your mailing list efficiently:
http://cgi-resources.com/Programs_and_Scripts/Perl/Mailing_Lists/
By using an already developed mailing list manager, all you will need to know is how to install the software on your server and how to set the file permissions on the package files. Be sure to read the installation files that are provided with your new mailing list software. The creators of this software will tell you exactly what you need to know to get their software packages up and running.
FINAL PRECAUTIONS BEFORE SENDING YOUR FIRST EMAIL
One final but very important note. I strongly recommend that you select a mailing list management package that will install on your webserver. Additionally, notify your webhosting company that you will be running a mailing list through your account. And, for the purpose of self-preservation, always keep up-to-date backups of your website and your mailing list.
Some webhosts are very leery of letting their customers run a mailing list from the customer's site. With all of the s/p/a/m accusations floating around, it can sometimes be a dangerous proposition to run a mailing list. Many smaller webhosting companies fear the rogue webmaster who will get their servers shut down for s/p/a/m. This is why it is so very important to notify your webhosting company of your plans to run a mailing list from your account. Make sure your webhosting company is aware of your intentions, and be sure to know where they stand on the possibility of s/p/a/m complaints. My webhosting provider takes the time to actually investigate a complaint before actually pulling the plug on any of their customers. For webhosting, I use the Site5 Webhosting Program .
Additionally, I am very serious when I say that you should never run a mailing list from your desktop. Local ISP's are far more worried about the s/p/a/m is
The vending machine sales that you might realize from your vending machine business are hard to predict. The sales depend on the machines that you use and where you place them. You do need to have a business licence or a seller’s permit in order to have sales through vending machines. However, it doesn’t matter how many machines you operate as part of your business – one permit will cover them all. However, there are exceptions to this law. If the items that you sell cost less than 15 cents then you don’t need a permit for your vending machine sales.The start up costs for vending machine businesses vary according to the types of vending machines that you start with. For the most part, people usually start off with one or two smaller machines, such as candy or gumball vending machines. These are the least expensive but they do generate a lot of vending machine business sales. You do need to look at the cost of the machine and the cost of the candy as well as where you plan to place the machines to try to predict the amount of vending machine sales you might realize.To help you understand the vending machine business sales that you could realize with just one candy machine, first write down the cost of the machine. If you go with a new machine, this will be about $300 and a bag of 850 jawbreakers costs $50. When you sell the jawbreakers for 25 cents each, your total vending machine sales will be $212.50. Deduct the 40% commission that you pay to the storeowner, which amounts to $85. The rest of the money is yours, so when you deduct the cost of the candy, you have a profit of $127.50, just from one candy vending machine. If you buy a used vending machine, it won’t take you as long before the sales turn into profits.
Another list I managed later had an attrition rate of about 4% with 100,000 subscribers. With this second list, my secondary email address was receiving 4,000 bounced messages every month.
If you are using a mailing service such as YahooGroups or Topica, they will handle the bounced messages for you, so there would be no concern using your primary email address with those messages.
THE PROCESS OF SUBSCRIBING AND UNSUBSCRIBING AND THE SELECTION OF THE EMAIL SERVER IN THE PROCESS
For the average mailing list, the process of adding or deleting an email address is as simple as going into the file or database and removing the record.
It must be noted that while there are several email servers available to webmasters, there are two servers that are used far more often than the others.
One email server software is called Sendmail. For the longest time, this was the most often used email server. It is still in wide use today.
The second email server software is called Qmail. Qmail is most often used by e-commerce mass mailers. Simply, Qmail offers more flexibility and speed and fewer bugs than Sendmail could ever dream of providing. It is also easier to customize.
If you visit a website and ask to be unsubscribed from the website's mailing list, and the website notifies you that your name will be removed from the list within 48 to 72 hours, then you should assume that the website is utilizing Qmail as their mail server.
On the surface, this 48 to 72 hour window might seem like a scam --- it is not. Qmail actually sets up an outgoing email and then queues that message for a later delivery. Qmail does this because it is usually set up on a very high volume mail server. By queuing the message for later delivery, the server can actually continue to process outgoing mail as long as the resources to do so are available for the task. If the messages were not queued for later delivery, multiple requests to deliver mail within a certain limited time period could crash the mail server. A crashed server is always bad news.
The site who is promising removal within the next 48 to 72 hours is actually telling you in advance how far ahead they have already queued outbound messages. Any piece of email that is already in the queue cannot be stopped from being delivered. Therefore, if a message exists in the queue with your address already on it, then there is nothing the webmaster can do to stop that mailing. Instead, all they can do is to let you know that you will no longer receive mail from them on any email that is sent to the queue from this point forward.
IN CONCLUSION
With this tutorial, you should now have a better understanding of the nature of a mailing list and how it works. For some of you, I will likely have provided too much information. For others of you, I will have not provided enough.
Either way, if you are looking for help in setting up your own mailing list, most web hosting companies that you might use to host your domain will have already provided an option to you for your mailing list management.
However, it must be noted that not all mailing list software is equal to the other. I have used some really bad software packages, and have yet to explore the full range of what is available to you. I do not have an actual recommendation for you as to a good software to use. What I can do for you is to provide a good starting point for locating that software you will need to run your mailing list efficiently:
http://cgi-resources.com/Programs_and_Scripts/Perl/Mailing_Lists/
By using an already developed mailing list manager, all you will need to know is how to install the software on your server and how to set the file permissions on the package files. Be sure to read the installation files that are provided with your new mailing list software. The creators of this software will tell you exactly what you need to know to get their software packages up and running.
FINAL PRECAUTIONS BEFORE SENDING YOUR FIRST EMAIL
One final but very important note. I strongly recommend that you select a mailing list management package that will install on your webserver. Additionally, notify your webhosting company that you will be running a mailing list through your account. And, for the purpose of self-preservation, always keep up-to-date backups of your website and your mailing list.
Some webhosts are very leery of letting their customers run a mailing list from the customer's site. With all of the s/p/a/m accusations floating around, it can sometimes be a dangerous proposition to run a mailing list. Many smaller webhosting companies fear the rogue webmaster who will get their servers shut down for s/p/a/m. This is why it is so very important to notify your webhosting company of your plans to run a mailing list from your account. Make sure your webhosting company is aware of your intentions, and be sure to know where they stand on the possibility of s/p/a/m complaints. My webhosting provider takes the time to actually investigate a complaint before actually pulling the plug on any of their customers. For webhosting, I use the Site5 Webhosting Program .
Additionally, I am very serious when I say that you should never run a mailing list from your desktop. Local ISP's are far more worried about the s/p/a/m is
As the name suggests, Internet merchant accounts enable a merchant to accept credit payments online. The primary criteria for this is a merchant should have an account with any financial institution or bank. This is necessary to accept credit card payments that are deposited to this account.It is important to point out that most local financial institutions or banks do not usually provide for Internet merchant accounts. This is because direct face-to-face transactions involve the customer's signature, while online transactions may sometimes result in credit frauds. In this case, as an alternative there are many acquiring institutions that can assist you in setting up these accounts. If you utilize the services of the acquiring institutions, you must make sure that the account can access any of these networks: EDS, Nova, Vital, First Data Merchant Services, Norwest or Paymentech. Also, keep in mind that these financial or acquiring institutions charge a fee for their services. Some may charge a monthly fee, as well as a monthly statement fee. All institutions charge a percentage of the transaction.Before a credit payment is actually made, the customer's credit card information needs to be validated. There is a code that checks credit card numbers, credit card types, expiration dates and payment amounts. Aside from validating information, the code also enables acceptance of this information.Whatever acquiring institution you choose, make sure that there is adequate fraud protection. Since transactions are online, you will also need a website. If you search the net, you will come across many websites providing online merchant transaction services.
Either way, if you are looking for help in setting up your own mailing list, most web hosting companies that you might use to host your domain will have already provided an option to you for your mailing list management.
However, it must be noted that not all mailing list software is equal to the other. I have used some really bad software packages, and have yet to explore the full range of what is available to you. I do not have an actual recommendation for you as to a good software to use. What I can do for you is to provide a good starting point for locating that software you will need to run your mailing list efficiently:
http://cgi-resources.com/Programs_and_Scripts/Perl/Mailing_Lists/
By using an already developed mailing list manager, all you will need to know is how to install the software on your server and how to set the file permissions on the package files. Be sure to read the installation files that are provided with your new mailing list software. The creators of this software will tell you exactly what you need to know to get their software packages up and running.
FINAL PRECAUTIONS BEFORE SENDING YOUR FIRST EMAIL
One final but very important note. I strongly recommend that you select a mailing list management package that will install on your webserver. Additionally, notify your webhosting company that you will be running a mailing list through your account. And, for the purpose of self-preservation, always keep up-to-date backups of your website and your mailing list.
Some webhosts are very leery of letting their customers run a mailing list from the customer's site. With all of the s/p/a/m accusations floating around, it can sometimes be a dangerous proposition to run a mailing list. Many smaller webhosting companies fear the rogue webmaster who will get their servers shut down for s/p/a/m. This is why it is so very important to notify your webhosting company of your plans to run a mailing list from your account. Make sure your webhosting company is aware of your intentions, and be sure to know where they stand on the possibility of s/p/a/m complaints. My webhosting provider takes the time to actually investigate a complaint before actually pulling the plug on any of their customers. For webhosting, I use the Site5 Webhosting Program .
Additionally, I am very serious when I say that you should never run a mailing list from your desktop. Local ISP's are far more worried about the s/p/a/m issue than the webhosting companies are. Given that so many of us live in locations where we only have one, two or three ISP's to choose from, we would run the significant risk of losing complete access to the Internet if we were to run a mailing list from our desktop.
Good Luck in your publishing endeavors.
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