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  • Suggest You - Prepare for the Summer Travel Season - Give Your Website a Spring Cleanup!

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    or customers to return often to your site? Hoteliers with only a Brand site are the worst offenders. Too many brand owners feel once they have filled in their hotel information form, that they can cross that item off the to-do list and wait for the brand to do the rest. Affordable Technology for Startups
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    As I sit thinking about “spring cleaning” my house, I realize that it is that time again for e-marketers to start thinking about a “spring cleaning” their websites for the coming high travel season.

    Believe it or not the first quarter of 2006 is almost over. Many hoteliers I spoke to had high ambitions for increasing their online reservations this year and have now found themselves at the same place they were at the start of the year. It’s time to take a hard look at your website and online marketing campaigns and evaluate if they have met your expectations so far this year?

    Now you just can’t blame lack of activity on your site, or the low season, or Google and its algorithms…you have to take responsibility for continually improving and optimizing your website. Ask yourself what have you done this first quarter to improve not only traffic but conversions on your website?

    Let’s look at content first. Everyone loves fresh content; search engines love it as well as consumers. When was the last time you updated your website message? Are you providing a reason for customers to return often to your site? Hoteliers with only a Brand site are the worst offenders. Too many brand owners feel once they have filled in their hotel information form, that they can cross that item off the to-do list and wait for the brand to do the rest.

    Something is Wrong on the Web Today
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    eliers I spoke to had high ambitions for increasing their online reservations this year and have now found themselves at the same place they were at the start of the year. It’s time to take a hard look at your website and online marketing campaigns and evaluate if they have met your expectations so far this year?

    Now you just can’t blame lack of activity on your site, or the low season, or Google and its algorithms…you have to take responsibility for continually improving and optimizing your website. Ask yourself what have you done this first quarter to improve not only traffic but conversions on your website?

    Let’s look at content first. Everyone loves fresh content; search engines love it as well as consumers. When was the last time you updated your website message? Are you providing a reason for customers to return often to your site? Hoteliers with only a Brand site are the worst offenders. Too many brand owners feel once they have filled in their hotel information form, that they can cross that item off the to-do list and wait for the brand to do the rest. Demystifying Paid Surveys
    Online surveys proliferate in the internet. It seems that every website you visit these days have pop-ups and links inviting users to join paid surveys. Admittedly, some catch phrases from these invites are downright suspicious. Who would believe adverts promising a hundred bucks an hour just for clicking? But not all of these adverts are bad. The trick is in knowing which adverts and websites are reputable. There are lots of e-books about these sure met your expectations so far this year?

    Now you just can’t blame lack of activity on your site, or the low season, or Google and its algorithms…you have to take responsibility for continually improving and optimizing your website. Ask yourself what have you done this first quarter to improve not only traffic but conversions on your website?

    Let’s look at content first. Everyone loves fresh content; search engines love it as well as consumers. When was the last time you updated your website message? Are you providing a reason for customers to return often to your site? Hoteliers with only a Brand site are the worst offenders. Too many brand owners feel once they have filled in their hotel information form, that they can cross that item off the to-do list and wait for the brand to do the rest. Tips For Opening A Gas Station In El Paso
    El Paso, Texas, is a unique city that intersects three states—Texas, New Mexico, and Chihuahua—and two countries— the U.S. and Mexico! It has been marked, as an area where ozone levels have exceeded federal limits, hence operating a gas station in El Paso requires the station to operate and maintain a Stage II vapor recovery system.How to Start a Gas Station in El Paso:Starting a gas station in El Paso, Texas, could be a great idea. If the establis first quarter to improve not only traffic but conversions on your website?

    Let’s look at content first. Everyone loves fresh content; search engines love it as well as consumers. When was the last time you updated your website message? Are you providing a reason for customers to return often to your site? Hoteliers with only a Brand site are the worst offenders. Too many brand owners feel once they have filled in their hotel information form, that they can cross that item off the to-do list and wait for the brand to do the rest. Spewing Red-Hot Truth to Vaporize the Delusions of Fools
    Well recently in an Internet forum I read a column where two gentlemen were arguing over the silliest thing. Whether or not to put stationary exercise bikes into spacecraft? Yah, ha ha ha, that’s what I thought too and as I read about why this is supposedly a great innovative idea; where the bikes would also generate power to charge the batteries; I thought well okay whatever.Then a forum participant gets on and says; “May I ask what sort of BS this is aor customers to return often to your site? Hoteliers with only a Brand site are the worst offenders. Too many brand owners feel once they have filled in their hotel information form, that they can cross that item off the to-do list and wait for the brand to do the rest.

    As the season begins to change and travelers begin their summer vacation research, what message can you provide that will make you stand out in this highly competitive season? Have you looked at your competitors sites lately? Like a clothing store, do they have the new “spring fashions” on the rack while you are still showcasing your winter getaway? If you have your own website it is imperative you keep your content fresh.

    What else can you do to drive new customers to your site? First, if you are a brand you should know your “friendly url” that has been assigned to you by the Brand. This makes your website address pointing to your brand page a simple address as opposed to typing in a lengthy cryptic URL. As a branded hotel, make sure you have taken advantage of all of the new optimization improvements as mentioned in “Is the Brand helping you with your Internet Strategy, ”http://rss.coupleofchicks.com/item.php?id=20

    So you have freshened up your content, you have optimized your tags for Google and Yahoo, so now do you just sit around and wait for the summer tr

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