Suggest You - Internet and Businesses Online

10 Critical Steps to Email Success
Any Internet marketing expert will tell you the same thing. The advantages you gain with a solid knowledge of email marketing skills are critical to success.If there is one consistent theme running through EVERY single marketing course and 'how-to' I've ever seen and used, it is this:The MONEY Is In The List! YOUR Email List!While most of us can understand why this is important, there are many underl

ickly reiterate the benefits and make the prospect feel smart for coming to the landing page and taking advantage of your offer.

Career Questions Answered - CareersCoach
Question: What do you do when you have been pushed into a role you never wanted that is causing havoc with your life? I have been asked to take on a role for the long term, after having been trained to do it for one month initially to cover someone on leave. That person has now left and I have been pushed sideways into the role, with a minimal pay rise and no consideration for my needs or wants. The role is located in a different site and I a

To explain my point I need to first confuse the issue a bit (you’ll see why): While a landing page is not an order page, it can, and in many cases should, contain the order form.

So what is the difference? Is this just a question of semantics? Actually, there is a big difference and it can have a big effect on your conversion rate. Generally, the order page is another page on your website. As such, it will have links to other parts of your site. Since someone who comes to the order or signup page often comes from other parts of your site, and has looked at descriptions of your products and service, you can assume they are ready to buy or sign up. When that is the case, there is little need to go into much sell, if any, before getting to the form prospects need to fill out.

Prospects who come to your site after seeing your marketing communications, online or offline, are in a different mindset. Generally, they are not prepared to buy or sign up yet. They need a landing page that includes some sell before seeing the order form. Confronting this prospect with the order form or signup form too early, before they feel prepared, can seem presumptuous and you can easily lose this prospect.

How much sell is needed depends on the communications prospects came from. A short ad or text link dictates longer sell than a lengthy article or direct mail letter. Another factor in how much sell/information copy is needed before asking for the order is the complexity of your product or the offer.

Say the prospect came from a longer marketing communications piece, either an article or a direct mail letter. While this prospect has more information than the one who comes from a short ad, there still needs to be some sell, even if it is to just quickly reiterate the benefits and make the prospect feel smart for coming to the landing page and taking advantage of your offer.

Long Page Load Times Lose Shoppers
You’d think with so many people using broadband now that page load times shouldn’t be an issue. Not so; according to many surveys of online shoppers that frequently mention respondent complaints of web sites loading too slowly.The problem, as I’ve stated on numerous occasions in the past, doesn’t so much lie with consumers demanding whizz bang shopping experiences, but the tendency of marketers and developers seeming to take an appro

s of your site. Since someone who comes to the order or signup page often comes from other parts of your site, and has looked at descriptions of your products and service, you can assume they are ready to buy or sign up. When that is the case, there is little need to go into much sell, if any, before getting to the form prospects need to fill out.

Increase Web Site Traffic
Once you have your web site up and working it’s not worth anything if nobody visits, so let’s get traffic to your site in 3 easy steps. First and foremost find ways to advertise your site. The simplest way to promote your site and it’s free is via your own personal email links.Because you send numerous emails daily, this form is the easiest for you to do. Simply insert the link in your signature block.Secondly, use banners to pr

ine, are in a different mindset. Generally, they are not prepared to buy or sign up yet. They need a landing page that includes some sell before seeing the order form. Confronting this prospect with the order form or signup form too early, before they feel prepared, can seem presumptuous and you can easily lose this prospect.

Automatic for the People - User Generated Web Content
If there is one thing that we are being told to do with our websites is to add new content. While this is easy said, how can you add quality useful content on a regular basis? Most small businesses are one or two people companies who are trying to do everything all at the same time. Adding a web page every day to their website is real hard work and sadly is not seen as a business priority.If you are stuck in this rut and haven't upd

er sell than a lengthy article or direct mail letter. Another factor in how much sell/information copy is needed before asking for the order is the complexity of your product or the offer.

Lucrative Traffic Building – How to Get Your Traffic Building Going
How to get started in a lucrative traffic building business – you want good solid traffic but most of the low cost options are junk. You simply have to be willing to take the time to build sure, quality traffic, like article generated traffic, quality ezine advertising traffic, and referral traffic. Additionally, a lucrative traffic building business is one way to explode your online business, no matter what the genre.So how do you use

ickly reiterate the benefits and make the prospect feel smart for coming to the landing page and taking advantage of your offer.

And in all cases, the landing page must be consistent with the marketing piece. If the prospect is suddenly confronted with a landing page that seems different or just doesn’t seem to connect with the piece they came from, a number of unfortunate things happen. There is a credibility gap. The prospect senses this is different and becomes on guard. And you lose the momentum of the sell, where one benefit leads to another until the close.

Let’s say you’ve determined the length of the sell copy on the landing page. At this point, there is a crucial decision to be made. After the sell, do you put the order form or signup form on the same page or have prospects click to go to another page to fill out the form?

There are two opposing prospect tendencies to deal with. The more clicks a prospect needs to go through to get to the order or signup, the more likely the prospect will not continue. On the other hand, make prospects do too much scrolling and you’ll lose a certain percentage of them. In addition, if there is too much copy and graphics on a page, there is the danger that the page looks too cluttered and intimidating.

There is no cookie-cutter solution. Generally, it is preferable to have the order form on the same page as the preceding sell copy; that is, on the landing page. Having said that, there are numerous cases when having prospects click to go to a separate order page is better.

So you see, a landing page is an important, yet flexible, stage in the selling process. Always keep in mind the marketing piece the prospect came from and develop your landing page accordingly.

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.suggestyou.com/article/85943/suggestyou-A-Landing-Page-is-Not-an-Order-Page-and-why-it-matters.html">A Landing Page is Not an Order Page (and why it matters)</a>

BB link (for phorums):
[url=http://www.suggestyou.com/article/85943/suggestyou-A-Landing-Page-is-Not-an-Order-Page-and-why-it-matters.html]A Landing Page is Not an Order Page (and why it matters)[/url]

Shrink wrap systems are commonly used by various industries to protect their products from moisture, dirt, and damage during storage or transport. Shrink wrap is also a quick and simple way to keep items neatly organized.

While some believe that a business plan is the most appropriate step in taking their company to the next level, others actually require proposals or marketing strategies. How will you know which to choose?

For your affiliate best program to earn you big checks, it must have a good selling system to exploit. A system is an effective laid down procedure for doing things that has already been tried, tested and fine tuned by experience selling what ever it is that is being sold. It is the reason why certain affiliate programs I have joined virtually sell themselves.

Tags

Links

Suggest You - A Landing Page is Not an Order Page (and why it matters)

Related Articles: