Suggest You - Internet and Businesses Online

Top Four Marketing Secrets of Building a Professional Practice
Building a coaching or consulting practice can be rewarding and lucrative. Sadly, many who get started on this path simply can’t make it. Almost daily I talk to people who give up on their dream of “solopreneurship” and, resentfully, join the ranks of job seekers.What disturbs me the most is that many of them are talented and skilled professionals; real experts in

Article Marketing - How To Profit From Article Marketing
One of the best ways to advertise your online business is by using article marketing. Article marketing can quickly and effectively turn profits for you in a variety ways.There are a few good methods that you can implement to make your article marketing a profitable venture. For instance, once you have a 250-500 word article ready to go, make sure that you us

I have recently changed the service which I use to send my email newsletter every couple of weeks. This has resulted in all of my subscribers having to re-confirm that they would like to continue receiving the newsletter.

Of course when dealing with moving such a large number of people to a new service (over 40,000 subscribers!), it is inevitable that I would lose some along the way. I am still in the process of moving the list but I anticipated from the start that I would lose as many as 80% of my subscribers BUT, (and this is the thing you might think is weird!), I am totally happy with that.

WHY?

Let me explain.....

Well there are several reasons:

1. I started building this newsletter list in 2001 so many of the emails held on the list are several years old. I am sure that several thousand addresses are 'old' and no longer checked by the original user. How many of you have the same email address that you had 5 years ago? I can only estimate how many such addresses I have in my list but for the sake of putting a figure on it, let's say 15% of addresses are out of date.

2. As I have already stated above, I know that thousands of people were not receiving the newsletter because of the filtering policies of their ISP. I know this because I have had emails on a regular basis from people that have subscribed but never actually got the newsletters. I know I had sent them, they just weren't getting through. Also, since asking everyone to re-confirm their subscription, several people have emai

Planning For Success
If you want it to happen, you'll have to schedule time to make it happen. That's common sense, however, there is an art to creating time to do all the things that will assure your success.Self-Nourishment TimeI didn't start out to put self-nourishment at the top of the list, but if you don't schedule this in, you will end up as a puddle in a

(over 40,000 subscribers!), it is inevitable that I would lose some along the way. I am still in the process of moving the list but I anticipated from the start that I would lose as many as 80% of my subscribers BUT, (and this is the thing you might think is weird!), I am totally happy with that.

WHY?

Let me explain.....

Well there are several reasons:

The Acquisition Engine: Revving Up Your Web Site's Customer Acquisition
Nothing in Internet marketing is more important than customer acquisition -- attracting visitors and converting prospects into clients. The key to customer conversion is to turn your Web site into an acquisition engine that gets Web visitors to do something: Learn more. Sign up. Open an account. Buy something.Getting Them There Clients and pro

Let me explain.....

Well there are several reasons:

Single Best Way To Turn Visitors Into Rabid Buyers
Did you know that, on average, only 2% of visitors to your website will purchase your product or service?Good news, you can improve that number, quite radically by collecting subscribers and re-marketing your site to them.Two ways you can do that - a hard way and an easy way...The hard way is through just offering one-time offers or waiting for yo

mail address that you had 5 years ago? I can only estimate how many such addresses I have in my list but for the sake of putting a figure on it, let's say 15% of addresses are out of date.

How To Advertise Your Internet Business and Drive Traffic and Sales for Pennies
We have all seen advertisements promising targeted traffic and massive sales, but most of these are scams and rarely do they produce the traffic and sales that are promised. Even Pay Per Click (PPC) advertising on search engines like Google and Yahoo have gotten so expensive for good keywords that the costs now greatly outweigh any profits you could make with your inte

filtering policies of their ISP. I know this because I have had emails on a regular basis from people that have subscribed but never actually got the newsletters. I know I had sent them, they just weren't getting through. Also, since asking everyone to re-confirm their subscription, several people have emailed to say that they have received the new 'confirmation' email despite not having had a newsletter for months. Again, I can only really estimate this figure but based on the information I have, I reckon that as many as 60% of the emails sent could fall into this category.

3. For a variety of other reasons, I know that a large percentage of newsletters sent are never read. For some time now I have been publishing the newsletter as a web page so I know exactly how many emails I have sent out and how many people have gone on to read the newsletter. Let's say that 10% of emails sent don't get read for 'other reasons'.

Based on the figures above, 85% of previous newsletters were either not getting to the intended recipient or were not being read when they did get there. This estimate is supported by the number of web page views each newsletter was getting.

So you can begin to see why I was pretty relaxed about reducing my subscriber list by so many names - there is really no point in sending emails to so many people if such a high percentage are not even receiving/reading them.

Basically I have 'trimmed the fat' from my list and now have a smaller (though there are still several thousand of you!) but f

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.suggestyou.com/article/72104/suggestyou-Why-I-Chose-to-Potentially-Lose-up-to-80-of-My-Newsletter-Subscribers.html">Why I Chose to Potentially Lose up to 80% of My Newsletter Subscribers!</a>

BB link (for phorums):
[url=http://www.suggestyou.com/article/72104/suggestyou-Why-I-Chose-to-Potentially-Lose-up-to-80-of-My-Newsletter-Subscribers.html]Why I Chose to Potentially Lose up to 80% of My Newsletter Subscribers![/url]

FROM the 'MORAL HIGH GROUND', where we imagine ourselves, the Enron fiasco should have come as no surprise. Enron is simply a quintessential example of the degradation of principles such as trust, l...

Management is defined as the use of people and other resources to accomplish objectives. Management by necessity involves the creation of an environment in which people can use other resources to reach stated goals of the organization.

Las Vegas, Nevada, is a city where the tourism and hospitality industries are main contributors to its roaring economy. With such an astounding demand for qualified and trained hospitality graduates, a hospitality training business could be a great business idea.

Tags

Links

Suggest You - Why I Chose to Potentially Lose up to 80% of My Newsletter Subscribers!

Related Articles: