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Suggest You - Simplicity Can Be Complicated
The Internet is a wonderful invention. Doing research and sending email have made our lives simpler and in many ways better. As the dot com bust of the late 1990's proved nothing is perfect.The Internet is great for creating and ruining fads. One of these could have already hit you. I am talking about blogging. You know, an onlin
I know that, of all my articles, this one will attract the most readers. Why? Well, because of its title, of course. I am also realistic to know that this is the sentence where most readers will stop reading, knowing there isn't any sex nor naked images to be seen. Judging by the feedback I get, I have some regular readers, and I h
Ever try to assemble a “do it yourself” furniture piece, like a stereo cabinet? I’m sure the manufacturer knew exactly what it was doing and wrote the instructions so that anyone could follow them, right? But when you’re sitting in the middle of your living room up to your ears in pieces of wood, screws, brackets, and some other unidentifiable hardware items, it’s pretty clear that what seemed so simple to the instruction writers may not be so crystal clear to the user.
This can be especially true for web sites. I’m certain that when you designed your web site, you designed it so that visitors could quickly and easily find information, understand your business, and have a great overall web site experience. Well unfortunately, you are probably not the best judge of how clear your site design and navigation functions are to a visitor. (Sorry!)
It’s hard to remember, but your web site shouldn't really be designed for YOU, it should be designed for your VISITORS. Web site visitors typically spend less than one minute trying to figure out your web site and how it works. For example, many sites contain animated “ads” or se
Do you want the good news or bad news first?One of the common errors poor managers make today is to shoot the messenger who brings them bad news. These managers typically want nothing but good news. They often see the bearer of bad news as negative, not a team player or a troublemaker. Their attitude is often:·You are alw
This can be especially true for web sites. I’m certain that when you designed your web site, you designed it so that visitors could quickly and easily find information, understand your business, and have a great overall web site experience. Well unfortunately, you are probably not the best judge of how clear your site design and navigation functions are to a visitor. (Sorry!)
It’s hard to remember, but your web site shouldn't really be designed for YOU, it should be designed for your VISITORS. Web site visitors typically spend less than one minute trying to figure out your web site and how it works. For example, many sites contain animated “ads” or s
A crane, which is equipped with a derrick or tower, is used to lower and lift materials with the use of pulleys and cable. Heavy equipment manufacturers and the construction industry use cranes in various activities connected with their process.Cranes used in the construction industry are mostly temporary structures either mounte
This can be especially true for web sites. I’m certain that when you designed your web site, you designed it so that visitors could quickly and easily find information, understand your business, and have a great overall web site experience. Well unfortunately, you are probably not the best judge of how clear your site design and navigation functions are to a visitor. (Sorry!)
It’s hard to remember, but your web site shouldn't really be designed for YOU, it should be designed for your VISITORS. Web site visitors typically spend less than one minute trying to figure out your web site and how it works. For example, many sites contain animated “ads” or s
According to BusinessWeek, 55% of consumers used a search engine to find out about a local business in 2005. That number is expected to increase significantly this year and next.I'm not a bit surprised. I've been saying for some time that local search will grow. And I mean it. The writing is on the, uh, bulletin board.As l
It’s hard to remember, but your web site shouldn't really be designed for YOU, it should be designed for your VISITORS. Web site visitors typically spend less than one minute trying to figure out your web site and how it works. For example, many sites contain animated “ads” or s
By now most sites have updated and enhanced content in order to appeal to search engines, and Google in particular. Optimized keywords and key phrases will increase the popularity of your links and at some point Google will spider your site if it is optimized. Google’s methodology is constantly second-guessed, but the algorithms are t
Simplicity, however, can be difficult to achieve. It's more expensive to do well, and usually takes design expertise, programming talent, and copywriting skill. Companies find that when they simplify the user experience on their web sites, it can mean they have to do more work behind the scenes. But they also find that customers stay on the site longer, have a better user experience, and are more likely to buy something or become a lead.
To achieve simplicity, you must be genuinely customer-focused. Extra investment and attention may be required, but simplicity should be a top priority so your visitors will find your site useful and pleasant. Don’t make them work so hard to find information or products, spell it out for them. When users find a good site, they not only come back again and again, they tell their friend
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