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  • Suggest You - Free Marketing Tip #2: Publish an Ezine or E-newsletter

    Business Tsunami Hitting Shores Of Traditional Telecom Industry; (Baby) Bell Tolls For Good Ole’ Mo
    Some of the largest, and oldest telecom companies in the US are feeling the initial impact of an enormous wave of technology-driven customer migration to internet based, or Voice over Internet Protocol (VoIP) telephone service. Verizon, AT&T (incl. BellSouth), and Quest reported a combined loss of 1.7 million landline customers in April/May/June of 2006 al
    recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manag

    Should I leave My Job?
    Most of us have to work for a living. Since we spend so many hours each week at our jobs, it’s very important that there is a good fit. If you have been feeling less enthusiastic about your work situation recently, maybe you have even begun to wonder if it is time to move on.Here are seven signs that your job is no longer the right one for you.As a small business owner and marketing coach, I'm always looking for ways to market my business and my clients' businesses that don't cost a lot of money. Why? Because we simply don't have a lot of money to spend on marketing.

    There are many ways to start getting the word out about your products and services - that's all marketing is after all - getting the word out to the people you think would be interested. The people you would love to have as clients.

    And yes, there are many ways to get the word out for free, or very little cost.

    One of my favorites is Ezine Publishing.

    What's an Ezine? It's an electronic newsletter you write and distribute via email.

    Here are 10 steps to help you use Ezine Publishing to market your small business:

    (1) Ask yourself, "What am I am expert in?" or "What do I know a lot about?"

    (2) Research other businesses in your same area of expertise to see if they are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manag

    Business Card Pricing--How Much is Too Much?
    When you want to by a specific model of camera or a computer over the net, there are not many differences between buying from one website or another. The only difference is the pricing and the service. The product itself is the same.However, when you want to order discount business cards or custom postcards over the Internet, they are tailor made pro
    ices - that's all marketing is after all - getting the word out to the people you think would be interested. The people you would love to have as clients.

    And yes, there are many ways to get the word out for free, or very little cost.

    One of my favorites is Ezine Publishing.

    What's an Ezine? It's an electronic newsletter you write and distribute via email.

    Here are 10 steps to help you use Ezine Publishing to market your small business:

    (1) Ask yourself, "What am I am expert in?" or "What do I know a lot about?"

    (2) Research other businesses in your same area of expertise to see if they are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manag

    The Service Department: Service, The End Users View
    What is expectedCustomers expect equipment to be returned in good working order in a reasonable time frame. They also expect all settings and adjustments to remain as they were when the equipment failed. The end user is reasonable, and they do not expect overnight repairs at no charge. They have been taught through experience not
    ine? It's an electronic newsletter you write and distribute via email.

    Here are 10 steps to help you use Ezine Publishing to market your small business:

    (1) Ask yourself, "What am I am expert in?" or "What do I know a lot about?"

    (2) Research other businesses in your same area of expertise to see if they are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manag

    Electronic Check Conversion: Points to Consider
    If you are interested in purchasing an electronic check conversion system for your business, one of the first things you’ll want to consider is the cost of providing such a payment option.Each check reader will cost between $100 and $1,500, depending on the overall capability of the machine and what specific features you need. More expensive devices
    rea of expertise to see if they are publishing an ezine. Subscribe to all the ezines you find in your same area of expertise.

    (3) Find a unique spin or approach that no one else is using and that you feel your ideal clients would be interested in. For example, will you publish a quick weekly tip, recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manag

    Online Payroll Services
    Many companies find payroll to be monotonous and taxing. This is so because of the many government authorities– federal, state and local-- who tax payrolls in America, plus the numerous unions, banks and credit unions, and health insurance plans that people can barely keep up with. Online payroll services help eliminate the stress and confusion related to
    recaps on industry news and happenings or how-to articles?

    (4) Decide if you want to publish a text ezine (looks like a normal email) or an html ezine (includes graphics and color).

    (5) Find an email marketing/list management program to help you publish your ezine and automatically manage your list of subscribers. There are free and paid services you can use. You'll find a few options at the 10stepmarketing Helpful Links Page

    (6) Put an opt-in box for your free ezine on every page of your website. Include a reason why someone would want to subscribe to your ezine - give it a little promotion.

    (7) Offer a free gift to anyone who chooses to subscribe. This could be a Special Report, a small e-book or any other no-cost item you create, and gives them more reason to subscribe.

    (8) Decide how often you're going to publish. Weekly? Biweekly? Monthly?

    (9) Schedule a regular time to write and publish your ezine each week, or month.

    (10) Get your ezine listed in ezine directories on the web to help you generate subscribers. Search for "ezine directories" on Google to find places to submit your ezine.

    An ezine gives you the opportunity to build a list of people who are interested in your expertise and what you have to offer. It also gives you a captive, targeted audience to market your products and services to. And it can be done for free, or for very little cost.

    (C) Copyri

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