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Suggest You - How to Create a Profit Windfall When Launching a New Product
When is advice free and when should you charge for it?A question is often asked as to when to charge for information. This is not an easy question to answer as it really depends on the situation. If you are doing a speech for non-profit, then your advice can be pro bono (at no cost). I would have no difficulty sharing my expertise with such an organization but I do draw the line when a profit organization asks for the same privileges. Non-profits are exactly what their name sa
Secret #3: Promotion Tools Everybody has too much to do and too little time to do it,so the more you can "spoon-feed" your partners the better. Yes, some people will take the extra effort to do their own promotions, but most people would rather have a pre-made "cut and paste" email or letter to send. That's why I provided my partners with "content" in the form of video clips from the seminar that they could release to their list. This put more people on the early-bird list who were "glued" to that particular partner. Cater to everyone's laziness and make it "fill-in-the-blank" or turn-key simple.
Internet Marketing can be done without email marketing, for sure, but can it be done effectively?The most popular argument for the inclusion of email marketing into your internet marketing campaign is that people don’t buy the first time they visit your web site and therefore need repeated exposures.Is that true?Let’s look at some imaginary numbers, although they should resemble most marginal internet marketing campaigns.Let’s assume you have an average-co
Actually, I had my own "big" release just a few days before the boy wizard – it was for the tapes of my "Underground Online Seminar," which are now sold out. However, I have to admit I didn't fare anywhere near the multi-million dollar payday J.K. Rowling had, but it still wasn't too shabby. I raked in over six figures (actually $193,380 to be exact) in the first 24 hours of my release.
So what do these two releases have in common? One word...anticipation.
Whether it's for the next blockbuster summer movie (think"Star Wars") or for Harry Potter or even your product – if you really want a big, monster payday you've got to create an event. I'm going to let you step behind the curtain a little bit so you can use some of these same strategies I used.
First of all, I need to give credit where credit is due. My friend, Jeff Walker, helped me formulate the plan for this release. So let's dive right in…
Secret #1: Create Anticipation We've already talked about this, but let's give a few more specifics. I started an "early-bird" list from my subscribers and customers. I got people to raise their hands and say "Yes, I want to know first when you'll be releasing these DVDs." Then once people were on this list we started "dripping" on them. We used a blog to post everything from "spy photos" of the product (which came in a very cool, individually numbered suitcase) to actual video clips from the event. Each communication whet the person's appetitie for the upcoming release. Please keep in mind, these updates were planned out before the start of the promotion so it wasn't just thrown together by the seat of our pants.
Secret #2: Secure Partners' Participation Over the years I've built up a network of friends and business associates. I don't "hit up" my Internet friends and associates too often to promote products, so most of them were eager to help with this promotion. This is the same thing you can be doing in your own marketplace. Instead of thinking of competitors – you should consider them potential promotion partners. Also start "digging your well before you are thirsty." That means building relationships and networking with people in your industry and marketplace who have influence and carry weight.
Secret #3: Promotion Tools Everybody has too much to do and too little time to do it,so the more you can "spoon-feed" your partners the better. Yes, some people will take the extra effort to do their own promotions, but most people would rather have a pre-made "cut and paste" email or letter to send. That's why I provided my partners with "content" in the form of video clips from the seminar that they could release to their list. This put more people on the early-bird list who were "glued" to that particular partner. Cater to everyone's laziness and make it "fill-in-the-blank" or turn-key simple.
S
Outsourcing is the latest buzz word to hit internet marketing circles, teleseminars, and niche websites. It is certainly not a new concept to outsource work, but like so much else in our lives, the Internet has given rise to a new dimension of this popular technique. Because of this, there are a number of issues to keep in mind when looking at outsourcing as a viable alternative to doing it yourself.For good reason, outsourcing is a concept that internet marketing professional
So what do these two releases have in common? One word...anticipation.
Whether it's for the next blockbuster summer movie (think"Star Wars") or for Harry Potter or even your product – if you really want a big, monster payday you've got to create an event. I'm going to let you step behind the curtain a little bit so you can use some of these same strategies I used.
First of all, I need to give credit where credit is due. My friend, Jeff Walker, helped me formulate the plan for this release. So let's dive right in…
Secret #1: Create Anticipation We've already talked about this, but let's give a few more specifics. I started an "early-bird" list from my subscribers and customers. I got people to raise their hands and say "Yes, I want to know first when you'll be releasing these DVDs." Then once people were on this list we started "dripping" on them. We used a blog to post everything from "spy photos" of the product (which came in a very cool, individually numbered suitcase) to actual video clips from the event. Each communication whet the person's appetitie for the upcoming release. Please keep in mind, these updates were planned out before the start of the promotion so it wasn't just thrown together by the seat of our pants.
Secret #2: Secure Partners' Participation Over the years I've built up a network of friends and business associates. I don't "hit up" my Internet friends and associates too often to promote products, so most of them were eager to help with this promotion. This is the same thing you can be doing in your own marketplace. Instead of thinking of competitors – you should consider them potential promotion partners. Also start "digging your well before you are thirsty." That means building relationships and networking with people in your industry and marketplace who have influence and carry weight.
Secret #3: Promotion Tools Everybody has too much to do and too little time to do it,so the more you can "spoon-feed" your partners the better. Yes, some people will take the extra effort to do their own promotions, but most people would rather have a pre-made "cut and paste" email or letter to send. That's why I provided my partners with "content" in the form of video clips from the seminar that they could release to their list. This put more people on the early-bird list who were "glued" to that particular partner. Cater to everyone's laziness and make it "fill-in-the-blank" or turn-key simple.
Affiliate programs have some awesome advantages, and if you implement them correctly, you can make incredible money with affiliate programs.Mostly, the website you are promoting does all the leg work for you. They will handle all the customer support, payment processing, product delivery, and refunds. All that you have to do is direct people to their website, by providing a link to them on yours. Once a customer clicks your link, AND makes a purchase, you get a certain percent
Secret #1: Create Anticipation We've already talked about this, but let's give a few more specifics. I started an "early-bird" list from my subscribers and customers. I got people to raise their hands and say "Yes, I want to know first when you'll be releasing these DVDs." Then once people were on this list we started "dripping" on them. We used a blog to post everything from "spy photos" of the product (which came in a very cool, individually numbered suitcase) to actual video clips from the event. Each communication whet the person's appetitie for the upcoming release. Please keep in mind, these updates were planned out before the start of the promotion so it wasn't just thrown together by the seat of our pants.
Secret #2: Secure Partners' Participation Over the years I've built up a network of friends and business associates. I don't "hit up" my Internet friends and associates too often to promote products, so most of them were eager to help with this promotion. This is the same thing you can be doing in your own marketplace. Instead of thinking of competitors – you should consider them potential promotion partners. Also start "digging your well before you are thirsty." That means building relationships and networking with people in your industry and marketplace who have influence and carry weight.
Secret #3: Promotion Tools Everybody has too much to do and too little time to do it,so the more you can "spoon-feed" your partners the better. Yes, some people will take the extra effort to do their own promotions, but most people would rather have a pre-made "cut and paste" email or letter to send. That's why I provided my partners with "content" in the form of video clips from the seminar that they could release to their list. This put more people on the early-bird list who were "glued" to that particular partner. Cater to everyone's laziness and make it "fill-in-the-blank" or turn-key simple.
Handling objections can give salespeople problems. They feel they should have the answer for every objection the client throws at them. Let me share with you an analogy of two boxers.The first boxer, Joe Frazier was a big hulk of a man who went in fighting with all arms blazing and, through brute force, overcame his opponents. He wasn’t an elegant fighter and made hard work of his bouts. He could take punches but was usually strong enough to take them. Eventually he took
Secret #2: Secure Partners' Participation Over the years I've built up a network of friends and business associates. I don't "hit up" my Internet friends and associates too often to promote products, so most of them were eager to help with this promotion. This is the same thing you can be doing in your own marketplace. Instead of thinking of competitors – you should consider them potential promotion partners. Also start "digging your well before you are thirsty." That means building relationships and networking with people in your industry and marketplace who have influence and carry weight.
Secret #3: Promotion Tools Everybody has too much to do and too little time to do it,so the more you can "spoon-feed" your partners the better. Yes, some people will take the extra effort to do their own promotions, but most people would rather have a pre-made "cut and paste" email or letter to send. That's why I provided my partners with "content" in the form of video clips from the seminar that they could release to their list. This put more people on the early-bird list who were "glued" to that particular partner. Cater to everyone's laziness and make it "fill-in-the-blank" or turn-key simple.
You’ve finally found the wholesale source for the high demand widget that is selling like hotcakes on the Internet. Thoughts of watching the money pouring in and celebrating the new found success selling widgets has you so excited that you can’t wait to buy 5 widgets at wholesale and double the investment.After a lot of effort to market your widgets, you haven’t sold any. Then, much to your surprise, you find others selling the same widget at a much lower price and doing a g
Secret #3: Promotion Tools Everybody has too much to do and too little time to do it,so the more you can "spoon-feed" your partners the better. Yes, some people will take the extra effort to do their own promotions, but most people would rather have a pre-made "cut and paste" email or letter to send. That's why I provided my partners with "content" in the form of video clips from the seminar that they could release to their list. This put more people on the early-bird list who were "glued" to that particular partner. Cater to everyone's laziness and make it "fill-in-the-blank" or turn-key simple.
Secret #4: Get People Buying I wanted to make sure people were really excited about the release, so we reminded them the day before and also one hour before the release time. Plus, I even added a special time-limited bonus that expired after 4 p.m. on the first day of the launch. That gave people one more incentive to order right away. You can't stop with one notice about a launch – you've got to remind them multiple times when everything is happening.
Follow these 4 secrets and you'll see some big numbers in no time flat!
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