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Suggest You - Logo Files: Versions Of Your Logo That You Should Own
One of the biggest challenges for business owners in the USA and in Canada is finding and securing the right type of financing for their businesses. Traditionally, business owners flock to banks when they needed business financing. However, the majority fail to get the business loan because they did not meet the bank’s tough lending standards.As a rule, banks require that you have an extensive and solid business plan and countless financial projections. And if you are already in business, the bank will need three years of profitable operations before they’ll consider lending you the money.But don’t be discouraged. If you own a business that is in operation you may have another option. This option is
If the logo was created in Photoshop, the layers of the document should not be flattened, and the type should not be rasterized (converted from editable type into pixels) — this will ensure that it will still be editable.
Ask your designer which fonts have been used in the logo, so you could purchase it for use in other materials. This will avoid the lengthy and time-consuming process of font matching, should you work with other designers.
You should receive several different versions of the software's n
Raising capital to start a new business may seem like a daunting task, but it need not be overwhelming if you follow a few basic business practices. If you have a viable idea that will net a return for your investors and prepare a compelling business plan the chances are good that you can find investors to join you.If you're thinking about getting outside or equity capital to help fund your business, there are some things you need to do first, that can make your business more attractive to investors. Follow these simple ideas, and you'll be well on your way to raising the money you need.First, always talk to a qualified business attorney (not your family lawyer). There are a lot of laws pertaining to
There are two major categories that I will cover in this article — color variations and file-type variations.
Color Variations
You should receive your logo graphic from your designer in all of the file types listed below in the "File Formats" section (unless otherwise noted) in the following color variations:
Pantone color or CMYK color
Pantone color (if applicable) — If you intend to have your business cards or other
materials printed professionally, choosing Pantone colors makes the process less
expensive than printing in full four- (or CMYK-) color, unless you choose to use the
new printers available today. See my article on inexpensive printing options, coming
soon!. Full CMYK color — This is for four-color printing, full color ads, and for use
on any materials that you intend to print from your own desktop color printer, i.e,
invoices, statements, receipts, letters, etc.
RGB color
RGB color — For use on your website or in your email. You should get JPEG and GIF
formats in this color scheme.
Grayscale and/or black and white versions
Grayscale — If your logo contains more than one color, or if it has tones or shades
of one color, you should receive a grayscale version. You would use this when your
logo is included in the newspaper or in the Yellow Pages, or on any black and white
laser-printed materials you may create.
Black and white
This version would be used to produce the best-quality logo on
faxes or any materials you reproduce using a copier.
Depending on the design of the logo, sometimes only either a black and white or grayscale version of the logo will be applicable. For example, for a logo with just one color in it, only a black and white version would apply. And, if elements of different colors overlap, a grayscale version will ensure that the different graphic elements do not bleed together, as they would if they were all converted to black. So you may not receive both grayscale and black and white versions, but having one or the other should suffice. File Formats:
Original graphic
The original Illustrator, Photoshop, or other program-native
document. This comes in handy if you make a minor change to your company (i.e.,
if you add LLC or Inc.), or if you decide to change your color scheme.
To make these types of changes easiest, you need a file of the logo in the original program in which it was created. If the logo was created in Illustrator (which is preferable, because creating vector graphics in Illustrator will allow your logo to be scaled up and down as needed), the type should not be outlined, unless your designer has done so in order to modify the typeface.
If the logo was created in Photoshop, the layers of the document should not be flattened, and the type should not be rasterized (converted from editable type into pixels) — this will ensure that it will still be editable.
Ask your designer which fonts have been used in the logo, so you could purchase it for use in other materials. This will avoid the lengthy and time-consuming process of font matching, should you work with other designers.
You should receive several different versions of the software's na
VoIP is more cost effective than legacy networks, which is one reason that people use it on a regular basis. VoIP consists of innovative telecom solutions to individual consumers, small businesses, multinational corporations, and even governments. Increasingly, small business owners around the globe are turning to VoIP for their telecommunication needs. VoIP, is a powerful technology that allows companies to streamline their communications systems while enjoying lower costs and increased capabilities. Using IP networks to handle voice traffic enables businesses to save large amounts of money on international calls. Digital networks also provide productivity-boosting features that traditional networks are unable
RGB color
RGB color — For use on your website or in your email. You should get JPEG and GIF
formats in this color scheme.
Grayscale and/or black and white versions
Grayscale — If your logo contains more than one color, or if it has tones or shades
of one color, you should receive a grayscale version. You would use this when your
logo is included in the newspaper or in the Yellow Pages, or on any black and white
laser-printed materials you may create.
Black and white
This version would be used to produce the best-quality logo on
faxes or any materials you reproduce using a copier.
Depending on the design of the logo, sometimes only either a black and white or grayscale version of the logo will be applicable. For example, for a logo with just one color in it, only a black and white version would apply. And, if elements of different colors overlap, a grayscale version will ensure that the different graphic elements do not bleed together, as they would if they were all converted to black. So you may not receive both grayscale and black and white versions, but having one or the other should suffice. File Formats:
Original graphic
The original Illustrator, Photoshop, or other program-native
document. This comes in handy if you make a minor change to your company (i.e.,
if you add LLC or Inc.), or if you decide to change your color scheme.
To make these types of changes easiest, you need a file of the logo in the original program in which it was created. If the logo was created in Illustrator (which is preferable, because creating vector graphics in Illustrator will allow your logo to be scaled up and down as needed), the type should not be outlined, unless your designer has done so in order to modify the typeface.
If the logo was created in Photoshop, the layers of the document should not be flattened, and the type should not be rasterized (converted from editable type into pixels) — this will ensure that it will still be editable.
Ask your designer which fonts have been used in the logo, so you could purchase it for use in other materials. This will avoid the lengthy and time-consuming process of font matching, should you work with other designers.
You should receive several different versions of the software's n
We’ve all seen, and laughed at, the cheesy cable ads. From the low-quality video production, the ugly flashing headlines, the silly scripts, the ridiculous acting…they’ve been entertaining us for years. And, they've raised the question "What were they thinking?" What is so hard to understand, is that the very advertisers who continue to spend good money to produce and run these brand-damaging ads, had to have seen ads like these, themselves...and asked the same question.We think we can speak for the general cable audience when we say “STOP the madness!”Prospective advertisers, you might want to answer these questions before proceeding:1. Do you have quality products or services?2. Do yo
Black and white
This version would be used to produce the best-quality logo on
faxes or any materials you reproduce using a copier.
Depending on the design of the logo, sometimes only either a black and white or grayscale version of the logo will be applicable. For example, for a logo with just one color in it, only a black and white version would apply. And, if elements of different colors overlap, a grayscale version will ensure that the different graphic elements do not bleed together, as they would if they were all converted to black. So you may not receive both grayscale and black and white versions, but having one or the other should suffice. File Formats:
Original graphic
The original Illustrator, Photoshop, or other program-native
document. This comes in handy if you make a minor change to your company (i.e.,
if you add LLC or Inc.), or if you decide to change your color scheme.
To make these types of changes easiest, you need a file of the logo in the original program in which it was created. If the logo was created in Illustrator (which is preferable, because creating vector graphics in Illustrator will allow your logo to be scaled up and down as needed), the type should not be outlined, unless your designer has done so in order to modify the typeface.
If the logo was created in Photoshop, the layers of the document should not be flattened, and the type should not be rasterized (converted from editable type into pixels) — this will ensure that it will still be editable.
Ask your designer which fonts have been used in the logo, so you could purchase it for use in other materials. This will avoid the lengthy and time-consuming process of font matching, should you work with other designers.
You should receive several different versions of the software's n
In 2006 sulfur will no longer be in diesel fuel as per legislation signed into law by President Clinton. The EPA laws will soon be effective. So you want to take the Sulfur out of Diesel Fuel? Great, but not now; we need to phase this in. Perhaps require in two years that every truck manufactured not need it, and then eliminate the fuel in six years by raising the cost slowly as trucking companies trade in old units and retrofit those before re-sold. By that time we will all be looking into other technologies anyway. Slowing down the dollar and having a weak dollar may seem like the answer to improve the impending trade deficit, but at what cost?Why should we give back all of our economic expansion because
Original graphic
The original Illustrator, Photoshop, or other program-native
document. This comes in handy if you make a minor change to your company (i.e.,
if you add LLC or Inc.), or if you decide to change your color scheme.
To make these types of changes easiest, you need a file of the logo in the original program in which it was created. If the logo was created in Illustrator (which is preferable, because creating vector graphics in Illustrator will allow your logo to be scaled up and down as needed), the type should not be outlined, unless your designer has done so in order to modify the typeface.
If the logo was created in Photoshop, the layers of the document should not be flattened, and the type should not be rasterized (converted from editable type into pixels) — this will ensure that it will still be editable.
Ask your designer which fonts have been used in the logo, so you could purchase it for use in other materials. This will avoid the lengthy and time-consuming process of font matching, should you work with other designers.
You should receive several different versions of the software's n
The Big IdeaGetting organized is not an easy task. Everyday, you are forced to deal with mountains of paper that contain both crucial information and useless garbage. This scenario is common to anyone who dares thrive in the workplace.Without realizing it, you may have bred your very own paper tiger. Although paper can serve a great purpose, a huge amount of it can literally wreak havoc and harm productivity.Barbara Hemphill, a well-known professional organizer, shares her expertise on how to effectively manage your files, take control of your time and produce effective results.Getting CenteredOrganize Your Thoughts It is tempting to put off organizing things for
If the logo was created in Photoshop, the layers of the document should not be flattened, and the type should not be rasterized (converted from editable type into pixels) — this will ensure that it will still be editable.
Ask your designer which fonts have been used in the logo, so you could purchase it for use in other materials. This will avoid the lengthy and time-consuming process of font matching, should you work with other designers.
You should receive several different versions of the software's native file formats from the designer, in case a future designer or printer ever uses an older version of the software. For example, I provide Illustrator files in Illustrator CS along with Illustrator 9.
EPS format
I recommend that your logo be in EPS 9 format. EPS can be opened
and processed by many different programs. This is also the file format most
commonly accepted/requested by printers.
PDF format
You will not be able to view many of the file formats of your design
that you receive unless you have graphics software applications. I suggest that you
receive the PDF files of each Color Version of your logo. You will be able to view the
PDF files using Adobe Acrobat Reader, available for free on Adobe's web site at
www.adobe.com.
"Outlined" original format
The difference between this graphic and the original
would be found in the Illustrator files. The fonts in the outlined original format
would be outlined, which means that the letters are converted into shapes. In
Photoshop, the type should be rasterized and the layers should be flattened. This
outlined file should be provided in all of the formats listed above — original
program format, EPS, and PDF.
These outlined file versions should be provided to any printers or service bureaus to lessen the chance that the elements in your logo could inadvertently be shifted around. This will make sure that your logo will print with the right font should the printer not have the font used in your logo.
JPEG and GIF formats
For web or email use. The GIF graphic should be created
with a transparent background.
TIF format at 300 dots per inch (DPI) resolution, in RGB color format — For use in Microsoft Word and PowerPoint files.
TIF format at 300 DPI
Some printers, ad vendors (i.e., the Yellow Pages), or other
designers may require this file format in order to create additional designed
materials.
Having your logo in these formats will ensure that you won't ever need to have your logo redrawn or re-created for use in future projects. After all, you own your logo — shouldn't you be able to use it as well?
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