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You are here: Home > Internet and Businesses Online > SEO > SEO: Should You Use Dashes - Underscores or Neither in Domain Names |
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Suggest You - SEO: Should You Use Dashes - Underscores or Neither in Domain Names
An Easy Way To Make Money On The Internet is that customers will easily remember the name and that there are no underscores or dashes. This domain is also far more easier for people to remember if they see the domain using off-line marketing techniques like bumper bar stickers. The domain name is also far more easier for you as the business owner to explain to the client to lookup on the web.In this article I will show the newcomer an easy way to make money on the internet. You need to realise that it really isn't too difficult to make cash online…in fact, it is pretty easy. The only thing that separates those who do make money on the internet for free against those who don't is action. If you take action, you will already be in the top percentage of marketers.Okay, so let us get started. The first thing to do is head over to Clickbank. Clickbank is like a middle man solution between vendors (those who create a product) and affiliates. (those For example we could have rewritten How to Test Your Ads Before You Go Big Time One of the biggest challenges we face as internet business owners is trying to secure domain names that have the keywords we need to help in the Search Engine Optimization process. Over the last few years the number of domains being registered is growing exponentially and Internet marketers are now reverting to domain names that use a combination of dashes and underscores, however you need to be careful using dashes and underscores in the domain names because you can in fact make it very difficult for a client to actually remember your website and come back to it if they did not add it to their favorites. In the long run, this can challenge the ability of your business to grow.Google Adwords make mature Internet Marketers salivate. A great Subject Line starts the money rolling in. Everyone says the secret is in the Subject line.So How Do You Tell If You Have a Great Subject Line?You can spend quite a bit of time, and not an inconsiderable amount of money testing various subject lines in Google. The Net is awash with strategies on how to test Subject Lines with Keywords, and how to hone everything into laser-sharp targeted ads. Perfecting your skill requires persistence, patience, and money.However, if you are lik From a number of focus groups we have run in Australia and also in conversation with our customers, we have found that a domain using dashes is in fact harder for a customer to remember then one with underscores. One of the core reasons that people find using underscores easier to remember goes back to the bad old days of DOS. The DOS operating system did not allow for names to have spaces and the substitute for spaces was the underscore, consequently people remember underscores between names better than those that use dashes. If you were choosing a Key Word Rich Name the best choice would be to have the domain with no dashes or underscores. For example if I was trying to setup a domain for a car detailing service in Los Angeles, the best non-company name specific domain for the location would be - LosAngelesCarDetailingService.com The key advantage of this name is that customers will easily remember the name and that there are no underscores or dashes. This domain is also far more easier for people to remember if they see the domain using off-line marketing techniques like bumper bar stickers. The domain name is also far more easier for you as the business owner to explain to the client to lookup on the web. For example we could have rewritten Domain Name Owner Search be careful using dashes and underscores in the domain names because you can in fact make it very difficult for a client to actually remember your website and come back to it if they did not add it to their favorites. In the long run, this can challenge the ability of your business to grow.Suppose the domain name you have chosen has already been taken. Now what will you do? You may either keep searching for a name that is not yet taken, or contact the owner of the domain name and want to purchase it. Before negotiating with the owner, visit the domain name you want and check if it is active. Some owners prefer to sell the name if they are not using it at all. Some others buy domain names for selling them for a large price in the future. Be careful not to overpay for your domain name.You can obtain the contact information for domain name own From a number of focus groups we have run in Australia and also in conversation with our customers, we have found that a domain using dashes is in fact harder for a customer to remember then one with underscores. One of the core reasons that people find using underscores easier to remember goes back to the bad old days of DOS. The DOS operating system did not allow for names to have spaces and the substitute for spaces was the underscore, consequently people remember underscores between names better than those that use dashes. If you were choosing a Key Word Rich Name the best choice would be to have the domain with no dashes or underscores. For example if I was trying to setup a domain for a car detailing service in Los Angeles, the best non-company name specific domain for the location would be - LosAngelesCarDetailingService.com The key advantage of this name is that customers will easily remember the name and that there are no underscores or dashes. This domain is also far more easier for people to remember if they see the domain using off-line marketing techniques like bumper bar stickers. The domain name is also far more easier for you as the business owner to explain to the client to lookup on the web. For example we could have rewritten Discover How You Can Outsell Other eBay Sellers Using Proven Simple Techniques we have found that a domain using dashes is in fact harder for a customer to remember then one with underscores. One of the core reasons that people find using underscores easier to remember goes back to the bad old days of DOS. The DOS operating system did not allow for names to have spaces and the substitute for spaces was the underscore, consequently people remember underscores between names better than those that use dashes.If you are a eBay seller, you will have to take quite a fair bit of responsibility and effort to be successful. If you feel like you are not doing everything you should be, then it is time for a change.To be successful at eBay, you will need to have the know-how to keep you on top of your competitors. Below are some practical tips you can consider. Let us use the digital camera as an example for illustration.1. Do you know everything about your camera? To make sure you do, you can search more information from the Internet apart from reading If you were choosing a Key Word Rich Name the best choice would be to have the domain with no dashes or underscores. For example if I was trying to setup a domain for a car detailing service in Los Angeles, the best non-company name specific domain for the location would be - LosAngelesCarDetailingService.com The key advantage of this name is that customers will easily remember the name and that there are no underscores or dashes. This domain is also far more easier for people to remember if they see the domain using off-line marketing techniques like bumper bar stickers. The domain name is also far more easier for you as the business owner to explain to the client to lookup on the web. For example we could have rewritten Business Plan Template - What Should be Included in Your Business Plan s better than those that use dashes.Business Plans written with the primary purpose of presenting the company to outsiders differ in format and presentation from a business plan developed as a management tool. While it would benefit the company and management to go through the efforts necessary to establish goals, objectives, strategies and action plans defined near the end of this chapter, outsiders unfamiliar with not only the company, but also possibly the industry and products require a different presentation, with an emphasis on selling the reader on the attributes of the company. A plan for If you were choosing a Key Word Rich Name the best choice would be to have the domain with no dashes or underscores. For example if I was trying to setup a domain for a car detailing service in Los Angeles, the best non-company name specific domain for the location would be - LosAngelesCarDetailingService.com The key advantage of this name is that customers will easily remember the name and that there are no underscores or dashes. This domain is also far more easier for people to remember if they see the domain using off-line marketing techniques like bumper bar stickers. The domain name is also far more easier for you as the business owner to explain to the client to lookup on the web. For example we could have rewritten The Computer Consulting Business: Overcoming Client Concerns is that customers will easily remember the name and that there are no underscores or dashes. This domain is also far more easier for people to remember if they see the domain using off-line marketing techniques like bumper bar stickers. The domain name is also far more easier for you as the business owner to explain to the client to lookup on the web.In the computer consulting business, Internet security concerns are often best addressed by explaining how your proposed networking solution takes firewall, antivirus and encryption issues into account.Validate Your Prospects’ or Clients’ ConcernsIt can be very risky to connect any type of system, whether it is a workstation or sever, up to the Internet on a full- or part-time basis. And of course, these security concerns create a "full employment act" of sorts for savvy computer consulting businesses.The alternative means continuing to sup For example we could have rewritten this domain - Los_Angeles_Car_Detailing_Service.com or Los-Angeles-Car-Detailing-Service.com If I had a choice between the two names above, from experience I would recommend the first one over the second. The reason for this is that your clients who are not extensively internet savvy will tend to interpret a dash, whether spoken or seen as an underscore. Once again this occurs because of the history people have with the DOS operating system. The other issue you need to be very cautious of doing is using a combination of dashes and underscores. In a recent survey my company did of 200 keywords in the three major search engines, we found that more and more companies are registering domains with either dashes or underscores in the domain name and then use the alternative with the file names. Let me show you an example … Los_Angeles_Car_Detailing_Service.com/Platinum-Car-Cleaning-Service.asp You can see in the domain above that we have used a combination of dashes and underscores. Doing this is really poor practice because if a person visits your website and wants to get back to the page above, they will get mixed up as to whether they should be using underscores or dashes. When using underscores or dashes in your domain, make sure that you stay consistent and only use either all dashes or all underscores. It is unwise to use a combination of these elements as shown above. Look the bottom line is this; from a client user perspective the best domain to register is one without spaces. If that domain is not availa
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